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  5. The Longhairs

Brand page · Clothing Accessories · United States

The Longhairs Top 5% worldwide Top 5% in United States Top 5% in Clothing Accessories Top 5% in Clothing Accessories in United States
thelonghairs.us·🇺🇸 Chula Vista, United States· Shopify

The Longhairs: 97k visits a month, 114 active Meta ads, Gravity score 670.

The Longhairs — The Longhairs is a brand that makes hair products specifically for men with long hair, including hair ties, shampoo, conditioner, headbands, and other hair care items. In September 2026 thelonghairs.us drew an estimated 97k visits, down 7% on the month before. It ranks #385 of 34,142 Clothing Accessories brands in United States.

thelonghairs.us@thelonghairs 51.3kYouTube 65.8kFacebookLinkedIn 196Trustpilot 3.2Meta Ad Library 114

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
97k
−7% vs. August 2026
Instagram followers
51.3k
4,470 posts · @thelonghairs
Trustpilot
3.2
2 reviews
Meta ads
114
active · on Google since 2022
Products
40%
in stock · 35 collections
Rank in United States
#385
of 34,142 in Clothing Accessories
LinkedIn
196
followers · 8 employees
Earned media value
€8.8k
per month, Instagram

Gravity score

670/ 1000 · 10 of 10 indicators rated
Brand Power556
Momentum664
Performance790

Percentiles within 843 peers: Clothing Accessories brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

The Longhairs is a brand that makes hair products specifically for men with long hair, including hair ties, shampoo, conditioner, headbands, and other hair care items.

01 · Traffic

How much traffic The Longhairs gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

The Longhairs drew an estimated 97k visits in September 2026, down 7% on the month before and down 20% over three months.

  • Worldwide#96,186of 4.5m sites · Top 5%
  • In United States#31,479of 1.2m sites · Top 5%
  • Clothing Accessories, worldwide#1,106of 85,207 brands · Top 5%
  • Clothing Accessories, United States#385of 34,142 brands · Top 5%
Monthly visitssource Sept 2026

97k

estimated visits in September

1 mo ▼ −6.7%4 mo ▼ −20.3%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about The Longhairs.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

The Longhairs holds 3.2 out of 5 on Trustpilot over 2 reviews: 50% of customers give five stars and 0% one star.

Trustpilotclaimed page · read 21 Oct 2026
3.2TrustScore · 2 reviews
5 ★50%
4 ★0%
3 ★0%
2 ★50%
1 ★0%

Hair Product Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What The Longhairs sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

The Longhairs sells on Shopify, 40% of its catalogue in stock. The best seller is The Black Ties, at US$12.00, followed by The Vikings and The Tribals.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Hair Accessories74%
Clothing Tops15%
Hair Care4%
Hats3%

Share of the catalogue by product family.

Activity mixdominant: Clothing Accessories
Clothing Accessories77%
Clothing15%
Personal Care4%
Hobbies & Creative Arts1%
Product Add-Ons0%

The dominant category places The Longhairs in its comparison group.

Prices and ratingsstore data
Average rating
4.81 / 5
Rated products
90% of the catalogue
In stock
40%
Upper price quartile
US$16.00
Currency
USD

05 · Influencers

Who talks about The Longhairs.

The creators who tag @thelonghairs on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @thelonghairs on Instagram, led by Children With Hair Loss (46k followers, 0.6% engagement).

Influencersaccounts tagging @thelonghairs · Instagram
AccountProfileFollowersEngagementTagsRelationship
CChildren With Hair Loss@cwhl_org · 🇺🇸 USBeauty cosmetics skincare Creator46k0.6%2Tagged @thelonghairs
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who The Longhairs competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for The Longhairs among Clothing Accessories brands in United States. The closest is TELETIES, then TIY Hair Ties, LILAC MARKET, junkbrands.com, Rip Tie Hair, Lilla Rose.

CompetitorsClothing Accessories · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
TELETIESteleties.com
TIY Hair Tiestiyproducts.com
LILAC MARKETlilacmarketheadbands.com
junkbrands.comjunkbrands.com
Rip Tie Hairriptiehair.com
Lilla Roselillarose.com
Competitors Gravity finds for The Longhairs. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare The Longhairs with TELETIES

07 · Company

The company behind The Longhairs.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

The Longhairs is a company based in Chula Vista, United States. It employs about 8 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Chula Vista
Founded
Data not available
Domain registered
Data not available
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
8 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
thelonghairs.us · Shopify · USD
Catalogue
35 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about The Longhairs

What people ask Google about The Longhairs.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is The Longhairs legit or a scam?

According to Gravity by Benchr, The Longhairs is a brand based in Chula Vista, United States: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 8 people on LinkedIn, it has 51,280 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What does The Longhairs sell?

The Longhairs is a brand that makes hair products specifically for men with long hair, including hair ties, shampoo, conditioner, headbands, and other hair care items. Gravity by Benchr classifies it under Clothing Accessories, with Hair Accessories making up 74% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

The Longhairs prices: how much is it?

The Longhairs' best seller, The Black Ties, sells US$12.00 on thelonghairs.us. 40% of the catalogue is in stock. Gravity does not track prices daily: check thelonghairs.us before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a The Longhairs discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: The Longhairs advertises on Facebook and Instagram and on Google, where its offers often run. Check thelonghairs.us for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy The Longhairs?

The Longhairs sells on its own website, thelonghairs.us, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind The Longhairs?

Gravity by Benchr records a company based in Chula Vista, United States, with 8 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is The Longhairs doing well?

Not at the moment. Gravity by Benchr estimates about 97,000 visits to thelonghairs.us in September 2026, down 7% in a month and down 20% over three months. The Longhairs ranks #385 of 34,142 Clothing Accessories brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does The Longhairs use?

Gravity by Benchr identifies thelonghairs.us as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since April 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does The Longhairs spend on Meta ads?

Gravity by Benchr does not publish a spend figure for The Longhairs on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing Accessories brands in United States?

Among Clothing Accessories brands in United States in the Gravity by Benchr index, The Longhairs ranks #385 of 34,142 by estimated traffic. Its closest competitors on the same market are TELETIES, TIY Hair Ties, LILAC MARKET, junkbrands.com and Rip Tie Hair. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with The Longhairs.