Brand page · Health Care · United States

The Feed Top 1% worldwide Top 1% in United States Top 1% in Health Care Top 1% in Health Care in United States
thefeed.com·🇺🇸 United States· Shopify·Since 2002

The Feed: 1.1m visits a month, 668 active Meta ads, Gravity score 680.

The Feed — We stock the best in sports nutrition and gear. Shop from all of the top brands, including Clif Bar, Skratch, Maurten, Gu, Bonk Breaker, Honey Stinger, Precision. Products include Hydration, Protein, Recovery Shakes, Energy Chews, Energy Gels, Bars, Bottles, Packs. Supplements for Cyclists, Triathletes, Runners, CrossF. In September 2026 thefeed.com drew an estimated 1.1m visits, down 14% on the month before. It ranks #27 of 12,108 Health Care brands in United States and holds a 4.4 Trustpilot rating over 1,907 reviews.

thefeed.com@thefeed 150kFacebookLinkedIn 5.9kTrustpilot 4.4Meta Ad Library 668

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
1.1m
−14% vs. August 2026
Instagram followers
150k
2,666 posts · @thefeed
Trustpilot
4.4
1,907 reviews · 414 in 12 months
Meta ads
668
active · on Google since 2021
Products
—
Data not available
Rank in United States
#27
of 12,108 in Health Care
LinkedIn
5.9k
followers · 134 employees
Earned media value
€195.5k
per month, Instagram

Gravity score

680/ 1000 · 9 of 10 indicators rated
Brand Power776
Momentum514
Performance751

Percentiles within 38 peers: Health Care brands in United States with 1m–10M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

We stock the best in sports nutrition and gear. Shop from all of the top brands, including Clif Bar, Skratch, Maurten, Gu, Bonk Breaker, Honey Stinger, Precision. Products include Hydration, Protein, Recovery Shakes, Energy Chews, Energy Gels, Bars, Bottles, Packs. Supplements for Cyclists, Triathletes, Runners, CrossF

01 · Traffic

How much traffic The Feed gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

The Feed drew an estimated 1.1m visits in September 2026, down 14% on the month before and down 14% over three months.

  • Worldwide#13,751of 4.5m sites · Top 1%
  • In United States#4,575of 1.2m sites · Top 1%
  • Health Care, worldwide#178of 105,715 brands · Top 1%
  • Health Care, United States#27of 12,108 brands · Top 1%
Monthly visitssource Sept 2026

1.1m

estimated visits in September

1 mo ▼ −14.2%4 mo ▼ −14.0%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
?

02 · Reviews

What customers say about The Feed.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

The Feed holds 4.4 out of 5 on Trustpilot over 1,907 reviews, 414 of them in the last twelve months: 84% of customers give five stars and 5% one star. That volume places The Feed in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.

Trustpilotclaimed page · read 21 Oct 2026
4.4TrustScore · 1,907 reviews · 414 in 12 months
Top 10% review volumeTop 20% rating quality
5 ★84%
4 ★6%
3 ★3%
2 ★2%
1 ★5%

Sports Nutrition Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What The Feed sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read The Feed's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Health Care
Health Care87%
Food Items2%
Beverages2%

The dominant category places The Feed in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about The Feed.

The creators who tag @thefeed on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @thefeed on Instagram, led by Lionel Sanders (281k followers, 3.4% engagement).

Influencersaccounts tagging @thefeed · Instagram
AccountProfileFollowersEngagementTagsRelationship
LLionel Sanders@lsanderstri · 🇺🇸 USFitness sport bodybuilding Creator281k3.4%14Tagged @thefeed
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who The Feed competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for The Feed among Health Care brands in United States. The closest is scienceinsport.com, then 4Endurance, 226ERS, STYRKR, Skratch Labs, victus.sport.

CompetitorsHealth Care · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
scienceinsport.comscienceinsport.com
4Endurance4endurance.it
226ERS226ers.com
STYRKRstyrkr.com
Skratch Labsskratchlabs.com
victus.sportvictus.sport
Competitors Gravity finds for The Feed. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare The Feed with scienceinsport.com

07 · Company

The company behind The Feed.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

The Feed is a company based in United States, founded in 2013 according to LinkedIn, on a domain registered in May 2002. It employs about 134 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States
Founded
2013, per LinkedIn
Domain registered
28 May 2002
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
134 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
thefeed.com · Shopify
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about The Feed

What people ask Google about The Feed.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is The Feed a legit company?

According to Gravity by Benchr, The Feed is a brand based in United States: its website has existed since May 2002, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 134 people on LinkedIn, it has 150,286 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

The Feed reviews

Customers rate The Feed 4.4 out of 5 on Trustpilot over 1,907 reviews, 414 of them in the last twelve months: 84% give five stars, 5% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is The Feed?

We stock the best in sports nutrition and gear. Shop from all of the top brands, including Clif Bar, Skratch, Maurten, Gu, Bonk Breaker, Honey Stinger, Precision. Products include Hydration, Protein, Recovery Shakes, Energy Chews, Energy Gels, Bars, Bottles, Packs. Supplements for Cyclists, Triathletes, Runners, CrossF Gravity by Benchr classifies it under Health Care. Source: Gravity by Benchr product classification.

The Feed promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: The Feed advertises on Facebook and Instagram and on Google, where its offers often run. Check thefeed.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy The Feed?

The Feed sells on its own website, thefeed.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind The Feed?

Gravity by Benchr records a company based in United States, founded in 2013 according to LinkedIn, on a domain registered in 2002, with 134 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is The Feed doing well?

Not at the moment. Gravity by Benchr estimates about 1,070,800 visits to thefeed.com in September 2026, down 14% in a month and down 14% over three months. The Feed ranks #27 of 12,108 Health Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does The Feed use?

Gravity by Benchr identifies thefeed.com as a Shopify store (standard plan, not Shopify Plus). The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

What is The Feed's ad budget?

Gravity by Benchr does not publish a spend figure for The Feed on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Health Care brands in United States?

Among Health Care brands in United States in the Gravity by Benchr index, The Feed ranks #27 of 12,108 by estimated traffic. Its closest competitors on the same market are scienceinsport.com, 4Endurance, 226ERS, STYRKR and Skratch Labs. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with The Feed.