Brand page · Books · Germany
Thalia traffic, ads & competitors 14.7m visits a month, 391 active Meta ads.
Thalia — Thalia is a German book retail company that sells books, eBooks, toys, and other products through its online shop and physical stores. In September 2026 thalia.de drew an estimated 14.7m visits, down 3% on the month before. It ranks #1 of 1,085 Books brands in Germany and holds a 4.6 Trustpilot rating over 25,994 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026
About the store
Thalia is a German book retail company that sells books, eBooks, toys, and other products through its online shop and physical stores.
01 · Traffic
Thalia website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Thalia drew an estimated 14.7m visits in September 2026, down 3% on the month before and up 25% over three months.
- Worldwide#1,453of 4.5m sites · Top 1%
- In Germany#68of 184k sites · Top 1%
- Books, worldwide#19of 53,824 brands · Top 1%
- Books, Germany#1of 1,085 brands · Top 1%
14.7m
estimated visits in September
1 mo ▼ −3.4%4 mo ▲ +24.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Thalia reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Thalia holds 4.6 out of 5 on Trustpilot over 25,994 reviews, 4,492 of them in the last twelve months: 84% of customers give five stars and 10% one star. That volume places Thalia in the top 1% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.
Software Company Book Store Music Store Movie Rental Store Game Store Toy Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Thalia best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Thalia's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Thalia in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
Thalia ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Thalia runs Meta ads on Facebook, Instagram, Messenger, Threads, whatsapp, and has advertised on Google since June 2022 (image, text, video).
Bücher für den HerbstThalia Buchhandlung - Thalia.de14 Oct 2026video
Herbststimmung purThalia Buchhandlung - Thalia.de14 Oct 2026video
Dein nächstes LieblingsbuchThalia Buchhandlung - Thalia.de14 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Thalia Bücher GmbHverified
Text ad20 Oct 2026Thalia Bücher GmbHverified
Text ad20 Oct 2026Thalia Bücher GmbHverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Thalia influencers
The creators who tag @thalia_buchhandlungen on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @thalia_buchhandlungen on Instagram, led by Kreativer.Konfetti.Regen (21.8k followers, 4.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| KKreativer.Konfetti.Regen@kreativer.konfetti.regen · 🇩🇪 DE | History culture education Creator | 21.8k | 4.7% | 12 | Tagged @thalia_buchhandlungen |
06 · Competitors according to Gravity
Thalia competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Thalia among Books brands in Germany. The closest is buecher.de, then hugendubel.de, osiander.de, tantis.pl, taniaksiazka.pl, czytam.pl.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| buecher.debuecher.de | |||||||
| hugendubel.dehugendubel.de | |||||||
| osiander.deosiander.de | |||||||
| tantis.pltantis.pl | |||||||
| taniaksiazka.pltaniaksiazka.pl | |||||||
| czytam.plczytam.pl |
07 · Company
Who is behind Thalia?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Thalia is a company based in Germany.
- Entity country
- 🇩🇪 Germany
- Own store
- thalia.de
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Thalia
What people ask Google about Thalia.
7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Thalia legit or a scam?
According to Gravity by Benchr, Thalia is a brand based in Germany: its Trustpilot profile is claimed by the brand, it has 539,721 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Thalia reviews
Customers rate Thalia 4.6 out of 5 on Trustpilot over 25,994 reviews, 4,492 of them in the last twelve months: 84% give five stars, 10% one star. Gravity by Benchr places that review volume in the top 1% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Thalia?
Thalia is a German book retail company that sells books, eBooks, toys, and other products through its online shop and physical stores. Gravity by Benchr classifies it under Books. Source: Gravity by Benchr product classification.
Is there a Thalia discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Thalia advertises on Facebook and Instagram and on Google, where its offers often run. Check thalia.de for current promotions. Source: Gravity by Benchr ad records, October 2026.
Is Thalia doing well?
Yes. Gravity by Benchr estimates about 14,727,500 visits to thalia.de in September 2026, down 3% in a month and up 25% over three months. Thalia ranks #1 of 1,085 Books brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Thalia's ad budget?
Gravity by Benchr does not publish a spend figure for Thalia on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Books brands in Germany?
Among Books brands in Germany in the Gravity by Benchr index, Thalia ranks #1 of 1,085 by estimated traffic. Its closest competitors on the same market are buecher.de, hugendubel.de, osiander.de, tantis.pl and taniaksiazka.pl. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Thalia.