Brand page · Clothing · Australia
Throwback: 78.8k visits a month, 45 active Meta ads, Gravity score 578.
Throwback — Throwback is an Australian basketball retailer that sells hoops-related merchandise including footwear, apparel, jerseys, and accessories from brands like Nike, Jordan, and Mitchell & Ness. In September 2026 throwbackstore.com.au drew an estimated 78.8k visits, up 16% on the month before. It ranks #414 of 12,275 Clothing brands in Australia and holds a 1.4 Trustpilot rating over 85 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 635 peers: Clothing brands in Australia with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Throwback is an Australian basketball retailer that sells hoops-related merchandise including footwear, apparel, jerseys, and accessories from brands like Nike, Jordan, and Mitchell & Ness.
01 · Traffic
How much traffic Throwback gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Throwback drew an estimated 78.8k visits in September 2026, up 16% on the month before and down 8% over three months.
- Worldwide#115,131of 4.5m sites · Top 5%
- In Australia#2,629of 105k sites · Top 5%
- Clothing, worldwide#11,080of 459,295 brands · Top 5%
- Clothing, Australia#414of 12,275 brands · Top 5%
78.8k
estimated visits in September
1 mo ▲ +15.6%4 mo ▼ −7.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Throwback.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Throwback holds 1.4 out of 5 on Trustpilot over 85 reviews, 7 of them in the last twelve months: 48% of customers give five stars and 44% one star. That volume places Throwback in the top 30% of the 270,321 Trustpilot pages in the Gravity index.
Sporting Goods Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Throwback sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Throwback sells on Shopify, 98% of its catalogue in stock. The best seller is Elite Game Reversible Jerseys (Team Pack) - Black/White, at A$50.00, followed by Throwback Icon Elite Shooter Tank - Noir and Throwback Icon Elite Shooter T-Shirt - Noir.
#1Elite Game Reversible Jerseys (Team Pack) - Black/WhiteThrowbackA$50.00In stock
#2Throwback Icon Elite Shooter Tank - NoirThrowbackA$40.00In stock
#3Throwback Icon Elite Shooter T-Shirt - NoirThrowbackA$40.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Throwback in its comparison group.
- Average rating
- 4.82 / 5
- Rated products
- 15% of the catalogue
- In stock
- 98%
- Upper price quartile
- US$102.34
- Currency
- AUD
04 · Ads
What Throwback is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Throwback runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since May 2023 (image, text, video).
Warehouse Sale extended online & instore. Ends this Sunday 11 OctoberThrowback Store7 Oct 2026video
Shop the Online Warehouse SaleThrowback Store6 Oct 2026video
Throwback StoreThrowback Store6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad21 Oct 2026Throwbackverified
Image ad20 Oct 2026Throwbackverified
Image ad20 Oct 2026Throwbackverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Throwback.
The creators who tag @throwbackstore on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @throwbackstore on Instagram, led by Jonah Bolden (166k followers, 2.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| JJonah Bolden@jdot43 · 🇺🇸 US | Personal development motivation Creator | 166k | 2.3% | 2 | Tagged @throwbackstore |
06 · Competitors according to Gravity
Who Throwback competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Throwback among Clothing brands in Australia. The closest is Hoops Heaven, then CourtSide Melbourne, Savvy Supporter, Sportstar Pro, INSPORT, My Team Shop.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Hoops Heavenhoopsheaven.com.au | |||||||
| CourtSide Melbournecourtsidemelbourne.com | |||||||
| Savvy Supportersavvysupporter.com.au | |||||||
| Sportstar Prosportstarpro.com.au | |||||||
| INSPORTinsport.com.au | |||||||
| My Team Shopmyteamshop.com.au |
07 · Company
The company behind Throwback.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Throwback is a company based in Alexandria, Australia, founded in 2011 according to LinkedIn. It employs about 9 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇦🇺 Australia · Alexandria
- Founded
- 2011, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 9 on LinkedIn · 2-10
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- throwbackstore.com.au · Shopify · AUD
- Catalogue
- 960 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Throwback
What people ask Google about Throwback.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Throwback legit?
According to Gravity by Benchr, Throwback is a brand based in Alexandria, Australia: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 9 people on LinkedIn, it has 33,726 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Throwback reviews
Customers rate Throwback 1.4 out of 5 on Trustpilot over 85 reviews, 7 of them in the last twelve months: 48% give five stars, 44% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Throwback known for?
Throwback is an Australian basketball retailer that sells hoops-related merchandise including footwear, apparel, jerseys, and accessories from brands like Nike, Jordan, and Mitchell & Ness. Gravity by Benchr classifies it under Clothing, with Activewear making up 7% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Throwback prices: how much is it?
Throwback's best seller, Elite Game Reversible Jerseys (Team Pack) - Black/White, sells A$50.00 on throwbackstore.com.au. 98% of the catalogue is in stock. Gravity does not track prices daily: check throwbackstore.com.au before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Throwback have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Throwback advertises on Facebook and Instagram and on Google, where its offers often run. Check throwbackstore.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Throwback?
Throwback sells on its own website, throwbackstore.com.au, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Throwback?
Gravity by Benchr records a company based in Alexandria, Australia, founded in 2011 according to LinkedIn, with 9 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Throwback growing?
Not at the moment. Gravity by Benchr estimates about 78,800 visits to throwbackstore.com.au in September 2026, up 16% in a month and down 8% over three months. Throwback ranks #414 of 12,275 Clothing brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Throwback use?
Gravity by Benchr identifies throwbackstore.com.au as a Shopify store (standard plan, not Shopify Plus), selling in AUD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since May 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Throwback spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Throwback on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Australia?
Among Clothing brands in Australia in the Gravity by Benchr index, Throwback ranks #414 of 12,275 by estimated traffic. Its closest competitors on the same market are Hoops Heaven, CourtSide Melbourne, Savvy Supporter, Sportstar Pro and INSPORT. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Throwback.