Brand page · Food Items · United States

The Cumin Club Top 5% worldwide Top 5% in United States Top 5% in Food Items Top 5% in Food Items in United States
thecuminclub.com·🇺🇸 Chicago, United States· Shopify·Since 2019

The Cumin Club: 76k visits a month, 111 active Meta ads, Gravity score 598.

The Cumin Club — The Cumin Club is a food brand that delivers authentic, regionally inspired Indian meals made in India by Indian chefs, offering freeze-dried dishes that are ready in minutes by just adding hot water. In September 2026 thecuminclub.com drew an estimated 76k visits, down 5% on the month before. It ranks #370 of 20,419 Food Items brands in United States and holds a 2.4 Trustpilot rating over 44 reviews.

thecuminclub.com@the_cumin_club 31.3kLinkedIn 1.5kTrustpilot 2.4Meta Ad Library 111

Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
76k
−5% vs. August 2026
Instagram followers
31.3k
944 posts · @the_cumin_club
Trustpilot
2.4
44 reviews · 35 in 12 months
Meta ads
111
active · on Google since 2025
Products
100%
in stock · 6 collections
Rank in United States
#370
of 20,419 in Food Items
LinkedIn
1.5k
followers · 29 employees
Earned media value
—
Data not available

Gravity score

598/ 1000 · 8 of 10 indicators rated
Brand Power516
Momentum656
Performance622

Percentiles within 651 peers: Food Items brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

The Cumin Club is a food brand that delivers authentic, regionally inspired Indian meals made in India by Indian chefs, offering freeze-dried dishes that are ready in minutes by just adding hot water.

01 · Traffic

How much traffic The Cumin Club gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

The Cumin Club drew an estimated 76k visits in September 2026, down 5% on the month before and up 26% over three months.

  • Worldwide#118,735of 4.5m sites · Top 5%
  • In United States#38,690of 1.2m sites · Top 5%
  • Food Items, worldwide#3,194of 260,714 brands · Top 5%
  • Food Items, United States#370of 20,419 brands · Top 5%
Monthly visitssource Sept 2026

76k

estimated visits in September

1 mo ▼ −5.1%4 mo ▲ +25.6%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
?

02 · Reviews

What customers say about The Cumin Club.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

The Cumin Club holds 2.4 out of 5 on Trustpilot over 44 reviews, 35 of them in the last twelve months: 20% of customers give five stars and 66% one star. That volume places The Cumin Club in the top 40% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
2.4TrustScore · 44 reviews · 35 in 12 months
Top 40% review volume
5 ★20%
4 ★2%
3 ★2%
2 ★9%
1 ★66%

Online Food Ordering Service Indian Restaurant Indian Takeaway Food Products Supplier Take Away Service Frozen Food Manufacturer

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What The Cumin Club sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

The Cumin Club sells on Shopify, 100% of its catalogue in stock. The best seller is Paneer Tikka Masala, at US$6.99–US$9.99, followed by Palak Paneer and Dal Makhani.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Condiments & Sauces60%
Food Items15%
Prepared Foods5%
Snack Foods3%

Share of the catalogue by product family.

Activity mixdominant: Food Items
Food Items88%
Beverages5%
Gift Cards3%
Shipping Insurance3%

The dominant category places The Cumin Club in its comparison group.

Prices and ratingsstore data
Average rating
4.60 / 5
Rated products
88% of the catalogue
In stock
100%
Upper price quartile
US$6.99
Currency
USD

05 · Influencers

Who talks about The Cumin Club.

The creators who tag @the_cumin_club on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @the_cumin_club · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who The Cumin Club competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for The Cumin Club among Food Items brands in United States. The closest is Mezzetta, then Walden Farm, PuckerButt Pepper Company, ImmuneSchein, Terrapin Ridge Farms, Pepper Palace.

CompetitorsFood Items · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Mezzettamezzetta.com
Walden Farmwaldenfarms.com
PuckerButt Pepper Companypuckerbuttpeppercompany.com
ImmuneScheinimmune-schein.com
Terrapin Ridge Farmsterrapinridge.com
Pepper Palacepepperpalace.com
Competitors Gravity finds for The Cumin Club. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare The Cumin Club with Mezzetta

07 · Company

The company behind The Cumin Club.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

The Cumin Club is a company based in Chicago, United States, founded in 2019 according to LinkedIn, on a domain registered in February 2019. It employs about 29 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Chicago
Founded
2019, per LinkedIn
Domain registered
16 Feb 2019
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
29 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
thecuminclub.com · Shopify · USD
Catalogue
6 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about The Cumin Club

What people ask Google about The Cumin Club.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is The Cumin Club legit or a scam?

According to Gravity by Benchr, The Cumin Club is a brand based in Chicago, United States: its website has existed since February 2019, it sells on a Shopify store, it employs 29 people on LinkedIn, it has 31,251 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about The Cumin Club?

Customers rate The Cumin Club 2.4 out of 5 on Trustpilot over 44 reviews, 35 of them in the last twelve months: 20% give five stars, 66% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is The Cumin Club?

The Cumin Club is a food brand that delivers authentic, regionally inspired Indian meals made in India by Indian chefs, offering freeze-dried dishes that are ready in minutes by just adding hot water. Gravity by Benchr classifies it under Food Items, with Condiments & Sauces making up 60% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is The Cumin Club expensive?

The Cumin Club's best seller, Paneer Tikka Masala, sells from US$6.99 to US$9.99 on thecuminclub.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check thecuminclub.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a The Cumin Club discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: The Cumin Club advertises on Facebook and Instagram and on Google, where its offers often run. Check thecuminclub.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy The Cumin Club?

The Cumin Club sells on its own website, thecuminclub.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns The Cumin Club?

Gravity by Benchr records a company based in Chicago, United States, founded in 2019 according to LinkedIn, on a domain registered in 2019, with 29 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is The Cumin Club doing well?

Yes. Gravity by Benchr estimates about 76,000 visits to thecuminclub.com in September 2026, down 5% in a month and up 26% over three months. The Cumin Club ranks #370 of 20,419 Food Items brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does The Cumin Club use?

Gravity by Benchr identifies thecuminclub.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since August 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does The Cumin Club spend on Meta ads?

Gravity by Benchr does not publish a spend figure for The Cumin Club on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Food Items brands in United States?

Among Food Items brands in United States in the Gravity by Benchr index, The Cumin Club ranks #370 of 20,419 by estimated traffic. Its closest competitors on the same market are Mezzetta, Walden Farm, PuckerButt Pepper Company, ImmuneSchein and Terrapin Ridge Farms. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with The Cumin Club.