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  5. The Honey Pot

Brand page · Personal Care · United States

The Honey Pot Top 5% worldwide Top 5% in the United States Top 5% in Personal Care Top 5% in Personal Care in the United States
thehoneypot.co·🇺🇸 Atlanta, United States· Shopify·Since 2014

The Honey Pot traffic, ads & competitors 89.8k visits a month, 99 active Meta ads, Gravity score 636.

The Honey Pot — The Honey Pot is a feminine care brand that sells plant-derived personal care products including washes, wipes, and pads for female hygiene and vaginal wellness. In September 2026 thehoneypot.co drew an estimated 89.8k visits, down 26% on the month before. It ranks #865 of 33,626 Personal Care brands in the United States and holds a 2.5 Trustpilot rating over 363 reviews.

thehoneypot.co@thehoneypotco 432kFacebookLinkedIn 62.9kTrustpilot 2.5Meta Ad Library 99

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
89.8k
−26% vs. August 2026
Instagram followers
432k
4,514 posts · @thehoneypotco
Trustpilot
2.5
363 reviews · 9 in 12 months
Meta ads
99
active · on Google since 2022
Products
100%
in stock · 55 collections
Rank in the United States
#865
of 33,626 in Personal Care
LinkedIn
62.9k
followers · 146 employees
Earned media value
€118.5k
per month, Instagram

Gravity score

636/ 1000 · 10 of 10 indicators rated
Brand Power701
Momentum413
Performance793

Percentiles within 1277 peers: Personal Care brands in the United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

The Honey Pot is a feminine care brand that sells plant-derived personal care products including washes, wipes, and pads for female hygiene and vaginal wellness.

01 · Traffic

The Honey Pot website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

The Honey Pot drew an estimated 89.8k visits in September 2026, down 26% on the month before and down 35% over three months.

  • Worldwide#102,726of 4.5m sites · Top 5%
  • In United States#33,521of 1.2m sites · Top 5%
  • Personal Care, worldwide#5,095of 215,119 brands · Top 5%
  • Personal Care, United States#865of 33,626 brands · Top 5%
Monthly visitssource Sept 2026

89.8k

estimated visits in September

1 mo ▼ −25.8%4 mo ▼ −34.6%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

The Honey Pot reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

The Honey Pot holds 2.5 out of 5 on Trustpilot over 363 reviews, 9 of them in the last twelve months: 71% of customers give five stars and 23% one star. That volume places The Honey Pot in the top 20% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
2.5TrustScore · 363 reviews · 9 in 12 months
Top 20% review volume
5 ★71%
4 ★1%
3 ★2%
2 ★2%
1 ★23%

Toiletries Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

The Honey Pot best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

The Honey Pot sells on Shopify, 100% of its catalogue in stock. The best seller is Shipping Protection by Route, at US$0.98–US$140.38, followed by Sensitive Intimate Wash and Normal Intimate Wash.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Feminine Sanitary Supplies46%
Health & Beauty21%
Cosmetics13%
Lubricants3%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care68%
Health & Beauty21%
Clothing Accessories3%
Building Consumables3%
Jewelry1%

The dominant category places The Honey Pot in its comparison group.

Prices and ratingsstore data
Average rating
4.92 / 5
Rated products
82% of the catalogue
In stock
100%
Upper price quartile
US$15.74
Currency
USD

05 · Influencers

The Honey Pot influencers

The creators who tag @thehoneypotco on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @thehoneypotco on Instagram, led by Jess | cruelty-free influencer (33.1k followers, 0.7% engagement).

Influencersaccounts tagging @thehoneypotco · Instagram
AccountProfileFollowersEngagementTagsRelationship
JJess | cruelty-free influencer@veganbeautyaddict · 🇮🇱 ILBeauty cosmetics skincare Creator33.1k0.7%2Tagged @thehoneypotco
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

The Honey Pot competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for The Honey Pot among Personal Care brands in the United States. The closest is LOLA, then marlow, Pixie, Femi Secrets, HAPPIE MOON, BoomBoom.

CompetitorsPersonal Care · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
LOLAmylola.com
marlowwearemarlow.com
Pixieitspixie.com
Femi Secretsfemisecrets.com
HAPPIE MOONhappiemoon.com
BoomBoomboomboomnaturals.com
Competitors Gravity finds for The Honey Pot. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare The Honey Pot with LOLA

07 · Company

Who is behind The Honey Pot?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

The Honey Pot is a company based in Atlanta, United States, on a domain registered in April 2014. It employs about 146 people and is listed at m_and_a stage.

Legal entityGravity index, Nov 2026
Entity country
🇺🇸 United States · Atlanta
Domain registered
22 Apr 2014
Status
was_acquired
Employees
146 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
M and a
DistributionGravity index, Nov 2026
Own store
thehoneypot.co · Shopify · USD
Catalogue
55 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about The Honey Pot

What people ask Google about The Honey Pot.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is The Honey Pot legit or a scam?

According to Gravity by Benchr, The Honey Pot is a brand based in Atlanta, United States: its website has existed since April 2014, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 146 people on LinkedIn, it has 431,731 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about The Honey Pot?

Customers rate The Honey Pot 2.5 out of 5 on Trustpilot over 363 reviews, 9 of them in the last twelve months: 71% give five stars, 23% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does The Honey Pot sell?

The Honey Pot is a feminine care brand that sells plant-derived personal care products including washes, wipes, and pads for female hygiene and vaginal wellness. Gravity by Benchr classifies it under Personal Care, with Feminine Sanitary Supplies making up 46% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is The Honey Pot expensive?

The Honey Pot's best seller, Shipping Protection by Route, sells from US$0.98 to US$140.38 on thehoneypot.co. 100% of the catalogue is in stock. Gravity does not track prices daily: check thehoneypot.co before buying. Source: Gravity by Benchr catalogue reading, October 2026.

The Honey Pot promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: The Honey Pot advertises on Facebook and Instagram and on Google, where its offers often run. Check thehoneypot.co for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy The Honey Pot?

The Honey Pot sells on its own website, thehoneypot.co, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind The Honey Pot?

Gravity by Benchr records a company based in Atlanta, United States, whose domain was registered in 2014, with 146 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is The Honey Pot growing?

Not at the moment. Gravity by Benchr estimates about 89,800 visits to thehoneypot.co in September 2026, down 26% in a month and down 35% over three months. The Honey Pot ranks #865 of 33,626 Personal Care brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does The Honey Pot use?

Gravity by Benchr identifies thehoneypot.co as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since May 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does The Honey Pot spend on Meta ads?

Gravity by Benchr does not publish a spend figure for The Honey Pot on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in the United States?

Among Personal Care brands in the United States in the Gravity by Benchr index, The Honey Pot ranks #865 of 33,626 by estimated traffic. Its closest competitors on the same market are LOLA, marlow, Pixie, Femi Secrets and HAPPIE MOON. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with The Honey Pot.