Brand page · Jewelry
theo grace: 271K visits a month, 221 active Meta ads.
theo grace — theo grace crafts meaningful, personalized, one-of-a-kind jewelry. Each necklace, bracelet, ring, and earring is as unique and remarkable as the person who wears it. In September 2026 theograce.com drew an estimated 271K visits, up 21% on the month before. It ranks #131 of 33,382 Jewelry brands and holds a 4.6 Trustpilot rating over 844 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026
About the store
theo grace crafts meaningful, personalized, one-of-a-kind jewelry. Each necklace, bracelet, ring, and earring is as unique and remarkable as the person who wears it.
01 · Traffic
How much traffic theo grace gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
theo grace drew an estimated 271K visits in September 2026, up 21% on the month before and down 25% over three months.
- Worldwide#40,655of 4.5M sites · Top 1%
- In United States#13,245of 1.2M sites · Top 5%
- Jewelry, worldwide#670of 132,285 brands · Top 1%
- Jewelry, United States#131of 33,382 brands · Top 1%
271K
estimated visits in September
1 mo ▲ +20.9%4 mo ▼ −24.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about theo grace.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
theo grace holds 4.6 out of 5 on Trustpilot over 844 reviews, 843 of them in the last twelve months: 85% of customers give five stars and 7% one star. That volume places theo grace in the top 10 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %.
Jewelry Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What theo grace sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read theo grace's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places theo grace in its comparison group.
- Average rating
- Data not available
- Rated products
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- In stock
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- Upper price quartile
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- Currency
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04 · Ads
What theo grace is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
theo grace runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since October 2021 (image, text, video).
Custom Keepsake Photo Necklace ✨Theo Grace8 Oct 2026video
Custom Keepsake Photo Necklace ✨Theo Grace8 Oct 2026video
Custom Keepsake Photo Necklace ✨Theo Grace8 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad20 Oct 2026Tenengroup Ltdverified
Image ad20 Oct 2026Tenengroup Ltdverified
Image ad20 Oct 2026Tenengroup Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about theo grace.
The creators who tag @theograceofficial on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @theograceofficial on Instagram, led by Nicky Rothschild (1.7M followers, 1.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| NNicky Rothschild@nickyhilton · 🇬🇧 GB | Fashion style luxury Creator | 1.7M | 1.1% | 6 | Tagged @theograceofficial |
06 · Competitors according to Gravity
Who theo grace competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for theo grace among Jewelry brands. The closest is PicturesOnGold.com, then Wear Felicity, GemShop, Bekommenamenskette, Mint & Lily, FabuLove.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| PicturesOnGold.compicturesongold.com | |||||||
| Wear Felicitywearfelicity.com | |||||||
| GemShopgemshopco.com | |||||||
| Bekommenamenskettebekommenamenskette.com | |||||||
| Mint & Lilymintandlily.com | |||||||
| FabuLovefabulove.co |
07 · Company
The company behind theo grace.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
theo grace is an e-commerce brand, on a domain registered in November 2017.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
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- Entity country
- Data not available
- Founded
- Data not available
- Domain registered
- 9 Nov 2017
- Share capital
- Data not available
- Status
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- President
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- Activity code
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- Employees
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- Funding stage
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- Total raised
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- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- theograce.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about theo grace
What people ask Google about theo grace.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is theo grace legit or a scam?
According to Gravity by Benchr, theo grace is a brand: its website has existed since November 2017, its Trustpilot profile is claimed by the brand, it has 834,318 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about theo grace?
Customers rate theo grace 4.6 out of 5 on Trustpilot over 844 reviews, 843 of them in the last twelve months: 85% give five stars, 7% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does theo grace sell?
theo grace crafts meaningful, personalized, one-of-a-kind jewelry. Each necklace, bracelet, ring, and earring is as unique and remarkable as the person who wears it. Gravity by Benchr classifies it under Jewelry. Source: Gravity by Benchr product classification.
Does theo grace have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: theo grace advertises on Facebook and Instagram and on Google, where its offers often run. Check theograce.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns theo grace?
Gravity by Benchr records a company, whose domain was registered in 2017. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is theo grace doing well?
Not at the moment. Gravity by Benchr estimates about 271,500 visits to theograce.com in September 2026, up 21% in a month and down 25% over three months. theo grace ranks #131 of 33,382 Jewelry brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does theo grace spend on Meta ads?
Gravity by Benchr does not publish a spend figure for theo grace on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Jewelry brands?
Among Jewelry brands in the Gravity by Benchr index, theo grace ranks #131 of 33,382 by estimated traffic. Its closest competitors on the same market are PicturesOnGold.com, Wear Felicity, GemShop, Bekommenamenskette, Mint & Lily. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with theo grace.