Brand page · Pet Supplies · United States

The Paw Parent Top 5% worldwide Top 5% in United States Top 5% in Pet Supplies Top 5% in Pet Supplies in United States
thepawparent.com·🇺🇸 Cheyenne, United States· Shopify·Since 2026

The Paw Parent: 97.5k visits a month, 314 active Meta ads, Gravity score 684.

The Paw Parent — The Paw Parent is a company that sells joint supplements for dogs, offering vet-formulated products with natural ingredients to help improve mobility and joint health. In September 2026 thepawparent.com drew an estimated 97.5k visits, down 25% on the month before. It ranks #117 of 7,399 Pet Supplies brands in United States and holds a 3.6 Trustpilot rating over 448 reviews.

thepawparent.com@the_pawparent 23FacebookLinkedIn 7Trustpilot 3.6Meta Ad Library 314

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
97.5k
−25% vs. August 2026
Instagram followers
23
31 posts · @the_pawparent
Trustpilot
3.6
448 reviews · 448 in 12 months
Meta ads
314
active · on Google since 2026
Products
86%
in stock · 6 collections
Rank in United States
#117
of 7,399 in Pet Supplies
LinkedIn
7
followers · 3 employees
Earned media value
—
Data not available

Gravity score

684/ 1000 · 8 of 10 indicators rated
Brand Power637
Momentum712
Performance702

Percentiles within 276 peers: Pet Supplies brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

The Paw Parent is a company that sells joint supplements for dogs, offering vet-formulated products with natural ingredients to help improve mobility and joint health.

01 · Traffic

How much traffic The Paw Parent gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

The Paw Parent drew an estimated 97.5k visits in September 2026, down 25% on the month before and up 64% over three months.

  • Worldwide#95,769of 4.5m sites · Top 5%
  • In United States#31,338of 1.2m sites · Top 5%
  • Pet Supplies, worldwide#649of 52,845 brands · Top 5%
  • Pet Supplies, United States#117of 7,399 brands · Top 5%
Monthly visitssource Sept 2026

97.5k

estimated visits in September

1 mo ▼ −25.3%4 mo ▲ +63.8%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about The Paw Parent.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

The Paw Parent holds 3.6 out of 5 on Trustpilot over 448 reviews, 448 of them in the last twelve months: 55% of customers give five stars and 26% one star. That volume places The Paw Parent in the top 20% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
3.6TrustScore · 448 reviews · 448 in 12 months
Top 20% review volume
5 ★55%
4 ★13%
3 ★3%
2 ★4%
1 ★26%
Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What The Paw Parent sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

The Paw Parent sells on Shopify, 86% of its catalogue in stock. The best seller is Shipping Insurance, at US$3.95, followed by The Paw Parent - Red Light Therapy Vest and The Paw Parent - ACL Powder.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Pet Vitamins & Supplements57%
Print Books14%
Services5%
Light Therapy Lamps5%

Share of the catalogue by product family.

Activity mixdominant: Pet Supplies
Pet Supplies60%
Books15%
Health Care10%
Services5%
Professional Services5%

The dominant category places The Paw Parent in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
0% of the catalogue
In stock
86%
Upper price quartile
US$44.95
Currency
USD

05 · Influencers

Who talks about The Paw Parent.

The creators who tag @the_pawparent on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @the_pawparent · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who The Paw Parent competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for The Paw Parent among Pet Supplies brands in United States. The closest is Furstay, then Lolahemp, Healthy Petz, Adored Beast Apothecary, Dogbiotics, WINPRO Pet.

CompetitorsPet Supplies · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Furstayfurstay.com
Lolahemplolahemp.com
Healthy Petzshophealthypetz.com
Adored Beast Apothecaryadoredbeast.com
Dogbioticsdailydogbiotics.com
WINPRO Petwinpropet.com
Competitors Gravity finds for The Paw Parent. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare The Paw Parent with Furstay

07 · Company

The company behind The Paw Parent.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

The Paw Parent is a company based in Cheyenne, United States, on a domain registered in February 2026. It employs about 3 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Cheyenne
Founded
Data not available
Domain registered
25 Feb 2026
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
3 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
thepawparent.com · Shopify · USD
Catalogue
6 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about The Paw Parent

What people ask Google about The Paw Parent.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is The Paw Parent legit or a scam?

According to Gravity by Benchr, The Paw Parent is a brand based in Cheyenne, United States: its website has existed since February 2026, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 3 people on LinkedIn, it has 23 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about The Paw Parent?

Customers rate The Paw Parent 3.6 out of 5 on Trustpilot over 448 reviews, 448 of them in the last twelve months: 55% give five stars, 26% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is The Paw Parent?

The Paw Parent is a company that sells joint supplements for dogs, offering vet-formulated products with natural ingredients to help improve mobility and joint health. Gravity by Benchr classifies it under Pet Supplies, with Pet Vitamins & Supplements making up 57% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is The Paw Parent expensive?

The Paw Parent's best seller, Shipping Insurance, sells US$3.95 on thepawparent.com. 86% of the catalogue is in stock. Gravity does not track prices daily: check thepawparent.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does The Paw Parent have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: The Paw Parent advertises on Facebook and Instagram and on Google, where its offers often run. Check thepawparent.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy The Paw Parent?

The Paw Parent sells on its own website, thepawparent.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns The Paw Parent?

Gravity by Benchr records a company based in Cheyenne, United States, whose domain was registered in 2026, with 3 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is The Paw Parent growing?

Yes. Gravity by Benchr estimates about 97,500 visits to thepawparent.com in September 2026, down 25% in a month and up 64% over three months. The Paw Parent ranks #117 of 7,399 Pet Supplies brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does The Paw Parent use?

Gravity by Benchr identifies thepawparent.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since July 2026. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does The Paw Parent spend on Meta ads?

Gravity by Benchr does not publish a spend figure for The Paw Parent on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Pet Supplies brands in United States?

Among Pet Supplies brands in United States in the Gravity by Benchr index, The Paw Parent ranks #117 of 7,399 by estimated traffic. Its closest competitors on the same market are Furstay, Lolahemp, Healthy Petz, Adored Beast Apothecary and Dogbiotics. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with The Paw Parent.