1. Gravity
  2. Rankings
  3. Health & Beauty
  4. Personal Care
  5. The Scent Reserve

Brand page · Personal Care · United Kingdom

The Scent Reserve Top 1% worldwide Top 1% in United Kingdom Top 1% in Personal Care Top 1% in Personal Care in United Kingdom
thescentreserve.com·🇬🇧 Scunthorpe, United Kingdom· Shopify·Since 2022

The Scent Reserve: 632k visits a month, 2,733 active Meta ads, Gravity score 627.

The Scent Reserve — The Scent Reserve offers high quality fragrances inspired by high street brands, including perfumes and home fragrance products. In September 2026 thescentreserve.com drew an estimated 632k visits, up 8% on the month before. It ranks #13 of 8,226 Personal Care brands in United Kingdom and holds a 4.2 Trustpilot rating over 10,908 reviews.

thescentreserve.com@scentreserve 87.6kFacebookLinkedIn 220Trustpilot 4.2Meta Ad Library 2,733

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 19 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
632k
+8% vs. August 2026
Instagram followers
87.6k
648 posts · @scentreserve
Trustpilot
4.2
10,908 reviews · 4,654 in 12 months
Meta ads
2,733
active · on Google since 2023
Products
89%
in stock · 39 collections
Rank in United Kingdom
#13
of 8,226 in Personal Care
LinkedIn
220
followers · 5 employees
Earned media value
€805.3
per month, Instagram

Gravity score

627/ 1000 · 9 of 10 indicators rated
Brand Power492
Momentum737
Performance651

Percentiles within 184 peers: Personal Care brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

The Scent Reserve offers high quality fragrances inspired by high street brands, including perfumes and home fragrance products.

01 · Traffic

How much traffic The Scent Reserve gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

The Scent Reserve drew an estimated 632k visits in September 2026, up 8% on the month before and down 1% over three months.

  • Worldwide#20,645of 4.5m sites · Top 1%
  • In United Kingdom#878of 192k sites · Top 1%
  • Personal Care, worldwide#747of 215,119 brands · Top 1%
  • Personal Care, United Kingdom#13of 8,226 brands · Top 1%
Monthly visitssource Sept 2026

632k

estimated visits in September

1 mo ▲ +8.2%4 mo ▼ −0.7%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
?

02 · Reviews

What customers say about The Scent Reserve.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

The Scent Reserve holds 4.2 out of 5 on Trustpilot over 10,908 reviews, 4,654 of them in the last twelve months: 72% of customers give five stars and 16% one star. That volume places The Scent Reserve in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.

Trustpilotclaimed page · read 21 Oct 2026
4.2TrustScore · 10,908 reviews · 4,654 in 12 months
Top 5% review volumeTop 30% rating quality
5 ★72%
4 ★5%
3 ★3%
2 ★3%
1 ★16%

Perfume Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What The Scent Reserve sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

The Scent Reserve sells on Shopify, 89% of its catalogue in stock. The best seller is 297 - Inspired by Sauvage (Male), at £4.85–£24.85, followed by 149 - Inspired by Baccarat Rouge 540 (Unisex) and 103 - Inspired by One Million (Male).

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Cosmetics63%
Home Fragrances25%
Vehicle Maintenance, Care & Decor9%
Essential Oils2%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care65%
Decor26%
Vehicle Parts & Accessories9%
Party & Celebration0%
Gift Cards0%

The dominant category places The Scent Reserve in its comparison group.

Prices and ratingsstore data
Average rating
4.51 / 5
Rated products
88% of the catalogue
In stock
89%
Upper price quartile
US$13.22
Currency
GBP

05 · Influencers

Who talks about The Scent Reserve.

The creators who tag @scentreserve on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @scentreserve · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who The Scent Reserve competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for The Scent Reserve among Personal Care brands in United Kingdom. The closest is Essential Perfume, then Celestial Perfume, Klone Scents, Scentora, OK Perfumes, Kazaar.

CompetitorsPersonal Care · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Essential Perfumeessentialperfume.in
Celestial Perfumecelestialperfume.in
Klone Scentsklonescents.com
Scentorascentora-fragrance.com
OK Perfumesokperfumes.com
Kazaarkazaarfragrances.com
Competitors Gravity finds for The Scent Reserve. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare The Scent Reserve with Essential Perfume

07 · Company

The company behind The Scent Reserve.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

The Scent Reserve is a company based in Scunthorpe, United Kingdom, founded in 2009 according to LinkedIn, on a domain registered in August 2022. It employs about 5 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · Scunthorpe
Founded
2009, per LinkedIn
Domain registered
16 Aug 2022
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
5 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
thescentreserve.com · Shopify · GBP
Catalogue
39 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about The Scent Reserve

What people ask Google about The Scent Reserve.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is The Scent Reserve legit or a scam?

According to Gravity by Benchr, The Scent Reserve is a brand based in Scunthorpe, United Kingdom: its website has existed since August 2022, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 5 people on LinkedIn, it has 87,596 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about The Scent Reserve?

Customers rate The Scent Reserve 4.2 out of 5 on Trustpilot over 10,908 reviews, 4,654 of them in the last twelve months: 72% give five stars, 16% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is The Scent Reserve known for?

The Scent Reserve offers high quality fragrances inspired by high street brands, including perfumes and home fragrance products. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 63% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

The Scent Reserve prices: how much is it?

The Scent Reserve's best seller, 297 - Inspired by Sauvage (Male), sells from £4.85 to £24.85 on thescentreserve.com. 89% of the catalogue is in stock. Gravity does not track prices daily: check thescentreserve.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

The Scent Reserve promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: The Scent Reserve advertises on Facebook and Instagram and on Google, where its offers often run. Check thescentreserve.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy The Scent Reserve?

The Scent Reserve sells on its own website, thescentreserve.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns The Scent Reserve?

Gravity by Benchr records a company based in Scunthorpe, United Kingdom, founded in 2009 according to LinkedIn, on a domain registered in 2022, with 5 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is The Scent Reserve doing well?

Not at the moment. Gravity by Benchr estimates about 631,600 visits to thescentreserve.com in September 2026, up 8% in a month and down 1% over three months. The Scent Reserve ranks #13 of 8,226 Personal Care brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does The Scent Reserve use?

Gravity by Benchr identifies thescentreserve.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since April 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does The Scent Reserve spend on Meta ads?

Gravity by Benchr does not publish a spend figure for The Scent Reserve on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in United Kingdom?

Among Personal Care brands in United Kingdom in the Gravity by Benchr index, The Scent Reserve ranks #13 of 8,226 by estimated traffic. Its closest competitors on the same market are Essential Perfume, Celestial Perfume, Klone Scents, Scentora and OK Perfumes. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with The Scent Reserve.