Brand page · Personal Care
Qoo10: 16.9M visits a month, 2,956 active Meta ads.
Qoo10 — Qoo10 is a Japanese online shopping platform operated by eBay Japan, offering a wide variety of products including fashion, cosmetics, electronics, food, and daily necessities. In September 2026 qoo10.jp drew an estimated 16.9M visits, down 6% on the month before. It ranks #2 of 2,226 Personal Care brands.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026
About the store
Qoo10 is a Japanese online shopping platform operated by eBay Japan, offering a wide variety of products including fashion, cosmetics, electronics, food, and daily necessities.
01 · Traffic
How much traffic Qoo10 gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Qoo10 drew an estimated 16.9M visits in September 2026, down 6% on the month before and down 5% over three months.
- Worldwide#1,295of 4.5M sites · Top 1%
- In Japan#103of 154K sites · Top 1%
- Personal Care, worldwide#37of 215,119 brands · Top 1%
- Personal Care, Japan#2of 2,226 brands · Top 1%
16.9M
estimated visits in September
1 mo ▼ −6.2%4 mo ▼ −4.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Qoo10.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Qoo10 holds 3.0 out of 5 on Trustpilot over 2 reviews, 1 of them in the last twelve months: 0% of customers give five stars and 50% one star.
Women's Clothing Store Clothing Store Shopping Mall Japanese Grocery Store Asian Grocery Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Qoo10 sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Qoo10's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Qoo10 in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
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- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Qoo10 is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Qoo10 runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since February 2025 (image, text, video).
口コミ1,000件超え🎉✨おいしく手軽にスッキリ習慣🩵🌿Qoo10 Japan7 Oct 2026image
自宅で手軽に使える眉毛カラー💰Qoo10 Japan7 Oct 2026video
【Qoo10メガポ開催中】エレキリフトが約72%OFFでGETできる！Qoo10 Japan7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad20 Oct 2026eBay Japan G.K.verified
Text ad20 Oct 2026eBay Japan合同会社verified
Text ad20 Oct 2026eBay Japan合同会社verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Qoo10.
The creators who tag @qoo10.official on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @qoo10.official on Instagram, led by あかり (55.4K followers, 0.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| ああかり@akari030201 · 🇯🇵 JP | Beauty cosmetics skincare Creator | 55.4K | 0.3% | 18 | Tagged @qoo10.official |
06 · Competitors according to Gravity
Who Qoo10 competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Qoo10 among Personal Care brands. The closest is Rakuten, then Amazon, temu.com, aliexpress.com, world.taobao.com, Lazada Việt Nam.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Rakutenrakuten.co.jp | |||||||
| Amazonamazon.co.jp | |||||||
| temu.comtemu.com | |||||||
| aliexpress.comaliexpress.com | |||||||
| world.taobao.comworld.taobao.com | |||||||
| Lazada Việt Namlazada.vn |
07 · Company
The company behind Qoo10.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Qoo10 is an e-commerce brand.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- Data not available
- Domain registered
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- Share capital
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- Status
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- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- qoo10.jp
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Qoo10
What people ask Google about Qoo10.
5 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
What is Qoo10 known for?
Qoo10 is a Japanese online shopping platform operated by eBay Japan, offering a wide variety of products including fashion, cosmetics, electronics, food, and daily necessities. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.
Qoo10 promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Qoo10 advertises on Facebook and Instagram and on Google, where its offers often run. Check qoo10.jp for current promotions. Source: Gravity by Benchr ad records, October 2026.
Is Qoo10 growing?
Not at the moment. Gravity by Benchr estimates about 16,947,100 visits to qoo10.jp in September 2026, down 6% in a month and down 5% over three months. Qoo10 ranks #2 of 2,226 Personal Care brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Qoo10's ad budget?
Gravity by Benchr does not publish a spend figure for Qoo10 on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands?
Among Personal Care brands in the Gravity by Benchr index, Qoo10 ranks #2 of 2,226 by estimated traffic. Its closest competitors on the same market are Rakuten, Amazon, temu.com, aliexpress.com, world.taobao.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Qoo10.