Brand page · Personal Care · United Kingdom
The Beauty Store: 241K visits a month, 4 active Meta ads, Gravity score 597.
The Beauty Store — The Beauty Store is a fragrance and beauty retailer that sells perfumes, makeup, and haircare products from leading brands. In September 2026 thebeautystore.com drew an estimated 241K visits, up 44% on the month before. It ranks #64 of 8,226 Personal Care brands in United Kingdom and holds a 3.3 Trustpilot rating over 6,099 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 184 peers: Personal Care brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
The Beauty Store is a fragrance and beauty retailer that sells perfumes, makeup, and haircare products from leading brands.
01 · Traffic
How much traffic The Beauty Store gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
The Beauty Store drew an estimated 241K visits in September 2026, up 44% on the month before and up 75% over three months.
- Worldwide#44,887of 4.5M sites · Top 5%
- In United Kingdom#2,276of 192K sites · Top 5%
- Personal Care, worldwide#1,989of 215,119 brands · Top 1%
- Personal Care, United Kingdom#64of 8,226 brands · Top 1%
241K
estimated visits in September
1 mo ▲ +44.4%4 mo ▲ +75.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about The Beauty Store.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
The Beauty Store holds 3.3 out of 5 on Trustpilot over 6,099 reviews, 203 of them in the last twelve months: 86% of customers give five stars and 6% one star. That volume places The Beauty Store in the top 5 % of the 270,321 Trustpilot pages in the Gravity index.
Skin Care Clinic Perfume Store Nail Salon Wellness Center Toiletries Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What The Beauty Store sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
The Beauty Store sells on Shopify, 98% of its catalogue in stock. The best seller is Clarins Moisture Rich Body Lotion with Shea Butter 400ml for Dry Skin, at £22.50, followed by Marc Jacobs Fragrances Women's Sparkling Cosmetics Pouch GWP MIXED COLOURS and Hugo Boss BOSS In Motion Eau de Toilette Spray 100ml.
#1Clarins Moisture Rich Body Lotion with Shea Butter 400ml for Dry SkinThe Beauty Store£22.50In stock
#2Marc Jacobs Fragrances Women's Sparkling Cosmetics Pouch GWP MIXED COLOURSThe Beauty Store£3.67In stock
#3Hugo Boss BOSS In Motion Eau de Toilette Spray 100mlThe Beauty Store£27.02In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places The Beauty Store in its comparison group.
- Average rating
- 4.59 / 5
- Rated products
- 11% of the catalogue
- In stock
- 98%
- Upper price quartile
- US$48.11
- Currency
- GBP
04 · Ads
What The Beauty Store is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
The Beauty Store runs Meta ads on Facebook, Instagram, Messenger, Audience Network, and has advertised on Google since September 2023 (image, text, video).
W7 Cosmetics Angled Blusher Brush£4.95The Beauty Store18 Sept 2026image
Dolce & Gabbana K Eau de Toilette Spray 10ml£22The Beauty Store14 Sept 2026image
Viktor & Rolf Flowerbomb Perfume Eau de Parfum Spray 20ml£62The Beauty Store14 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026The Beauty Store London Ltdverified
Text ad22 Jun 2026The Beauty Store London Ltdverified
Text ad22 Jun 2026The Beauty Store London Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about The Beauty Store.
The creators who tag @thebeautystorecom on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who The Beauty Store competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for The Beauty Store among Personal Care brands in United Kingdom. The closest is nl.fragrance.com, then makeupstore.co.il, beautysuccess.fr, notino.ie, Sephora, cultbeauty.co.uk.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| nl.fragrance.comnl.fragrance.com | |||||||
| makeupstore.co.ilmakeupstore.co.il | |||||||
| beautysuccess.frbeautysuccess.fr | |||||||
| notino.ienotino.ie | |||||||
| Sephorasephora.hk | |||||||
| cultbeauty.co.ukcultbeauty.co.uk |
07 · Company
The company behind The Beauty Store.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
The Beauty Store is a company based in Manchester, United Kingdom, founded in 2015 according to LinkedIn, on a domain registered in October 2000. It employs about 12 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · Manchester
- Founded
- 2015, per LinkedIn
- Domain registered
- 31 Oct 2000
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 12 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- thebeautystore.com · Shopify · GBP
- Catalogue
- 1,687 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about The Beauty Store
What people ask Google about The Beauty Store.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is The Beauty Store legit or a scam?
According to Gravity by Benchr, The Beauty Store is a brand based in Manchester, United Kingdom: its website has existed since October 2000, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 12 people on LinkedIn, it has 36,317 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
The Beauty Store reviews: is it worth it?
Customers rate The Beauty Store 3.3 out of 5 on Trustpilot over 6,099 reviews, 203 of them in the last twelve months: 86% give five stars, 6% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is The Beauty Store?
The Beauty Store is a fragrance and beauty retailer that sells perfumes, makeup, and haircare products from leading brands. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 78% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
The Beauty Store prices: how much is it?
The Beauty Store's best seller, Clarins Moisture Rich Body Lotion with Shea Butter 400ml for Dry Skin, sells £22.50 on thebeautystore.com. 98% of the catalogue is in stock. Gravity does not track prices daily: check thebeautystore.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does The Beauty Store have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: The Beauty Store advertises on Facebook and Instagram and on Google, where its offers often run. Check thebeautystore.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy The Beauty Store?
The Beauty Store sells on its own website, thebeautystore.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns The Beauty Store?
Gravity by Benchr records a company based in Manchester, United Kingdom, founded in 2015 according to LinkedIn, on a domain registered in 2000, with 12 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is The Beauty Store growing?
Yes. Gravity by Benchr estimates about 240,900 visits to thebeautystore.com in September 2026, up 44% in a month and up 75% over three months. The Beauty Store ranks #64 of 8,226 Personal Care brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does The Beauty Store use?
Gravity by Benchr identifies thebeautystore.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since September 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does The Beauty Store spend on Meta ads?
Gravity by Benchr does not publish a spend figure for The Beauty Store on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in United Kingdom?
Among Personal Care brands in United Kingdom in the Gravity by Benchr index, The Beauty Store ranks #64 of 8,226 by estimated traffic. Its closest competitors on the same market are nl.fragrance.com, makeupstore.co.il, beautysuccess.fr, notino.ie, Sephora. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with The Beauty Store.