Brand page · Toys
tomy.com: 145K visits a month, 2 active Meta ads.
tomy.com — TOMY International is a toy company that sells high-quality toys, collectibles, and nursery items for children and families. In September 2026 tomy.com drew an estimated 145K visits, up 5% on the month before. It ranks #113 of 9,046 Toys brands.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
TOMY International is a toy company that sells high-quality toys, collectibles, and nursery items for children and families.
01 · Traffic
How much traffic tomy.com gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
tomy.com drew an estimated 145K visits in September 2026, up 5% on the month before and up 37% over three months.
- Worldwide#68,735of 4.5M sites · Top 5%
- In United States#22,639of 1.2M sites · Top 5%
- Toys, worldwide#597of 50,509 brands · Top 5%
- Toys, United States#113of 9,046 brands · Top 5%
145K
estimated visits in September
1 mo ▲ +5.2%4 mo ▲ +37.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about tomy.com.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
tomy.com holds 2.6 out of 5 on Trustpilot over 9 reviews, 8 of them in the last twelve months: 22% of customers give five stars and 56% one star.
Toy and Game Manufacturer
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What tomy.com sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read tomy.com's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places tomy.com in its comparison group.
- Average rating
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- Rated products
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- In stock
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- Upper price quartile
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- Currency
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04 · Ads
What tomy.com is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
tomy.com runs Meta ads on Instagram, and has advertised on Google since March 2025 (image, text, video).
💦 Make a splash AND save during Prime Big Deal Days! 🍄⭐️ The My Mario™ Pour & Nest Bath Set is 20% off or more right now on Amazon! 🎉 StacTOMY6 Oct 2026image
Prime Big Deal Days are HERE! ⭐ It’s time to power up your savings with 20% off or more on TOMY Toomies My Mario toys on Amazon! 🎉 Shop tTOMY6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Mar 2026章碧风verified
Text ad11 Feb 2026TOMY International, Inc.verified
Text ad11 Feb 2026TOMY International, Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about tomy.com.
The creators who tag @tomy_toy on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @tomy_toy on Instagram, led by TOMY International (14.7K followers, 0.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| TTOMY International@tomicaofficial_usa · INTL | Automotive mobility Creator | 14.7K | 0.4% | 12 | Tagged @tomy_toy |
06 · Competitors according to Gravity
Who tomy.com competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for tomy.com among Toys brands. The closest is takaratomy.co.jp, then takaratomymall.jp, takaratomy-arts.co.jp, toyking.com.tw, Mattel Shop, Jaiman Toys.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| takaratomy.co.jptakaratomy.co.jp | |||||||
| takaratomymall.jptakaratomymall.jp | |||||||
| takaratomy-arts.co.jptakaratomy-arts.co.jp | |||||||
| toyking.com.twtoyking.com.tw | |||||||
| Mattel Shopshop.mattel.com | |||||||
| Jaiman Toysjaimantoys.com |
07 · Company
The company behind tomy.com.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
tomy.com is an e-commerce brand, on a domain registered in May 1996. It employs about 273 people.
- Legal name
- Data not available
- Registration no.
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- VAT
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- Legal form
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- Entity country
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- Founded
- Data not available
- Domain registered
- 15 May 1996
- Share capital
- Data not available
- Status
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- President
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- Activity code
- Data not available
- Employees
- 273 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- tomy.com · Bigcommerce
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about tomy.com
What people ask Google about tomy.com.
9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is tomy.com legit?
According to Gravity by Benchr, tomy.com is a brand: its website has existed since May 1996, its Trustpilot profile is claimed by the brand, it sells on a Bigcommerce store, it employs 273 people on LinkedIn, it has 27,133 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What is tomy.com?
TOMY International is a toy company that sells high-quality toys, collectibles, and nursery items for children and families. Gravity by Benchr classifies it under Toys. Source: Gravity by Benchr product classification.
tomy.com promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: tomy.com advertises on Facebook and Instagram and on Google, where its offers often run. Check tomy.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy tomy.com?
tomy.com sells on its own website, tomy.com, a Bigcommerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns tomy.com?
Gravity by Benchr records a company, whose domain was registered in 1996, with 273 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is tomy.com growing?
Yes. Gravity by Benchr estimates about 144,800 visits to tomy.com in September 2026, up 5% in a month and up 37% over three months. tomy.com ranks #113 of 9,046 Toys brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does tomy.com use?
Gravity by Benchr identifies tomy.com as a Bigcommerce store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since March 2025. Source: Gravity by Benchr platform and advertising records.
What is tomy.com's ad budget?
Gravity by Benchr does not publish a spend figure for tomy.com on this page. What Gravity observes: an active Meta advertiser, on Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Toys brands?
Among Toys brands in the Gravity by Benchr index, tomy.com ranks #113 of 9,046 by estimated traffic. Its closest competitors on the same market are takaratomy.co.jp, takaratomymall.jp, takaratomy-arts.co.jp, toyking.com.tw, Mattel Shop. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with tomy.com.