Brand page · Athletics · United Kingdom
Sweatband traffic, ads & competitors 67.2k visits a month, 59 active Meta ads, Gravity score 511.
Sweatband — Sweatband is an online retailer that sells premium sports and fitness equipment, including cardio machines, strength training equipment, weights, accessories, and sports nutrition products from over 100 major brands. In September 2026 sweatband.com drew an estimated 67.2k visits, down 32% on the month before. It ranks #24 of 842 Athletics brands in the United Kingdom and holds a 4.5 Trustpilot rating over 24,631 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 43 peers: Athletics brands in the United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Sweatband is an online retailer that sells premium sports and fitness equipment, including cardio machines, strength training equipment, weights, accessories, and sports nutrition products from over 100 major brands.
01 · Traffic
Sweatband website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Sweatband drew an estimated 67.2k visits in September 2026, down 32% on the month before and down 33% over three months.
- Worldwide#131,993of 4.5m sites · Top 5%
- In United Kingdom#6,893of 192k sites · Top 5%
- Athletics, worldwide#376of 14,997 brands · Top 5%
- Athletics, United Kingdom#24of 842 brands · Top 5%
67.2k
estimated visits in September
1 mo ▼ −31.6%4 mo ▼ −32.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Sweatband reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Sweatband holds 4.5 out of 5 on Trustpilot over 24,631 reviews, 1,195 of them in the last twelve months: 86% of customers give five stars and 4% one star. That volume places Sweatband in the top 1% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.
Fitness Equipment Store Fitness and Nutrition Service Fitness Equipment Wholesaler
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Sweatband best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Sweatband sells on Shopify, 76% of its catalogue in stock. The best seller is Viavito 220 x 110 cm High Impact 6mm Gym Equipment Mat, at £44.99, followed by Viavito Onyx Folding Exercise Bike and Viavito 140 x 80cm High Impact 6mm Gym Equipment Mat.
#1Viavito 220 x 110 cm High Impact 6mm Gym Equipment MatSweatband£44.99In stock
#2Viavito Onyx Folding Exercise BikeSweatband£99.00In stock
#3Viavito 140 x 80cm High Impact 6mm Gym Equipment MatSweatband£25.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Sweatband in its comparison group.
- Average rating
- 4.77 / 5
- Rated products
- 34% of the catalogue
- In stock
- 76%
- Upper price quartile
- US$228.31
- Currency
- GBP
04 · Ads
Sweatband ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Sweatband runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
Sweatband.comSweatband.com7 Oct 2026image
Reebok FR30zSweatband.com6 Oct 2026image
🏃 Ready to level up your run? From your first 5K to chasing 10K and clocking up longer miles, every goal needs the right setup. Discover aSweatband.com3 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Neutron Ventures Ltdverified
Text ad20 Oct 2026Neutron Ventures Ltdverified
Text ad20 Oct 2026Neutron Ventures Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Sweatband influencers
The creators who tag @sweatbandactive on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Sweatband competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Sweatband among Athletics brands in the United Kingdom. The closest is Smash Racket Pro, then All Things Tennis, PH Tennis, Topspin Racquets, Padel Boost, Ultimate Padel.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Smash Racket Prosmashuk.co | |||||||
| All Things Tennisallthingstennis.co.uk | |||||||
| PH Tennisph-tennis.co.uk | |||||||
| Topspin Racquetstopspinracquets.co.uk | |||||||
| Padel Boostpadelboost.co.uk | |||||||
| Ultimate Padelultimatepadel.store |
07 · Company
Who is behind Sweatband?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Sweatband is a company based in Milton Keynes, United Kingdom, founded in 1999 according to LinkedIn, on a domain registered in October 1999. It employs about 13 people.
- Entity country
- 🇬🇧 United Kingdom · Milton Keynes
- Founded
- 1999, per LinkedIn
- Domain registered
- 6 Oct 1999
- Status
- Operating
- Employees
- 13 on LinkedIn · 11-50
- Own store
- sweatband.com · Shopify · GBP
- Catalogue
- 279 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Sweatband
What people ask Google about Sweatband.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Sweatband legit or a scam?
According to Gravity by Benchr, Sweatband is a brand based in Milton Keynes, United Kingdom: its website has existed since October 1999, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 13 people on LinkedIn, it has 5,521 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Sweatband reviews
Customers rate Sweatband 4.5 out of 5 on Trustpilot over 24,631 reviews, 1,195 of them in the last twelve months: 86% give five stars, 4% one star. Gravity by Benchr places that review volume in the top 1% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Sweatband known for?
Sweatband is an online retailer that sells premium sports and fitness equipment, including cardio machines, strength training equipment, weights, accessories, and sports nutrition products from over 100 major brands. Gravity by Benchr classifies it under Athletics, with Tennis making up 19% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Sweatband prices: how much is it?
Sweatband's best seller, Viavito 220 x 110 cm High Impact 6mm Gym Equipment Mat, sells £44.99 on sweatband.com. 76% of the catalogue is in stock. Gravity does not track prices daily: check sweatband.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Sweatband have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Sweatband advertises on Facebook and Instagram and on Google, where its offers often run. Check sweatband.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Sweatband?
Sweatband sells on its own website, sweatband.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Sweatband?
Gravity by Benchr records a company based in Milton Keynes, United Kingdom, founded in 1999 according to LinkedIn, on a domain registered in 1999, with 13 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Sweatband growing?
Not at the moment. Gravity by Benchr estimates about 67,200 visits to sweatband.com in September 2026, down 32% in a month and down 33% over three months. Sweatband ranks #24 of 842 Athletics brands in the United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Sweatband use?
Gravity by Benchr identifies sweatband.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Sweatband spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Sweatband on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Athletics brands in the United Kingdom?
Among Athletics brands in the United Kingdom in the Gravity by Benchr index, Sweatband ranks #24 of 842 by estimated traffic. Its closest competitors on the same market are Smash Racket Pro, All Things Tennis, PH Tennis, Topspin Racquets and Padel Boost. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Sweatband.