Brand page · Clothing
Tommy Bahama: 1.2M visits a month, 341 active Meta ads.
Tommy Bahama — Tommy Bahama is a luxury lifestyle brand that sells men's and women's clothing, beach goods, and home decor inspired by the island lifestyle. In September 2026 tommybahama.com drew an estimated 1.2M visits, down 36% on the month before. It ranks #103 of 97,158 Clothing brands and holds a 1.7 Trustpilot rating over 115 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
Tommy Bahama is a luxury lifestyle brand that sells men's and women's clothing, beach goods, and home decor inspired by the island lifestyle.
01 · Traffic
How much traffic Tommy Bahama gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Tommy Bahama drew an estimated 1.2M visits in September 2026, down 36% on the month before and down 60% over three months.
- Worldwide#12,322of 4.5M sites · Top 1%
- In United States#4,112of 1.2M sites · Top 1%
- Clothing, worldwide#919of 459,295 brands · Top 1%
- Clothing, United States#103of 97,158 brands · Top 1%
1.2M
estimated visits in September
1 mo ▼ −35.9%4 mo ▼ −60.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Tommy Bahama.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Tommy Bahama holds 1.7 out of 5 on Trustpilot over 115 reviews, 35 of them in the last twelve months: 15% of customers give five stars and 68% one star. That volume places Tommy Bahama in the top 30 % of the 270,321 Trustpilot pages in the Gravity index.
Women's Clothing Store Men's Clothing Store Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Tommy Bahama sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Tommy Bahama's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places Tommy Bahama in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
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- Upper price quartile
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- Currency
- Data not available
04 · Ads
What Tommy Bahama is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Tommy Bahama runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since April 2023 (image, text, video).
Saddle Up for ParadiseTommy Bahama14 Oct 2026video
Wardrobe Wishes, GrantedTommy Bahama14 Oct 2026image
The Season’s BestTommy Bahama14 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Tommy Bahama Group, Inc.verified
Text ad21 Oct 2026Tommy Bahama Group, Inc.verified
Text ad21 Oct 2026Tommy Bahama Group, Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Tommy Bahama.
The creators who tag @tbahama on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @tbahama on Instagram, led by Cycle (167K followers, 0.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| CCycle@cycle · 🇺🇸 US | Pro sports athletes Creator | 167K | 0.1% | 3 | Tagged @tbahama |
06 · Competitors according to Gravity
Who Tommy Bahama competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Tommy Bahama among Clothing brands. The closest is Southern Tide, then nautica.com, Vilebrequin, ORLEBAR BROWN, gr.tommy.com, Ralph Lauren.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Southern Tidesoutherntide.com | |||||||
| nautica.comnautica.com | |||||||
| Vilebrequinvilebrequin.com | |||||||
| ORLEBAR BROWNorlebarbrown.com | |||||||
| gr.tommy.comgr.tommy.com | |||||||
| Ralph Laurenralphlauren.co.jp |
07 · Company
The company behind Tommy Bahama.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Tommy Bahama is an e-commerce brand, founded in 1993 according to LinkedIn, on a domain registered in May 1996. It employs about 2,860 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
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- Legal form
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- Entity country
- Data not available
- Founded
- 1993, per LinkedIn
- Domain registered
- 31 May 1996
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 2,860 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- tommybahama.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Tommy Bahama
What people ask Google about Tommy Bahama.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Tommy Bahama legit?
According to Gravity by Benchr, Tommy Bahama is a brand: its website has existed since May 1996, it employs 2,860 people on LinkedIn, it has 135,481 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Tommy Bahama reviews: is it worth it?
Customers rate Tommy Bahama 1.7 out of 5 on Trustpilot over 115 reviews, 35 of them in the last twelve months: 15% give five stars, 68% one star. Gravity by Benchr places that review volume in the top 30 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Tommy Bahama known for?
Tommy Bahama is a luxury lifestyle brand that sells men's and women's clothing, beach goods, and home decor inspired by the island lifestyle. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
Does Tommy Bahama have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Tommy Bahama advertises on Facebook and Instagram and on Google, where its offers often run. Check tommybahama.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Tommy Bahama?
Gravity by Benchr records a company, founded in 1993 according to LinkedIn, on a domain registered in 1996, with 2,860 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Tommy Bahama doing well?
Not at the moment. Gravity by Benchr estimates about 1,227,300 visits to tommybahama.com in September 2026, down 36% in a month and down 60% over three months. Tommy Bahama ranks #103 of 97,158 Clothing brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Tommy Bahama spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Tommy Bahama on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands?
Among Clothing brands in the Gravity by Benchr index, Tommy Bahama ranks #103 of 97,158 by estimated traffic. Its closest competitors on the same market are Southern Tide, nautica.com, Vilebrequin, ORLEBAR BROWN, gr.tommy.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Tommy Bahama.