Brand page · Personal Care · United States

TwistedAllure Top 5% worldwide Top 5% in United States Top 5% in Personal Care Top 5% in Personal Care in United States
twistedallure.com·🇺🇸 Escondido, United States· Shopify·Since 2019

TwistedAllure: 63.6K visits a month, 48 active Meta ads, Gravity score 617.

TwistedAllure — TwistedAllure is a company that sells handmade spooky bath products including bath bombs, whipped soaps, scrubs, perfumes, body butters, and other fragrance essentials. In September 2026 twistedallure.com drew an estimated 63.6K visits, down 36% on the month before. It ranks #1,153 of 33,626 Personal Care brands in United States and holds a 1.8 Trustpilot rating over 33 reviews.

twistedallure.com@twistedallure 140KYouTube 825FacebookLinkedIn 11Trustpilot 1.8Meta Ad Library 48

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
63.6K
−36% vs. August 2026
Instagram followers
140K
2,062 posts · @twistedallure
Trustpilot
1.8
33 reviews
Meta ads
48
active · on Google since 2023
Products
36%
in stock · 119 collections
Rank in United States
#1,153
of 33,626 in Personal Care
LinkedIn
11
followers · 2 employees
Earned media value
€257.2
per month, Instagram

Gravity score

617/ 1000 · 10 of 10 indicators rated
Brand Power543
Momentum609
Performance698

Percentiles within 1277 peers: Personal Care brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

TwistedAllure is a company that sells handmade spooky bath products including bath bombs, whipped soaps, scrubs, perfumes, body butters, and other fragrance essentials.

01 · Traffic

How much traffic TwistedAllure gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

TwistedAllure drew an estimated 63.6K visits in September 2026, down 36% on the month before and down 28% over three months.

  • Worldwide#138,511of 4.5M sites · Top 5%
  • In United States#44,831of 1.2M sites · Top 5%
  • Personal Care, worldwide#6,963of 215,119 brands · Top 5%
  • Personal Care, United States#1,153of 33,626 brands · Top 5%
Monthly visitssource Sept 2026

63.6K

estimated visits in September

1 mo ▼ −36.4%4 mo ▼ −28.2%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about TwistedAllure.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

TwistedAllure holds 1.8 out of 5 on Trustpilot over 33 reviews: 18% of customers give five stars and 82% one star. That volume places TwistedAllure in the top 50 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
1.8TrustScore · 33 reviews
Top 50% review volume
5 ★18%
4 ★0%
3 ★0%
2 ★0%
1 ★82%

Beauty Product Supplier Cosmetics Store Flavours, Fragrances and Aroma Supplier Beauty Supply Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What TwistedAllure sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

TwistedAllure sells on Shopify, 36% of its catalogue in stock. The best seller is Monthly Subscription Box, at US$65.00, followed by Brain Dead Sugar Scrub and Unicorn Brains Whipped Soap.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Cosmetics73%
Health & Beauty7%
Dolls, Playsets & Toy Figures4%
Home Fragrances3%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care81%
Health & Beauty8%
Toys4%
Decor4%
Food Items2%

The dominant category places TwistedAllure in its comparison group.

Prices and ratingsstore data
Average rating
4.87 / 5
Rated products
86% of the catalogue
In stock
36%
Upper price quartile
US$24.99
Currency
USD

05 · Influencers

Who talks about TwistedAllure.

The creators who tag @twistedallure on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @twistedallure on Instagram, led by ⛓ 𝖌𝖍𝖔𝖘𝖙 𝖜𝖎𝖙𝖍 𝖙𝖍𝖊 𝖒𝖔𝖘𝖙 ⛓ (36.9K followers).

Influencersaccounts tagging @twistedallure · Instagram
AccountProfileFollowersEngagementTagsRelationship
⛓⛓ 𝖌𝖍𝖔𝖘𝖙 𝖜𝖎𝖙𝖍 𝖙𝖍𝖊 𝖒𝖔𝖘𝖙 ⛓@rosie.bud · 🇺🇸 USFood cooking nutrition Creator36.9K—1Tagged @twistedallure
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who TwistedAllure competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for TwistedAllure among Personal Care brands in United States. The closest is Spongellé, then Zillabeau, Blend Bunny Cosmetics, Earth Harbor, Versed, bellabeautébar.

CompetitorsPersonal Care · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Spongelléspongelle.com
Zillabeauzillabeau.com
Blend Bunny Cosmeticsblendbunnycosmetics.com
Earth Harborearthharbor.com
Versedversedskin.com
bellabeautébarbellabeautebar.com
Competitors Gravity finds for TwistedAllure. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare TwistedAllure with Spongellé

07 · Company

The company behind TwistedAllure.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

TwistedAllure is a company based in Escondido, United States, founded in 2016 according to LinkedIn, on a domain registered in March 2019. It employs about 2 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Escondido
Founded
2016, per LinkedIn
Domain registered
18 Mar 2019
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
2 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
twistedallure.com · Shopify · USD
Catalogue
119 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about TwistedAllure

What people ask Google about TwistedAllure.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is TwistedAllure legit?

According to Gravity by Benchr, TwistedAllure is a brand based in Escondido, United States: its website has existed since March 2019, it sells on a Shopify store, it employs 2 people on LinkedIn, it has 139,776 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

TwistedAllure reviews

Customers rate TwistedAllure 1.8 out of 5 on Trustpilot over 33 reviews: 18% give five stars, 82% one star. Gravity by Benchr places that review volume in the top 50 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is TwistedAllure known for?

TwistedAllure is a company that sells handmade spooky bath products including bath bombs, whipped soaps, scrubs, perfumes, body butters, and other fragrance essentials. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 73% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

TwistedAllure prices: how much is it?

TwistedAllure's best seller, Monthly Subscription Box, sells US$65.00 on twistedallure.com. 36% of the catalogue is in stock. Gravity does not track prices daily: check twistedallure.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does TwistedAllure have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: TwistedAllure advertises on Facebook and Instagram and on Google, where its offers often run. Check twistedallure.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy TwistedAllure?

TwistedAllure sells on its own website, twistedallure.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns TwistedAllure?

Gravity by Benchr records a company based in Escondido, United States, founded in 2016 according to LinkedIn, on a domain registered in 2019, with 2 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is TwistedAllure growing?

Not at the moment. Gravity by Benchr estimates about 63,600 visits to twistedallure.com in September 2026, down 36% in a month and down 28% over three months. TwistedAllure ranks #1,153 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does TwistedAllure use?

Gravity by Benchr identifies twistedallure.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since May 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

What is TwistedAllure's ad budget?

Gravity by Benchr does not publish a spend figure for TwistedAllure on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in United States?

Among Personal Care brands in United States in the Gravity by Benchr index, TwistedAllure ranks #1,153 of 33,626 by estimated traffic. Its closest competitors on the same market are Spongellé, Zillabeau, Blend Bunny Cosmetics, Earth Harbor, Versed. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with TwistedAllure.