Brand page · Pet Supplies · Canada
PawLax: 86K visits a month, 212 active Meta ads, Gravity score 603.
PawLax — PawLax is a brand that sells anti-stress collars for dogs. The collars release natural pheromones and essential oils to help reduce anxiety and behavioral issues in dogs without medication. In September 2026 trypawlax.com drew an estimated 86K visits, up 12% on the month before. It ranks #133 of 7,399 Pet Supplies brands in Canada and holds a 1.9 Trustpilot rating over 75 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 38 peers: Pet Supplies brands in Canada with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
PawLax is a brand that sells anti-stress collars for dogs. The collars release natural pheromones and essential oils to help reduce anxiety and behavioral issues in dogs without medication.
01 · Traffic
How much traffic PawLax gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
PawLax drew an estimated 86K visits in September 2026, up 12% on the month before and up 175% over three months.
- Worldwide#106,757of 4.5M sites · Top 5%
- In United States#34,850of 1.2M sites · Top 5%
- Pet Supplies, worldwide#746of 52,845 brands · Top 5%
- Pet Supplies, United States#133of 7,399 brands · Top 5%
86K
estimated visits in September
1 mo ▲ +11.8%4 mo ▲ +174.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about PawLax.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
PawLax holds 1.9 out of 5 on Trustpilot over 75 reviews, 75 of them in the last twelve months: 20% of customers give five stars and 72% one star. That volume places PawLax in the top 40 % of the 270,321 Trustpilot pages in the Gravity index.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What PawLax sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
PawLax sells on Shopify, 100% of its catalogue in stock. The best seller is Anti-Stress Blanket, at US$6.95, followed by PawLax Collar and Upgrade To The Premium Collar (Double the Protection, Flea & Tick Tag) + FREE Upgrade To The Premium Blanket (Double the.
#3Anti-Stress BlanketPawLaxUS$6.95In stock
PawLax CollarPawLaxUS$20.00In stock
Upgrade To The Premium Collar (Double the Protection, Flea & Tick Tag) + FREE Upgrade To The Premium Blanket (Double thePawLaxUS$150.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places PawLax in its comparison group.
- Average rating
- 2.85 / 5
- Rated products
- 40% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$29.98
- Currency
- USD
04 · Ads
What PawLax is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
PawLax runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp.
Free Today (Shipping Fee Applies)PawLax7 Oct 2026image
Free Today (Shipping Fee Applies)PawLax7 Oct 2026image
Free Today (Shipping Fee Applies)PawLax7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about PawLax.
The creators who tag @trypawlax on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who PawLax competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for PawLax among Pet Supplies brands in Canada. The closest is Ruff Rover, then Gentle Paws, Woof Concept Products Ltd, Canada Pooch, shopangelpet, Enhanced Pet Products.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Ruff Roverruffrover.com | |||||||
| Gentle Pawsgentlepawsupplies.com | |||||||
| Woof Concept Products Ltdwoofconcept.com | |||||||
| Canada Poochcanadapooch.com | |||||||
| shopangelpetshopangelpet.com | |||||||
| Enhanced Pet Productsenhancedpetproducts.com |
07 · Company
The company behind PawLax.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
PawLax is a company based in Laval, Canada, on a domain registered in October 2025.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇨🇦 Canada · Laval
- Founded
- Data not available
- Domain registered
- 10 Oct 2025
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- trypawlax.com · Shopify · USD
- Catalogue
- 1 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about PawLax
What people ask Google about PawLax.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is PawLax legit or a scam?
According to Gravity by Benchr, PawLax is a brand based in Laval, Canada: its website has existed since October 2025, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 41,877 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
PawLax reviews
Customers rate PawLax 1.9 out of 5 on Trustpilot over 75 reviews, 75 of them in the last twelve months: 20% give five stars, 72% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does PawLax sell?
PawLax is a brand that sells anti-stress collars for dogs. The collars release natural pheromones and essential oils to help reduce anxiety and behavioral issues in dogs without medication. Gravity by Benchr classifies it under Pet Supplies, with Pet Collars & Harnesses making up 17% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does PawLax cost?
PawLax's best seller, Anti-Stress Blanket, sells US$6.95 on trypawlax.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check trypawlax.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does PawLax have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: PawLax advertises on Facebook and Instagram, where its offers often run. Check trypawlax.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy PawLax?
PawLax sells on its own website, trypawlax.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind PawLax?
Gravity by Benchr records a company based in Laval, Canada, whose domain was registered in 2025. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is PawLax growing?
Yes. Gravity by Benchr estimates about 86,000 visits to trypawlax.com in September 2026, up 12% in a month and up 175% over three months. PawLax ranks #133 of 7,399 Pet Supplies brands in Canada in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does PawLax use?
Gravity by Benchr identifies trypawlax.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does PawLax spend on Meta ads?
Gravity by Benchr does not publish a spend figure for PawLax on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Pet Supplies brands in Canada?
Among Pet Supplies brands in Canada in the Gravity by Benchr index, PawLax ranks #133 of 7,399 by estimated traffic. Its closest competitors on the same market are Ruff Rover, Gentle Paws, Woof Concept Products Ltd, Canada Pooch, shopangelpet. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with PawLax.