Brand page · Personal Care · Germany
Tallow traffic, ads & competitors 614k visits a month, 30 active Meta ads, Gravity score 503.
Tallow — Tallow is a German skincare brand that creates natural skin care products with powerful lipids, free from artificial additives. The brand offers minimalist formulations with proven effectiveness for healthy skin. In September 2026 tallows.de drew an estimated 614k visits, down 36% on the month before. It ranks #5 of 3,138 Personal Care brands in Germany and holds a 4.7 Trustpilot rating over 1,793 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 65 peers: Personal Care brands in Germany with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Tallow is a German skincare brand that creates natural skin care products with powerful lipids, free from artificial additives. The brand offers minimalist formulations with proven effectiveness for healthy skin.
01 · Traffic
How much traffic Tallow gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Tallow drew an estimated 614k visits in September 2026, down 36% on the month before and up 29% over three months.
- Worldwide#21,092of 4.5m sites · Top 1%
- In Germany#940of 184k sites · Top 1%
- Personal Care, worldwide#770of 215,119 brands · Top 1%
- Personal Care, Germany#5of 3,138 brands · Top 1%
614k
estimated visits in September
1 mo ▼ −35.7%4 mo ▲ +29.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Tallow.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Tallow holds 4.7 out of 5 on Trustpilot over 1,793 reviews, 688 of them in the last twelve months: 87% of customers give five stars and 2% one star. That volume places Tallow in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10%.
Cosmetics Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Tallow sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Tallow sells on Shopify, 100% of its catalogue in stock. The best seller is Barrier Repair, at €34.99–€119.94, followed by Barrier Repair and Everyday Moisturizer.
#1Barrier RepairTallow€34.99–€119.94In stock
#2Barrier RepairTallow€34.99–€74.97In stock
#3Everyday MoisturizerTallow€19.99–€62.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Tallow in its comparison group.
- Average rating
- 4.66 / 5
- Rated products
- 90% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$55.99
- Currency
- EUR
04 · Ads
What Tallow is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Tallow runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since February 2025 (image, text, video).
Tallow Naturals überzeugte die Löwen.Tallow Naturals6 Oct 2026image
Die neue Generation der Anti-Aging-PflegeTallow Naturals1 Oct 2026video
Glattere Haut ganz ohne SpritzenTallow Naturals1 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad21 Oct 2026Tallow GmbHverified
Image ad21 Oct 2026Tallow GmbHverified
Image ad21 Oct 2026Tallow GmbHverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Tallow.
The creators who tag @tallownaturals_de on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @tallownaturals_de on Instagram, led by CHANLE (31.2k followers, 1.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| CCHANLE@chanle · 🇩🇪 DE | Music concerts dance Creator | 31.2k | 1.7% | 1 | Tagged @tallownaturals_de |
06 · Competitors according to Gravity
Who Tallow competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Tallow among Personal Care brands in Germany. The closest is nx1project.com, then Beekman 1802, Based Supplies, Vanicream, vaseline.com, Eucerin.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| nx1project.comnx1project.com | |||||||
| Beekman 1802beekman1802.com | |||||||
| Based Suppliesbasedsupplies.com | |||||||
| Vanicreamvanicream.com | |||||||
| vaseline.comvaseline.com | |||||||
| Eucerineucerin.com |
07 · Company
The company behind Tallow.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Tallow is a company based in Gerlingen, Germany, founded in 2023 according to LinkedIn. It employs about 11 people.
- Entity country
- 🇩🇪 Germany · Gerlingen
- Founded
- 2023, per LinkedIn
- Employees
- 11 on LinkedIn
- Own store
- tallows.de · Shopify · EUR
- Catalogue
- 27 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Tallow
What people ask Google about Tallow.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Tallow a legit company?
According to Gravity by Benchr, Tallow is a brand based in Gerlingen, Germany: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 11 people on LinkedIn, it has 34,186 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Tallow reviews
Customers rate Tallow 4.7 out of 5 on Trustpilot over 1,793 reviews, 688 of them in the last twelve months: 87% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Tallow?
Tallow is a German skincare brand that creates natural skin care products with powerful lipids, free from artificial additives. The brand offers minimalist formulations with proven effectiveness for healthy skin. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 81% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Tallow cost?
Tallow's best seller, Barrier Repair, sells from €34.99 to €119.94 on tallows.de. 100% of the catalogue is in stock. Gravity does not track prices daily: check tallows.de before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Tallow promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Tallow advertises on Facebook and Instagram and on Google, where its offers often run. Check tallows.de for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Tallow?
Tallow sells on its own website, tallows.de, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Tallow?
Gravity by Benchr records a company based in Gerlingen, Germany, founded in 2023 according to LinkedIn, with 11 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Tallow growing?
Yes. Gravity by Benchr estimates about 614,000 visits to tallows.de in September 2026, down 36% in a month and up 29% over three months. Tallow ranks #5 of 3,138 Personal Care brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Tallow use?
Gravity by Benchr identifies tallows.de as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since February 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Tallow's ad budget?
Gravity by Benchr does not publish a spend figure for Tallow on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in Germany?
Among Personal Care brands in Germany in the Gravity by Benchr index, Tallow ranks #5 of 3,138 by estimated traffic. Its closest competitors on the same market are nx1project.com, Beekman 1802, Based Supplies, Vanicream and vaseline.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Market
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Tallow.