Brand page · Clothing · United Kingdom
The Cirkel: 30.2k visits a month, 16 active Meta ads, Gravity score 683.
The Cirkel — The Cirkel is a marketplace and community focused on sustainable fashion, offering new and pre-owned designer clothing, bags, shoes, and accessories at discounts up to 90%. In September 2026 thecirkel.com drew an estimated 30.2k visits, down 27% on the month before. It ranks #1,499 of 19,668 Clothing brands in United Kingdom and holds a 4.6 Trustpilot rating over 78 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 1008 peers: Clothing brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
The Cirkel is a marketplace and community focused on sustainable fashion, offering new and pre-owned designer clothing, bags, shoes, and accessories at discounts up to 90%.
01 · Traffic
How much traffic The Cirkel gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
The Cirkel drew an estimated 30.2k visits in September 2026, down 27% on the month before and up 19% over three months.
- Worldwide#261,744of 4.5m sites · Top 10%
- In United Kingdom#13,622of 192k sites · Top 10%
- Clothing, worldwide#24,819of 459,295 brands · Top 10%
- Clothing, United Kingdom#1,499of 19,668 brands · Top 10%
30.2k
estimated visits in September
1 mo ▼ −26.6%4 mo ▲ +18.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about The Cirkel.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
The Cirkel holds 4.6 out of 5 on Trustpilot over 78 reviews, 73 of them in the last twelve months: 91% of customers give five stars and 6% one star. That volume places The Cirkel in the top 40% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.
Fashion Accessories Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What The Cirkel sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
The Cirkel sells on Shopify, 49% of its catalogue in stock. The best seller is Gift Card, at £10.00–£250.00, followed by Ted Baker, Crossbody Bag and Dolce & Gabbana, Messenger Bag.
#1Gift CardThe Cirkel£10.00–£250.00In stock
#2Ted Baker, Crossbody BagThe Cirkel£40.00In stock
#3Dolce & Gabbana, Messenger BagThe Cirkel£250.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places The Cirkel in its comparison group.
- Average rating
- 4.68 / 5
- Rated products
- 0% of the catalogue
- In stock
- 49%
- Upper price quartile
- US$218.39
- Currency
- GBP
04 · Ads
What The Cirkel is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
The Cirkel runs Meta ads on Facebook, Instagram, Messenger, Audience Network.
£10 OFF WHEN YOU SIGNUP FOR OUR NEWSLETTERThe Cirkel22 Jul 2026video
£10 OFF WHEN YOU SIGNUP FOR OUR NEWSLETTERThe Cirkel15 Jul 2026video
Up to 90% Off DesignerThe Cirkel18 Jun 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about The Cirkel.
The creators who tag @the.cirkel on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @the.cirkel on Instagram, led by ELIZA BATTEN (94.9k followers, 0.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| EELIZA BATTEN@elizabatten · 🇬🇧 GB | Food cooking nutrition Creator | 94.9k | 0.7% | 6 | Tagged @the.cirkel |
06 · Competitors according to Gravity
Who The Cirkel competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for The Cirkel among Clothing brands in United Kingdom. The closest is YORK DESIGNER DRESS AGENCY Preloved, then Reloved - Evening and Occasion Wear, nikkibradford, Phoenix Style, My Circular Wardrobe, Sapphire and Sixpence.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| YORK DESIGNER DRESS AGENCY Prelovedprelovedyork.com | |||||||
| Reloved - Evening and Occasion Wearreloved.co | |||||||
| nikkibradfordnikkibradford.com | |||||||
| Phoenix Stylephoenixstyle.co.uk | |||||||
| My Circular Wardrobemycircularwardrobe.com | |||||||
| Sapphire and Sixpencesapphireandsixpence.co.uk |
07 · Company
The company behind The Cirkel.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
The Cirkel is a company based in London, United Kingdom, founded in 2022 according to LinkedIn, on a domain registered in June 2021. It employs about 17 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · London
- Founded
- 2022, per LinkedIn
- Domain registered
- 30 Jun 2021
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 17 on LinkedIn · 2-10
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- thecirkel.com · Shopify · GBP
- Catalogue
- 328 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about The Cirkel
What people ask Google about The Cirkel.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is The Cirkel a legit company?
According to Gravity by Benchr, The Cirkel is a brand based in London, United Kingdom: its website has existed since June 2021, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 17 people on LinkedIn, it has 165,628 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
The Cirkel reviews: is it worth it?
Customers rate The Cirkel 4.6 out of 5 on Trustpilot over 78 reviews, 73 of them in the last twelve months: 91% give five stars, 6% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is The Cirkel?
The Cirkel is a marketplace and community focused on sustainable fashion, offering new and pre-owned designer clothing, bags, shoes, and accessories at discounts up to 90%. Gravity by Benchr classifies it under Clothing, with Dresses making up 18% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does The Cirkel cost?
The Cirkel's best seller, Gift Card, sells from £10.00 to £250.00 on thecirkel.com. 49% of the catalogue is in stock. Gravity does not track prices daily: check thecirkel.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
The Cirkel promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: The Cirkel advertises on Facebook and Instagram, where its offers often run. Check thecirkel.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy The Cirkel?
The Cirkel sells on its own website, thecirkel.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind The Cirkel?
Gravity by Benchr records a company based in London, United Kingdom, founded in 2022 according to LinkedIn, on a domain registered in 2021, with 17 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is The Cirkel doing well?
Yes. Gravity by Benchr estimates about 30,200 visits to thecirkel.com in September 2026, down 27% in a month and up 19% over three months. The Cirkel ranks #1,499 of 19,668 Clothing brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does The Cirkel use?
Gravity by Benchr identifies thecirkel.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does The Cirkel spend on Meta ads?
Gravity by Benchr does not publish a spend figure for The Cirkel on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United Kingdom?
Among Clothing brands in United Kingdom in the Gravity by Benchr index, The Cirkel ranks #1,499 of 19,668 by estimated traffic. Its closest competitors on the same market are YORK DESIGNER DRESS AGENCY Preloved, Reloved - Evening and Occasion Wear, nikkibradford, Phoenix Style and My Circular Wardrobe. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with The Cirkel.