Brand page · Pet Supplies · United States
Therapet: 911K visits a month, 271 active Meta ads, Gravity score 502.
Therapet — TheraPetMD is a pet wellness brand that sells calming diffusers using natural pheromones to reduce stress and anxiety in dogs and cats. In September 2026 therapetmd.com drew an estimated 911K visits, down 27% on the month before. It ranks #12 of 7,399 Pet Supplies brands in United States and holds a 4.3 Trustpilot rating over 3,243 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 104 peers: Pet Supplies brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
TheraPetMD is a pet wellness brand that sells calming diffusers using natural pheromones to reduce stress and anxiety in dogs and cats.
01 · Traffic
How much traffic Therapet gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Therapet drew an estimated 911K visits in September 2026, down 27% on the month before and down 37% over three months.
- Worldwide#15,573of 4.5M sites · Top 1%
- In United States#5,144of 1.2M sites · Top 1%
- Pet Supplies, worldwide#57of 52,845 brands · Top 1%
- Pet Supplies, United States#12of 7,399 brands · Top 1%
911K
estimated visits in September
1 mo ▼ −26.7%4 mo ▼ −36.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Therapet.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Therapet holds 4.3 out of 5 on Trustpilot over 3,243 reviews, 1,164 of them in the last twelve months: 79% of customers give five stars and 11% one star. That volume places Therapet in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.
Pet Supply Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Therapet sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Therapet sells on Shopify, 95% of its catalogue in stock. The best seller is 2x TheraPet Dog Diffuser, at US$54.99, followed by TheraPet Dogs Refills and TheraPet Dog Diffuser.
#12x TheraPet Dog DiffuserTherapetUS$54.99In stock
#2TheraPet Dogs RefillsTherapetUS$34.00–US$76.50In stock
#3TheraPet Dog DiffuserTherapetUS$34.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Therapet in its comparison group.
- Average rating
- 4.15 / 5
- Rated products
- 90% of the catalogue
- In stock
- 95%
- Upper price quartile
- US$54.24
- Currency
- USD
04 · Ads
What Therapet is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Therapet runs Meta ads on Facebook, Instagram, Messenger, Threads, whatsapp, and has advertised on Google since October 2023 (image, text, video).
Help your anxious dog feel safe and calmTheraPet7 Oct 2026video
Help your anxious dog feel safe and calmTheraPet5 Oct 2026video
Help your anxious dog feel safe and calmTheraPet5 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026BALAFO DIGITALverified
Text ad20 Oct 2026BALAFO DIGITALverified
Text ad20 Oct 2026BALAFO DIGITALverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Therapet.
The creators who tag @therapetmd on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @therapetmd on Instagram, led by Clarence bear (10.4K followers, 1.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| CClarence bear@clarencebearandfriends · INTL | Pets nature Creator | 10.4K | 1.3% | 1 | Tagged @therapetmd |
06 · Competitors according to Gravity
Who Therapet competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Therapet among Pet Supplies brands in United States. The closest is feliway.com, then Zesty Paws, Felinus, Pacagen, VetUK, Omni.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| feliway.comfeliway.com | |||||||
| Zesty Pawszestypaws.com | |||||||
| Felinusfelinus.cl | |||||||
| Pacagenpacagen.com | |||||||
| VetUKvetuk.co.uk | |||||||
| Omniomni.pet |
07 · Company
The company behind Therapet.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Therapet is a company based in Sheridan, United States, founded in 2023 according to LinkedIn, on a domain registered in May 2023. It employs about 21 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Sheridan
- Founded
- 2023, per LinkedIn
- Domain registered
- 12 May 2023
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 21 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- therapetmd.com · Shopify · USD
- Catalogue
- 17 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Therapet
What people ask Google about Therapet.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Therapet legit or a scam?
According to Gravity by Benchr, Therapet is a brand based in Sheridan, United States: its website has existed since May 2023, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 21 people on LinkedIn, it has 100,968 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Therapet reviews
Customers rate Therapet 4.3 out of 5 on Trustpilot over 3,243 reviews, 1,164 of them in the last twelve months: 79% give five stars, 11% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Therapet?
TheraPetMD is a pet wellness brand that sells calming diffusers using natural pheromones to reduce stress and anxiety in dogs and cats. Gravity by Benchr classifies it under Pet Supplies, with Pet Supplies making up 70% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Therapet cost?
Therapet's best seller, 2x TheraPet Dog Diffuser, sells US$54.99 on therapetmd.com. 95% of the catalogue is in stock. Gravity does not track prices daily: check therapetmd.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Therapet promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Therapet advertises on Facebook and Instagram and on Google, where its offers often run. Check therapetmd.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Therapet?
Therapet sells on its own website, therapetmd.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Therapet?
Gravity by Benchr records a company based in Sheridan, United States, founded in 2023 according to LinkedIn, on a domain registered in 2023, with 21 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Therapet doing well?
Not at the moment. Gravity by Benchr estimates about 910,800 visits to therapetmd.com in September 2026, down 27% in a month and down 37% over three months. Therapet ranks #12 of 7,399 Pet Supplies brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Therapet use?
Gravity by Benchr identifies therapetmd.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Therapet's ad budget?
Gravity by Benchr does not publish a spend figure for Therapet on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Pet Supplies brands in United States?
Among Pet Supplies brands in United States in the Gravity by Benchr index, Therapet ranks #12 of 7,399 by estimated traffic. Its closest competitors on the same market are feliway.com, Zesty Paws, Felinus, Pacagen, VetUK. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Therapet.