Brand page · Health Care · United States

Trace Minerals Top 5% worldwide Top 5% in United States Top 5% in Health Care Top 5% in Health Care in United States
traceminerals.com·🇺🇸 Ogden, United States· Shopify·Since 1996

Trace Minerals: 97.4K visits a month, 14 active Meta ads, Gravity score 532.

Trace Minerals — Trace Minerals is a supplement brand offering ionic trace minerals, hydration, magnesium, immunity, and wellness support products. In September 2026 traceminerals.com drew an estimated 97.4K visits, down 0% on the month before. It ranks #466 of 12,108 Health Care brands in United States.

traceminerals.com@tracemineralsresearch 76.7KYouTube 3.8KFacebookLinkedIn 3.1KTrustpilot 3.2Meta Ad Library 14

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
97.4K
−0% vs. August 2026
Instagram followers
76.7K
2,769 posts · @tracemineralsresearch
Trustpilot
3.2
1 review · 1 in 12 months
Meta ads
14
active · on Google since 2025
Products
100%
in stock · 155 collections
Rank in United States
#466
of 12,108 in Health Care
LinkedIn
3.1K
followers · 119 employees
Earned media value
€3.7k
per month, Instagram

Gravity score

532/ 1000 · 9 of 10 indicators rated
Brand Power576
Momentum493
Performance528

Percentiles within 815 peers: Health Care brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Trace Minerals is a supplement brand offering ionic trace minerals, hydration, magnesium, immunity, and wellness support products.

01 · Traffic

How much traffic Trace Minerals gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Trace Minerals drew an estimated 97.4K visits in September 2026, down 0% on the month before and down 18% over three months.

  • Worldwide#95,817of 4.5M sites · Top 5%
  • In United States#31,360of 1.2M sites · Top 5%
  • Health Care, worldwide#2,389of 105,715 brands · Top 5%
  • Health Care, United States#466of 12,108 brands · Top 5%
Monthly visitssource Sept 2026

97.4K

estimated visits in September

1 mo ▼ −0.5%4 mo ▼ −17.6%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Trace Minerals.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Trace Minerals holds 3.2 out of 5 on Trustpilot over 1 review, 1 of them in the last twelve months: 0% of customers give five stars and 100% one star.

Trustpilotread 21 Oct 2026
3.2TrustScore · 1 review · 1 in 12 months
5 ★0%
4 ★0%
3 ★0%
2 ★0%
1 ★100%

Vitamin and Supplements Store Fitness and Nutrition Service

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Trace Minerals sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Trace Minerals sells on Shopify, 100% of its catalogue in stock. The best seller is ConcenTrace® Trace Mineral Drops, at US$17.99–US$39.99, followed by ZeroLyte Stick Packs and 40,000 Volts Electrolyte 8 FL OZ.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Fitness & Nutrition61%
Cosmetics2%
Food Storage2%
Hydration System Accessories1%

Share of the catalogue by product family.

Activity mixdominant: Health Care
Health Care91%
Personal Care4%
Kitchen & Dining2%
Health & Beauty1%
Cosmetic & Toiletry Bags1%

The dominant category places Trace Minerals in its comparison group.

Prices and ratingsstore data
Average rating
4.81 / 5
Rated products
94% of the catalogue
In stock
100%
Upper price quartile
US$29.99
Currency
USD

05 · Influencers

Who talks about Trace Minerals.

The creators who tag @tracemineralsresearch on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @tracemineralsresearch on Instagram, led by Vitalife Panamá (14.6K followers, 0.1% engagement).

Influencersaccounts tagging @tracemineralsresearch · Instagram
AccountProfileFollowersEngagementTagsRelationship
VVitalife Panamá@vitalifepanama · 🇵🇦 PAHealth medicine Creator14.6K0.1%2Tagged @tracemineralsresearch
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Trace Minerals competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Trace Minerals among Health Care brands in United States. The closest is Buoy, then OSHUN, Liquid I.V.®, HYDRAVA ELECTROLYTES, DripDrop, drinklmnt.com.

CompetitorsHealth Care · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Buoyjustaddbuoy.com
OSHUNdrinkoshun.co
Liquid I.V.®liquid-iv.com
HYDRAVA ELECTROLYTESgethydrava.com
DripDropdripdrop.com
drinklmnt.comdrinklmnt.com
Competitors Gravity finds for Trace Minerals. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Trace Minerals with Buoy

07 · Company

The company behind Trace Minerals.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Trace Minerals is a company based in Ogden, United States, founded in 1972 according to LinkedIn, on a domain registered in August 1996. It employs about 119 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Ogden
Founded
1972, per LinkedIn
Domain registered
18 Aug 1996
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
119 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
traceminerals.com · Shopify · USD
Catalogue
155 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Trace Minerals

What people ask Google about Trace Minerals.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Trace Minerals a legit company?

According to Gravity by Benchr, Trace Minerals is a brand based in Ogden, United States: its website has existed since August 1996, it sells on a Shopify store, it employs 119 people on LinkedIn, it has 76,677 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What does Trace Minerals sell?

Trace Minerals is a supplement brand offering ionic trace minerals, hydration, magnesium, immunity, and wellness support products. Gravity by Benchr classifies it under Health Care, with Fitness & Nutrition making up 61% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Trace Minerals expensive?

Trace Minerals' best seller, ConcenTrace® Trace Mineral Drops, sells from US$17.99 to US$39.99 on traceminerals.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check traceminerals.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Trace Minerals discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Trace Minerals advertises on Facebook and Instagram and on Google, where its offers often run. Check traceminerals.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Trace Minerals?

Trace Minerals sells on its own website, traceminerals.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Trace Minerals?

Gravity by Benchr records a company based in Ogden, United States, founded in 1972 according to LinkedIn, on a domain registered in 1996, with 119 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Trace Minerals growing?

Not at the moment. Gravity by Benchr estimates about 97,400 visits to traceminerals.com in September 2026, down 0% in a month and down 18% over three months. Trace Minerals ranks #466 of 12,108 Health Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Trace Minerals use?

Gravity by Benchr identifies traceminerals.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since June 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Trace Minerals' ad budget?

Gravity by Benchr does not publish a spend figure for Trace Minerals on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Health Care brands in United States?

Among Health Care brands in United States in the Gravity by Benchr index, Trace Minerals ranks #466 of 12,108 by estimated traffic. Its closest competitors on the same market are Buoy, OSHUN, Liquid I.V.®, HYDRAVA ELECTROLYTES, DripDrop. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Trace Minerals.