Brand page · Decor · Canada

The Modern Shop Top 5% worldwide Top 5% in Canada Top 5% in Decor Top 5% in Decor in Canada
themodernshop.com·🇨🇦 Ottawa, Canada· Shopify·Since 2007

The Modern Shop: 44.2k visits a month, 1 active Meta ads, Gravity score 533.

The Modern Shop — The Modern Shop is a Canadian retailer that sells modern lighting, furniture and accessories in Ottawa, Ontario Canada. In September 2026 themodernshop.com drew an estimated 44.2k visits, up 18% on the month before. It ranks #81 of 6,018 Decor brands in Canada.

themodernshop.com@the.modern.shop 21kFacebookTrustpilot 2.6Meta Ad Library 1

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
44.2k
+18% vs. August 2026
Instagram followers
21k
4,436 posts · @the.modern.shop
Trustpilot
2.6
6 reviews · 6 in 12 months
Meta ads
1
active · on Google since 2023
Products
100%
in stock · 196 collections
Rank in Canada
#81
of 6,018 in Decor
LinkedIn
—
Data not available
Earned media value
€319.7
per month, Instagram

Gravity score

533/ 1000 · 10 of 10 indicators rated
Brand Power645
Momentum455
Performance499

Percentiles within 102 peers: Decor brands in Canada with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

The Modern Shop is a Canadian retailer that sells modern lighting, furniture and accessories in Ottawa, Ontario Canada.

01 · Traffic

How much traffic The Modern Shop gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

The Modern Shop drew an estimated 44.2k visits in September 2026, up 18% on the month before and up 9% over three months.

  • Worldwide#189,072of 4.5m sites · Top 5%
  • In Canada#3,581of 104k sites · Top 5%
  • Decor, worldwide#3,947of 185,686 brands · Top 5%
  • Decor, Canada#81of 6,018 brands · Top 5%
Monthly visitssource Sept 2026

44.2k

estimated visits in September

1 mo ▲ +18.5%4 mo ▲ +8.7%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about The Modern Shop.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

The Modern Shop holds 2.6 out of 5 on Trustpilot over 6 reviews, 6 of them in the last twelve months: 0% of customers give five stars and 100% one star.

Trustpilotread 21 Oct 2026
2.6TrustScore · 6 reviews · 6 in 12 months
5 ★0%
4 ★0%
3 ★0%
2 ★0%
1 ★100%

Neon Sign Shop Lighting Store Furniture Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What The Modern Shop sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

The Modern Shop sells on Shopify, 100% of its catalogue in stock. The best seller is Hay Colour Crate by Hay, at CA$10.00–CA$80.00, followed by Bottle Grinder - 2 pcs. by Audo Copenhagen and Dots Wood by Muuto.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Kitchen & Dining Room Chairs3%
Tableware2%
Wallpaper2%
Rugs2%

Share of the catalogue by product family.

Activity mixdominant: Decor
Decor34%
Chairs15%
Kitchen & Dining12%
Lighting7%
Tables4%

The dominant category places The Modern Shop in its comparison group.

Prices and ratingsstore data
Average rating
4.60 / 5
Rated products
2% of the catalogue
In stock
100%
Upper price quartile
US$1,120.87
Currency
CAD

05 · Influencers

Who talks about The Modern Shop.

The creators who tag @the.modern.shop on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @the.modern.shop on Instagram, led by Nathalie Martin (146k followers, 0.2% engagement).

Influencersaccounts tagging @the.modern.shop · Instagram
AccountProfileFollowersEngagementTagsRelationship
NNathalie Martin@_nathaliemartin · 🇨🇦 CAFashion style luxury Creator146k0.2%1Tagged @the.modern.shop
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who The Modern Shop competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for The Modern Shop among Decor brands in Canada. The closest is HCD Furniture Toronto, then Provide, Rug and Weave, Nüspace, Bonne Choice, Cadieux Interiors.

CompetitorsDecor · Canada · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
HCD Furniture Torontocrafthomedecor.com
Provideprovidehome.com
Rug and Weaverugandweave.com
Nüspacenuspace.ca
Bonne Choicebonne-choice.com
Cadieux Interiorscadieuxinteriors.ca
Competitors Gravity finds for The Modern Shop. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare The Modern Shop with HCD Furniture Toronto

07 · Company

The company behind The Modern Shop.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

The Modern Shop is a company based in Ottawa, Canada, on a domain registered in March 2007.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇨🇦 Canada · Ottawa
Founded
Data not available
Domain registered
21 Mar 2007
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
themodernshop.com · Shopify · CAD
Catalogue
196 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about The Modern Shop

What people ask Google about The Modern Shop.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is The Modern Shop legit or a scam?

According to Gravity by Benchr, The Modern Shop is a brand based in Ottawa, Canada: its website has existed since March 2007, it sells on a Shopify store, it has 21,008 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is The Modern Shop?

The Modern Shop is a Canadian retailer that sells modern lighting, furniture and accessories in Ottawa, Ontario Canada. Gravity by Benchr classifies it under Decor, with Kitchen & Dining Room Chairs making up 3% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does The Modern Shop cost?

The Modern Shop's best seller, Hay Colour Crate by Hay, sells from CA$10.00 to CA$80.00 on themodernshop.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check themodernshop.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a The Modern Shop discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: The Modern Shop advertises on Facebook and Instagram and on Google, where its offers often run. Check themodernshop.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy The Modern Shop?

The Modern Shop sells on its own website, themodernshop.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns The Modern Shop?

Gravity by Benchr records a company based in Ottawa, Canada, whose domain was registered in 2007. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is The Modern Shop growing?

Yes. Gravity by Benchr estimates about 44,200 visits to themodernshop.com in September 2026, up 18% in a month and up 9% over three months. The Modern Shop ranks #81 of 6,018 Decor brands in Canada in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does The Modern Shop use?

Gravity by Benchr identifies themodernshop.com as a Shopify store (standard plan, not Shopify Plus), selling in CAD. It advertises through Meta and on Google since November 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

What is The Modern Shop's ad budget?

Gravity by Benchr does not publish a spend figure for The Modern Shop on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Decor brands in Canada?

Among Decor brands in Canada in the Gravity by Benchr index, The Modern Shop ranks #81 of 6,018 by estimated traffic. Its closest competitors on the same market are HCD Furniture Toronto, Provide, Rug and Weave, Nüspace and Bonne Choice. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with The Modern Shop.