Brand page · Clothing · United Kingdom

Trotters Top 5% worldwide Top 5% in United Kingdom Top 5% in Clothing Top 5% in Clothing in United Kingdom
trotters.co.uk·🇬🇧 London, United Kingdom· Shopify·Since 1998

Trotters: 64.6K visits a month, 53 active Meta ads, Gravity score 545.

Trotters — Trotters Childrenswear is a British family-owned brand offering children's clothing and footwear for ages 2-11 years, with worldwide delivery available. In September 2026 trotters.co.uk drew an estimated 64.6K visits, down 36% on the month before. It ranks #790 of 19,668 Clothing brands in United Kingdom and holds a 3.4 Trustpilot rating over 58 reviews.

trotters.co.uk@trotterschildrenswear 119KFacebookLinkedIn 9.2KTrustpilot 3.4Meta Ad Library 53

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
64.6K
−36% vs. August 2026
Instagram followers
119K
145 posts · @trotterschildrenswear
Trustpilot
3.4
58 reviews · 8 in 12 months
Meta ads
53
active · on Google since 2025
Products
85%
in stock · 205 collections
Rank in United Kingdom
#790
of 19,668 in Clothing
LinkedIn
9.2K
followers · 97 employees
Earned media value
€10.8k
per month, Instagram

Gravity score

545/ 1000 · 9 of 10 indicators rated
Brand Power597
Momentum413
Performance624

Percentiles within 1008 peers: Clothing brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Trotters Childrenswear is a British family-owned brand offering children's clothing and footwear for ages 2-11 years, with worldwide delivery available.

01 · Traffic

How much traffic Trotters gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Trotters drew an estimated 64.6K visits in September 2026, down 36% on the month before and down 26% over three months.

  • Worldwide#136,564of 4.5M sites · Top 5%
  • In United Kingdom#7,141of 192K sites · Top 5%
  • Clothing, worldwide#13,207of 459,295 brands · Top 5%
  • Clothing, United Kingdom#790of 19,668 brands · Top 5%
Monthly visitssource Sept 2026

64.6K

estimated visits in September

1 mo ▼ −36.1%4 mo ▼ −26.1%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Trotters.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Trotters holds 3.4 out of 5 on Trustpilot over 58 reviews, 8 of them in the last twelve months: 43% of customers give five stars and 38% one star. That volume places Trotters in the top 40 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
3.4TrustScore · 58 reviews · 8 in 12 months
Top 40% review volume
5 ★43%
4 ★12%
3 ★0%
2 ★7%
1 ★38%

Children's Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Trotters sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Trotters sells on Shopify, 85% of its catalogue in stock. The best seller is Gift Wrap, at £5.00, followed by Hampton Canvas Plum Plimsolls in Navy and Hampton Canvas Plum Plimsolls in White.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Baby & Children's Clothing34%
Baby & Children's Shoes10%
Dolls, Playsets & Toy Figures8%
Hair Accessories8%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing41%
Toys16%
Clothing Accessories13%
Shoes12%
Books6%

The dominant category places Trotters in its comparison group.

Prices and ratingsstore data
Average rating
4.86 / 5
Rated products
21% of the catalogue
In stock
85%
Upper price quartile
US$66.18
Currency
GBP

05 · Influencers

Who talks about Trotters.

The creators who tag @trotterschildrenswear on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @trotterschildrenswear on Instagram, led by Charlie (10.1K followers, 2.2% engagement).

Influencersaccounts tagging @trotterschildrenswear · Instagram
AccountProfileFollowersEngagementTagsRelationship
CCharlie@theadventuresofus___ · 🇬🇧 GBTravel tourism exploration Creator10.1K2.2%4Tagged @trotterschildrenswear
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Trotters competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Trotters among Clothing brands in United Kingdom. The closest is La Coqueta UK Store, then Pepa London, Newbie, Organic Zoo, Mommies & Babies, UK Flower Girl Boutique.

CompetitorsClothing · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
La Coqueta UK Storelacoquetakids.com
Pepa Londonpepalondon.com
Newbienewbiestore.com
Organic Zooorganic-zoo.com
Mommies & Babiesmommiesnbabies.com
UK Flower Girl Boutiqueukflowergirlboutique.com
Competitors Gravity finds for Trotters. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Trotters with La Coqueta UK Store

07 · Company

The company behind Trotters.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Trotters is a company based in London, United Kingdom, founded in 1990 according to LinkedIn, on a domain registered in October 1998. It employs about 97 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · London
Founded
1990, per LinkedIn
Domain registered
15 Oct 1998
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
97 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
trotters.co.uk · Shopify · GBP
Catalogue
205 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Trotters

What people ask Google about Trotters.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Trotters legit or a scam?

According to Gravity by Benchr, Trotters is a brand based in London, United Kingdom: its website has existed since October 1998, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 97 people on LinkedIn, it has 119,473 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Trotters?

Customers rate Trotters 3.4 out of 5 on Trustpilot over 58 reviews, 8 of them in the last twelve months: 43% give five stars, 38% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Trotters known for?

Trotters Childrenswear is a British family-owned brand offering children's clothing and footwear for ages 2-11 years, with worldwide delivery available. Gravity by Benchr classifies it under Clothing, with Baby & Children's Clothing making up 34% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Trotters expensive?

Trotters' best seller, Gift Wrap, sells £5.00 on trotters.co.uk. 85% of the catalogue is in stock. Gravity does not track prices daily: check trotters.co.uk before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Trotters have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Trotters advertises on Facebook and Instagram and on Google, where its offers often run. Check trotters.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Trotters?

Trotters sells on its own website, trotters.co.uk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Trotters?

Gravity by Benchr records a company based in London, United Kingdom, founded in 1990 according to LinkedIn, on a domain registered in 1998, with 97 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Trotters doing well?

Not at the moment. Gravity by Benchr estimates about 64,600 visits to trotters.co.uk in September 2026, down 36% in a month and down 26% over three months. Trotters ranks #790 of 19,668 Clothing brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Trotters use?

Gravity by Benchr identifies trotters.co.uk as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since January 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Trotters spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Trotters on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United Kingdom?

Among Clothing brands in United Kingdom in the Gravity by Benchr index, Trotters ranks #790 of 19,668 by estimated traffic. Its closest competitors on the same market are La Coqueta UK Store, Pepa London, Newbie, Organic Zoo, Mommies & Babies. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Trotters.