Brand page · Outdoor Recreation · United States

THEMAGIC5 Top 5% worldwide Top 5% in United States Top 5% in Outdoor Recreation Top 5% in Outdoor Recreation in United States
themagic5.com·🇺🇸 Brooklyn, United States· Shopify·Since 2016

THEMAGIC5: 109k visits a month, 109 active Meta ads, Gravity score 669.

THEMAGIC5 — Shop custom-fit swimming goggles designed from a 3D face scan for unmatched comfort and performance. 100% Fit Guarantee by THEMAGIC5. In September 2026 themagic5.com drew an estimated 109k visits, down 12% on the month before. It ranks #291 of 14,873 Outdoor Recreation brands in United States and holds a 4.3 Trustpilot rating over 1,603 reviews.

themagic5.com@themagic5 85.6kFacebookLinkedIn 2.8kTrustpilot 4.3Meta Ad Library 109

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
109k
−12% vs. August 2026
Instagram followers
85.6k
2,043 posts · @themagic5
Trustpilot
4.3
1,603 reviews · 300 in 12 months
Meta ads
109
active · on Google since 2021
Products
88%
in stock · 55 collections
Rank in United States
#291
of 14,873 in Outdoor Recreation
LinkedIn
2.8k
followers · 16 employees
Earned media value
€29.2k
per month, Instagram

Gravity score

669/ 1000 · 10 of 10 indicators rated
Brand Power740
Momentum526
Performance741

Percentiles within 316 peers: Outdoor Recreation brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Shop custom-fit swimming goggles designed from a 3D face scan for unmatched comfort and performance. 100% Fit Guarantee by THEMAGIC5.

01 · Traffic

How much traffic THEMAGIC5 gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

THEMAGIC5 drew an estimated 109k visits in September 2026, down 12% on the month before and down 25% over three months.

  • Worldwide#87,419of 4.5m sites · Top 5%
  • In United States#28,693of 1.2m sites · Top 5%
  • Outdoor Recreation, worldwide#1,494of 101,136 brands · Top 5%
  • Outdoor Recreation, United States#291of 14,873 brands · Top 5%
Monthly visitssource Sept 2026

109k

estimated visits in September

1 mo ▼ −11.6%4 mo ▼ −24.8%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about THEMAGIC5.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

THEMAGIC5 holds 4.3 out of 5 on Trustpilot over 1,603 reviews, 300 of them in the last twelve months: 81% of customers give five stars and 9% one star. That volume places THEMAGIC5 in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%. On Google, THEMAGIC5 scores 4.9 over 112 reviews.

Trustpilotclaimed page · read 21 Oct 2026
4.3TrustScore · 1,603 reviews · 300 in 12 months
Top 10% review volumeTop 30% rating quality
5 ★81%
4 ★6%
3 ★1%
2 ★2%
1 ★9%
Google reviewsread 20 Oct 2026
4.9112 reviews on the Google business profile
5 ★90%
4 ★10%
3 ★0%
2 ★0%
1 ★0%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What THEMAGIC5 sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

THEMAGIC5 sells on Shopify, 88% of its catalogue in stock. The best seller is Anti-Fog Spray, at US$15.00, followed by Discontinued Frame Geometry Smoke Magic and Discontinued Frame Geometry Clear Magic.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Boating & Water Sports86%
Gift Cards6%
Card Games4%

Share of the catalogue by product family.

Activity mixdominant: Outdoor Recreation
Outdoor Recreation90%
Gift Cards6%
Games4%

The dominant category places THEMAGIC5 in its comparison group.

Prices and ratingsstore data
Average rating
4.52 / 5
Rated products
28% of the catalogue
In stock
88%
Upper price quartile
US$89.75
Currency
USD

05 · Influencers

Who talks about THEMAGIC5.

The creators who tag @themagic5 on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @themagic5 on Instagram, led by Stefano Razeto | Swimming training & technique (420k followers, 0.1% engagement).

Influencersaccounts tagging @themagic5 · Instagram
AccountProfileFollowersEngagementTagsRelationship
SStefano Razeto | Swimming training & technique@sterazzo86 · INTLFitness sport bodybuilding Creator420k0.1%7Tagged @themagic5
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who THEMAGIC5 competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for THEMAGIC5 among Outdoor Recreation brands in United States. The closest is Slingshot Sports, then Sublue, xterrawetsuits.com, GetWetStore, Full Throttle Watersports, FCS US.

CompetitorsOutdoor Recreation · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Slingshot Sportsslingshotsports.com
Subluestore.sublue.com
xterrawetsuits.comxterrawetsuits.com
GetWetStoregetwetstore.com
Full Throttle Watersportsfullthrottlewatersports.com
FCS USsurffcs.com
Competitors Gravity finds for THEMAGIC5. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare THEMAGIC5 with Slingshot Sports

07 · Company

The company behind THEMAGIC5.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

THEMAGIC5 is a company based in Brooklyn, United States, founded in 2017 according to LinkedIn, on a domain registered in November 2016. It employs about 16 people and is listed at seed stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Brooklyn
Founded
2017, per LinkedIn
Domain registered
7 Nov 2016
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
16 on LinkedIn · 11-50
FundingGravity index, Nov 2026
Funding stage
Seed · last deal: pre seed
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
themagic5.com · Shopify · USD
Catalogue
55 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about THEMAGIC5

What people ask Google about THEMAGIC5.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is THEMAGIC5 a legit company?

According to Gravity by Benchr, THEMAGIC5 is a brand based in Brooklyn, United States: its website has existed since November 2016, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 16 people on LinkedIn, it has 85,617 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about THEMAGIC5?

Customers rate THEMAGIC5 4.3 out of 5 on Trustpilot over 1,603 reviews, 300 of them in the last twelve months: 81% give five stars, 9% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. On Google, THEMAGIC5 scores 4.9 over 112 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is THEMAGIC5 known for?

Shop custom-fit swimming goggles designed from a 3D face scan for unmatched comfort and performance. 100% Fit Guarantee by THEMAGIC5. Gravity by Benchr classifies it under Outdoor Recreation, with Boating & Water Sports making up 86% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does THEMAGIC5 cost?

THEMAGIC5's best seller, Anti-Fog Spray, sells US$15.00 on themagic5.com. 88% of the catalogue is in stock. Gravity does not track prices daily: check themagic5.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does THEMAGIC5 have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: THEMAGIC5 advertises on Facebook and Instagram and on Google, where its offers often run. Check themagic5.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy THEMAGIC5?

THEMAGIC5 sells on its own website, themagic5.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns THEMAGIC5?

Gravity by Benchr records a company based in Brooklyn, United States, founded in 2017 according to LinkedIn, on a domain registered in 2016, with 16 employees on LinkedIn, listed at seed stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is THEMAGIC5 growing?

Not at the moment. Gravity by Benchr estimates about 108,600 visits to themagic5.com in September 2026, down 12% in a month and down 25% over three months. THEMAGIC5 ranks #291 of 14,873 Outdoor Recreation brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does THEMAGIC5 use?

Gravity by Benchr identifies themagic5.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does THEMAGIC5 spend on Meta ads?

Gravity by Benchr does not publish a spend figure for THEMAGIC5 on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Outdoor Recreation brands in United States?

Among Outdoor Recreation brands in United States in the Gravity by Benchr index, THEMAGIC5 ranks #291 of 14,873 by estimated traffic. Its closest competitors on the same market are Slingshot Sports, Sublue, xterrawetsuits.com, GetWetStore and Full Throttle Watersports. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with THEMAGIC5.