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- The Whisky Barrel
Brand page · Beverages · United Kingdom
The Whisky Barrel traffic, ads & competitors 53k visits a month, 95 active Meta ads, Gravity score 521.
The Whisky Barrel — The Whisky Barrel is a specialist online whisky shop and independent bottler that sells single malt Scotch whisky, blended whisky, fine rum and Scottish gin, with worldwide shipping available. In September 2026 thewhiskybarrel.com drew an estimated 53k visits, down 6% on the month before. It ranks #301 of 12,385 Beverages brands in the United Kingdom and holds a 3.3 Trustpilot rating over 13 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Jan 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 174 peers: Beverages brands in the United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
The Whisky Barrel is a specialist online whisky shop and independent bottler that sells single malt Scotch whisky, blended whisky, fine rum and Scottish gin, with worldwide shipping available.
01 · Traffic
The Whisky Barrel website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
The Whisky Barrel drew an estimated 53k visits in September 2026, down 6% on the month before and down 19% over three months.
- Worldwide#161,769of 4.5m sites · Top 5%
- In United States#51,951of 1.2m sites · Top 5%
- Beverages, worldwide#1,536of 97,069 brands · Top 5%
- Beverages, United States#301of 12,385 brands · Top 5%
53k
estimated visits in September
1 mo ▼ −5.7%4 mo ▼ −19.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
The Whisky Barrel reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
The Whisky Barrel holds 3.3 out of 5 on Trustpilot over 13 reviews, 2 of them in the last twelve months: 62% of customers give five stars and 31% one star.
Alcohol Manufacturer Alcoholic Beverage Wholesaler Liquor Store Alcohol Store Beverage Distributor
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
The Whisky Barrel best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
The Whisky Barrel sells on Shopify, 8% of its catalogue in stock. The best seller is Gift Wrapping, at £6.00, followed by Ben Nevis 11 Year Old "Tartan Army" World Cup 2026 Signatory and Chernobyl ATOMIK Apple Brandy 2022 Harvest 1st Release (2024).
#1Gift WrappingThe Whisky Barrel£6.00In stock
#2Ben Nevis 11 Year Old "Tartan Army" World Cup 2026 SignatoryThe Whisky Barrel£48.95In stock
#3Chernobyl ATOMIK Apple Brandy 2022 Harvest 1st Release (2024)The Whisky Barrel£95.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places The Whisky Barrel in its comparison group.
- Average rating
- 4.83 / 5
- Rated products
- 1% of the catalogue
- In stock
- 8%
- Upper price quartile
- US$330.89
- Currency
- GBP
04 · Ads
The Whisky Barrel ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
The Whisky Barrel runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since February 2026 (image).
Glen Moray 18 Year Old 2007 Unicorn for TWBThe Whisky Barrel3 Oct 2026image
Glen Moray 2007 UnicornThe Whisky Barrel3 Oct 2026image
Glen Moray 18 Jahre 2007 Unicorn für TWBThe Whisky Barrel3 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
The Whisky Barrel influencers
The creators who tag @thewhiskybarrel on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
The Whisky Barrel competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for The Whisky Barrel among Beverages brands in the United Kingdom. The closest is JPHA, then Whisky, The Fine Wine Company, Whisky Craft, Whisky, Milroy's.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| JPHAjpha.co.uk | |||||||
| Whiskywhisky-online.com | |||||||
| The Fine Wine Companythefinewinecompany.co.uk | |||||||
| Whisky Craftwhiskycraft.co.uk | |||||||
| Whiskywhiskyinternationalonline.com | |||||||
| Milroy'smilroysofsoho.com |
07 · Company
Who is behind The Whisky Barrel?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
The Whisky Barrel is a company based in United Kingdom, founded in 2007 according to LinkedIn, on a domain registered in December 2007. It employs about 4 people.
- Entity country
- 🇬🇧 United Kingdom
- Founded
- 2007, per LinkedIn
- Domain registered
- 2 Dec 2007
- Status
- Operating
- Employees
- 4 on LinkedIn
- Own store
- thewhiskybarrel.com · Shopify · GBP
- Catalogue
- 279 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about The Whisky Barrel
What people ask Google about The Whisky Barrel.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is The Whisky Barrel a legit company?
According to Gravity by Benchr, The Whisky Barrel is a brand based in the United Kingdom: its website has existed since December 2007, it sells on a Shopify store, it employs 4 people on LinkedIn, it has 5,354 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
The Whisky Barrel reviews
Customers rate The Whisky Barrel 3.3 out of 5 on Trustpilot over 13 reviews, 2 of them in the last twelve months: 62% give five stars, 31% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does The Whisky Barrel sell?
The Whisky Barrel is a specialist online whisky shop and independent bottler that sells single malt Scotch whisky, blended whisky, fine rum and Scottish gin, with worldwide shipping available. Gravity by Benchr classifies it under Beverages, with Alcoholic Beverages making up 100% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
The Whisky Barrel prices: how much is it?
The Whisky Barrel's best seller, Gift Wrapping, sells £6.00 on thewhiskybarrel.com. 8% of the catalogue is in stock. Gravity does not track prices daily: check thewhiskybarrel.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does The Whisky Barrel have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: The Whisky Barrel advertises on Facebook and Instagram and on Google, where its offers often run. Check thewhiskybarrel.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy The Whisky Barrel?
The Whisky Barrel sells on its own website, thewhiskybarrel.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns The Whisky Barrel?
Gravity by Benchr records a company based in United Kingdom, founded in 2007 according to LinkedIn, on a domain registered in 2007, with 4 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is The Whisky Barrel growing?
Not at the moment. Gravity by Benchr estimates about 53,000 visits to thewhiskybarrel.com in September 2026, down 6% in a month and down 19% over three months. The Whisky Barrel ranks #301 of 12,385 Beverages brands in the United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does The Whisky Barrel use?
Gravity by Benchr identifies thewhiskybarrel.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. It advertises through Meta and on Google since February 2026. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does The Whisky Barrel spend on Meta ads?
Gravity by Benchr does not publish a spend figure for The Whisky Barrel on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Beverages brands in the United Kingdom?
Among Beverages brands in the United Kingdom in the Gravity by Benchr index, The Whisky Barrel ranks #301 of 12,385 by estimated traffic. Its closest competitors on the same market are JPHA, Whisky, The Fine Wine Company, Whisky Craft and Whisky. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with The Whisky Barrel.