Brand page · Clothing · United States

Temu Top 1% worldwide Top 1% in United States Top 1% in Clothing Top 1% in Clothing in United States
temu.com·🇺🇸 United States·Since 2003

Temu: 1.1B visits a month, 5,124 active Meta ads, Gravity score 559.

Temu — Temu is an e-commerce company that connects consumers with merchandise partners, manufacturers and brands, offering affordable products across various categories including clothing, beauty, home, and jewelry. In September 2026 temu.com drew an estimated 1.1B visits, down 14% on the month before. It ranks #1 of 97,158 Clothing brands in United States and holds a 1.8 Trustpilot rating over 56,730 reviews.

temu.com@temu 13.6MLinkedIn 539KTrustpilot 1.8Meta Ad Library 5,124

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
1.1B
−14% vs. August 2026
Instagram followers
13.6M
3,076 posts · @temu
Trustpilot
1.8
56,730 reviews · 14,947 in 12 months
Meta ads
5,124
active · on Google since 2024
Products
—
Data not available
Rank in United States
#1
of 97,158 in Clothing
LinkedIn
539K
followers · 8,581 employees
Earned media value
—
Data not available

Gravity score

559/ 1000 · 8 of 10 indicators rated
Brand Power517
Momentum433
Performance727

Percentiles within 5 peers: Clothing brands in United States with gt10M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Temu is an e-commerce company that connects consumers with merchandise partners, manufacturers and brands, offering affordable products across various categories including clothing, beauty, home, and jewelry.

01 · Traffic

How much traffic Temu gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Temu drew an estimated 1.1B visits in September 2026, down 14% on the month before and down 7% over three months.

  • Worldwide#26of 4.5M sites · Top 1%
  • In United States#20of 1.2M sites · Top 1%
  • Clothing, worldwide#1of 459,295 brands · Top 1%
  • Clothing, United States#1of 97,158 brands · Top 1%
Monthly visitssource Sept 2026

1.1B

estimated visits in September

1 mo ▼ −13.5%4 mo ▼ −7.4%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Temu.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Temu holds 1.8 out of 5 on Trustpilot over 56,730 reviews, 14,947 of them in the last twelve months: 24% of customers give five stars and 58% one star. That volume places Temu in the top 1 % of the 270,321 Trustpilot pages in the Gravity index. On Google, Temu scores 4.5 over 132 reviews.

Trustpilotclaimed page · read 21 Oct 2026
1.8TrustScore · 56,730 reviews · 14,947 in 12 months
Top 1% review volume
5 ★24%
4 ★7%
3 ★5%
2 ★7%
1 ★58%

Shopping Mall

Google reviewsread 19 Oct 2026
4.5132 reviews on the Google business profile
5 ★65%
4 ★28%
3 ★4%
2 ★1%
1 ★2%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Temu sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Temu's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing59%
Personal Care19%
Jewelry12%

The dominant category places Temu in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Temu.

The creators who tag @temu on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @temu on Instagram, led by L A U R E N H A T C H E R | Mom + Kids Content Creator (24K followers, 0.6% engagement).

Influencersaccounts tagging @temu · Instagram
AccountProfileFollowersEngagementTagsRelationship
LL A U R E N H A T C H E R | Mom + Kids Content Creator@lolo.hatcher · 🇺🇸 USParenting family Creator24K0.6%18Tagged @temu
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Temu competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Temu among Clothing brands in United States. The closest is AliExpress, then trendruum, Qoo10, fruugo.co.uk, Trendyol, tpmall.kr.

CompetitorsClothing · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
AliExpressaliexpress.us
trendruumtrendruum.com
Qoo10qoo10.jp
fruugo.co.ukfruugo.co.uk
Trendyoltrendyol.ae
tpmall.krtpmall.kr
Competitors Gravity finds for Temu. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Temu with AliExpress

07 · Company

The company behind Temu.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Temu is a company based in United States, on a domain registered in April 2003. It employs about 8,581 people, is listed at early_stage_venture stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States
Founded
Data not available
Domain registered
29 Apr 2003
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
8,581 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Early stage venture · last deal: series a
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
temu.com
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Temu

What people ask Google about Temu.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Temu legit or a scam?

According to Gravity by Benchr, Temu is a brand based in United States: its website has existed since April 2003, its Trustpilot profile is claimed by the brand, it employs 8,581 people on LinkedIn, it has 13,621,760 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Temu?

Customers rate Temu 1.8 out of 5 on Trustpilot over 56,730 reviews, 14,947 of them in the last twelve months: 24% give five stars, 58% one star. Gravity by Benchr places that review volume in the top 1 % of the 270,321 Trustpilot pages in its index. On Google, Temu scores 4.5 over 132 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Temu?

Temu is an e-commerce company that connects consumers with merchandise partners, manufacturers and brands, offering affordable products across various categories including clothing, beauty, home, and jewelry. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.

Is there a Temu discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Temu advertises on Facebook and Instagram and on Google, where its offers often run. Check temu.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind Temu?

Gravity by Benchr records a company based in United States, whose domain was registered in 2003, with 8,581 employees on LinkedIn, listed at early_stage_venture stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Temu growing?

Not at the moment. Gravity by Benchr estimates about 1,061,717,400 visits to temu.com in September 2026, down 14% in a month and down 7% over three months. Temu ranks #1 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is Temu's ad budget?

Gravity by Benchr does not publish a spend figure for Temu on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United States?

Among Clothing brands in United States in the Gravity by Benchr index, Temu ranks #1 of 97,158 by estimated traffic. Its closest competitors on the same market are AliExpress, trendruum, Qoo10, fruugo.co.uk, Trendyol. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Temu.