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- The Pet Project
Brand page · Pet Supplies
The Pet Project: 31.1k visits a month, 14 active Meta ads.
The Pet Project — The Pet Project is a pet store that sells food, treats, toys, accessories, grooming products, and healthcare solutions for dogs and cats. In September 2026 thepetproject.com drew an estimated 31.1k visits, down 49% on the month before. It ranks #31 of 275 Pet Supplies brands.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
The Pet Project is a pet store that sells food, treats, toys, accessories, grooming products, and healthcare solutions for dogs and cats.
01 · Traffic
How much traffic The Pet Project gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
The Pet Project drew an estimated 31.1k visits in September 2026, down 49% on the month before and up 40% over three months.
- Worldwide#255,225of 4.5m sites · Top 10%
- In India#12,022of 164k sites · Top 10%
- Pet Supplies, worldwide#2,198of 52,845 brands · Top 5%
- Pet Supplies, India#31of 275 brands · Top 20%
31.1k
estimated visits in September
1 mo ▼ −49.2%4 mo ▲ +39.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about The Pet Project.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
The Pet Project holds 3.2 out of 5 on Trustpilot over 1 review, 1 of them in the last twelve months: 0% of customers give five stars and 100% one star.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What The Pet Project sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
The Pet Project sells on Shopify, 68% of its catalogue in stock. The best seller is Me-O Delite Tuna With Bonito in Jelly 70g, at ₹64.00, followed by Sheba Skipjack & Salmon 35g and Sheba Maguro & Bream 35g.
#1Me-O Delite Tuna With Bonito in Jelly 70gThe Pet Project₹64.00In stock
#2Sheba Skipjack & Salmon 35gThe Pet Project₹47.00In stock
#3Sheba Maguro & Bream 35gThe Pet Project₹47.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places The Pet Project in its comparison group.
- Average rating
- Data not available
- Rated products
- 0% of the catalogue
- In stock
- 68%
- Upper price quartile
- US$5.88
- Currency
- INR
04 · Ads
What The Pet Project is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
The Pet Project runs Meta ads on Facebook, Instagram, Threads, and has advertised on Google since July 2025 (image, text, video).
Monsoon Magic Sale – Up to 50% OFFThe Pet Project6 Oct 2026video
The Monsoon sale is LiveThe Pet Project29 Sept 2026image
The Monsoon sale is LiveThe Pet Project8 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Laska Petcare Services Private Limitedverified
Text ad20 Oct 2026Laska Petcare Services Private Limitedverified
Text ad20 Oct 2026Laska Petcare Services Private Limitedverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about The Pet Project.
The creators who tag @petprojectindia on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who The Pet Project competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for The Pet Project among Pet Supplies brands. The closest is dspetstore.com, then Petsworld, petsupply.my, Mizooco, smilingpets.in, Maxi Pet.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| dspetstore.comdspetstore.com | |||||||
| Petsworldpetsworld.in | |||||||
| petsupply.mypetsupply.my | |||||||
| Mizoocomizooco.com | |||||||
| smilingpets.insmilingpets.in | |||||||
| Maxi Petmaxi-pet.ro |
07 · Company
The company behind The Pet Project.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
The Pet Project is an e-commerce brand, founded in 2017 according to LinkedIn, on a domain registered in March 2000. It employs about 28 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- 2017, per LinkedIn
- Domain registered
- 20 Mar 2000
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 28 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- thepetproject.com · Shopify · INR
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about The Pet Project
What people ask Google about The Pet Project.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is The Pet Project a legit company?
According to Gravity by Benchr, The Pet Project is a brand: its website has existed since March 2000, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 28 people on LinkedIn, it has 19,000 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What is The Pet Project?
The Pet Project is a pet store that sells food, treats, toys, accessories, grooming products, and healthcare solutions for dogs and cats. Gravity by Benchr classifies it under Pet Supplies, with Cat Supplies making up 12% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does The Pet Project cost?
The Pet Project's best seller, Me-O Delite Tuna With Bonito in Jelly 70g, sells ₹64.00 on thepetproject.com. 68% of the catalogue is in stock. Gravity does not track prices daily: check thepetproject.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does The Pet Project have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: The Pet Project advertises on Facebook and Instagram and on Google, where its offers often run. Check thepetproject.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy The Pet Project?
The Pet Project sells on its own website, thepetproject.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns The Pet Project?
Gravity by Benchr records a company, founded in 2017 according to LinkedIn, on a domain registered in 2000, with 28 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is The Pet Project doing well?
Yes. Gravity by Benchr estimates about 31,100 visits to thepetproject.com in September 2026, down 49% in a month and up 40% over three months. The Pet Project ranks #31 of 275 Pet Supplies brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does The Pet Project use?
Gravity by Benchr identifies thepetproject.com as a Shopify store (standard plan, not Shopify Plus), selling in INR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since July 2025. Source: Gravity by Benchr platform and advertising records.
How much does The Pet Project spend on Meta ads?
Gravity by Benchr does not publish a spend figure for The Pet Project on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Pet Supplies brands?
Among Pet Supplies brands in the Gravity by Benchr index, The Pet Project ranks #31 of 275 by estimated traffic. Its closest competitors on the same market are dspetstore.com, Petsworld, petsupply.my, Mizooco and smilingpets.in. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with The Pet Project.