Brand page · Outdoor Recreation · United States
THEMAGIC5: 109k visits a month, 109 active Meta ads, Gravity score 669.
THEMAGIC5 — Shop custom-fit swimming goggles designed from a 3D face scan for unmatched comfort and performance. 100% Fit Guarantee by THEMAGIC5. In September 2026 themagic5.com drew an estimated 109k visits, down 12% on the month before. It ranks #291 of 14,873 Outdoor Recreation brands in United States and holds a 4.3 Trustpilot rating over 1,603 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 316 peers: Outdoor Recreation brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Shop custom-fit swimming goggles designed from a 3D face scan for unmatched comfort and performance. 100% Fit Guarantee by THEMAGIC5.
01 · Traffic
How much traffic THEMAGIC5 gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
THEMAGIC5 drew an estimated 109k visits in September 2026, down 12% on the month before and down 25% over three months.
- Worldwide#87,419of 4.5m sites · Top 5%
- In United States#28,693of 1.2m sites · Top 5%
- Outdoor Recreation, worldwide#1,494of 101,136 brands · Top 5%
- Outdoor Recreation, United States#291of 14,873 brands · Top 5%
109k
estimated visits in September
1 mo ▼ −11.6%4 mo ▼ −24.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about THEMAGIC5.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
THEMAGIC5 holds 4.3 out of 5 on Trustpilot over 1,603 reviews, 300 of them in the last twelve months: 81% of customers give five stars and 9% one star. That volume places THEMAGIC5 in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%. On Google, THEMAGIC5 scores 4.9 over 112 reviews.
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What THEMAGIC5 sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
THEMAGIC5 sells on Shopify, 88% of its catalogue in stock. The best seller is Anti-Fog Spray, at US$15.00, followed by Discontinued Frame Geometry Smoke Magic and Discontinued Frame Geometry Clear Magic.
#1Anti-Fog SprayTHEMAGIC5US$15.00In stock
#2Discontinued Frame Geometry Smoke MagicTHEMAGIC5US$40.00In stock
#3Discontinued Frame Geometry Clear MagicTHEMAGIC5US$40.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places THEMAGIC5 in its comparison group.
- Average rating
- 4.52 / 5
- Rated products
- 28% of the catalogue
- In stock
- 88%
- Upper price quartile
- US$89.75
- Currency
- USD
04 · Ads
What THEMAGIC5 is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
THEMAGIC5 runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
Get Your Perfect Fit Now 🥽THEMAGIC57 Oct 2026video
Upgrade From One-Size-Fits-None Now 🥽THEMAGIC56 Oct 2026image
BACK TO ROUTINE. BACK TO YOU.THEMAGIC56 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026THEMAGIC5 INC.verified
Image ad21 Oct 2026THEMAGIC5 INC.verified
Text ad21 Oct 2026THEMAGIC5 INC.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about THEMAGIC5.
The creators who tag @themagic5 on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @themagic5 on Instagram, led by Stefano Razeto | Swimming training & technique (420k followers, 0.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SStefano Razeto | Swimming training & technique@sterazzo86 · INTL | Fitness sport bodybuilding Creator | 420k | 0.1% | 7 | Tagged @themagic5 |
06 · Competitors according to Gravity
Who THEMAGIC5 competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for THEMAGIC5 among Outdoor Recreation brands in United States. The closest is Slingshot Sports, then Sublue, xterrawetsuits.com, GetWetStore, Full Throttle Watersports, FCS US.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Slingshot Sportsslingshotsports.com | |||||||
| Subluestore.sublue.com | |||||||
| xterrawetsuits.comxterrawetsuits.com | |||||||
| GetWetStoregetwetstore.com | |||||||
| Full Throttle Watersportsfullthrottlewatersports.com | |||||||
| FCS USsurffcs.com |
07 · Company
The company behind THEMAGIC5.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
THEMAGIC5 is a company based in Brooklyn, United States, founded in 2017 according to LinkedIn, on a domain registered in November 2016. It employs about 16 people and is listed at seed stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Brooklyn
- Founded
- 2017, per LinkedIn
- Domain registered
- 7 Nov 2016
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 16 on LinkedIn · 11-50
- Funding stage
- Seed · last deal: pre seed
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- themagic5.com · Shopify · USD
- Catalogue
- 55 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about THEMAGIC5
What people ask Google about THEMAGIC5.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is THEMAGIC5 a legit company?
According to Gravity by Benchr, THEMAGIC5 is a brand based in Brooklyn, United States: its website has existed since November 2016, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 16 people on LinkedIn, it has 85,617 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about THEMAGIC5?
Customers rate THEMAGIC5 4.3 out of 5 on Trustpilot over 1,603 reviews, 300 of them in the last twelve months: 81% give five stars, 9% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. On Google, THEMAGIC5 scores 4.9 over 112 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is THEMAGIC5 known for?
Shop custom-fit swimming goggles designed from a 3D face scan for unmatched comfort and performance. 100% Fit Guarantee by THEMAGIC5. Gravity by Benchr classifies it under Outdoor Recreation, with Boating & Water Sports making up 86% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does THEMAGIC5 cost?
THEMAGIC5's best seller, Anti-Fog Spray, sells US$15.00 on themagic5.com. 88% of the catalogue is in stock. Gravity does not track prices daily: check themagic5.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does THEMAGIC5 have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: THEMAGIC5 advertises on Facebook and Instagram and on Google, where its offers often run. Check themagic5.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy THEMAGIC5?
THEMAGIC5 sells on its own website, themagic5.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns THEMAGIC5?
Gravity by Benchr records a company based in Brooklyn, United States, founded in 2017 according to LinkedIn, on a domain registered in 2016, with 16 employees on LinkedIn, listed at seed stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is THEMAGIC5 growing?
Not at the moment. Gravity by Benchr estimates about 108,600 visits to themagic5.com in September 2026, down 12% in a month and down 25% over three months. THEMAGIC5 ranks #291 of 14,873 Outdoor Recreation brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does THEMAGIC5 use?
Gravity by Benchr identifies themagic5.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does THEMAGIC5 spend on Meta ads?
Gravity by Benchr does not publish a spend figure for THEMAGIC5 on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Outdoor Recreation brands in United States?
Among Outdoor Recreation brands in United States in the Gravity by Benchr index, THEMAGIC5 ranks #291 of 14,873 by estimated traffic. Its closest competitors on the same market are Slingshot Sports, Sublue, xterrawetsuits.com, GetWetStore and Full Throttle Watersports. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with THEMAGIC5.