Brand page · Personal Care · United Kingdom

Moroccanoil UK Top 5% worldwide Top 5% in United Kingdom Top 5% in Personal Care Top 5% in Personal Care in United Kingdom
uk.moroccanoil.com·🇬🇧 Edgware, United Kingdom· Shopify

Moroccanoil UK: 66K visits a month, 87 active Meta ads, Gravity score 543.

Moroccanoil UK — Moroccanoil UK is a brand that creates oil-infused beauty products, specializing in haircare and body collections. In September 2026 uk.moroccanoil.com drew an estimated 66K visits, up 16% on the month before. It ranks #279 of 8,226 Personal Care brands in United Kingdom.

uk.moroccanoil.com@moroccanoileu 248KFacebookLinkedIn 120KTrustpilot 3.5Meta Ad Library 87

Updated Traffic Sept 2026Meta ads 14 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
66K
+16% vs. August 2026
Instagram followers
248K
2,262 posts · @moroccanoileu
Trustpilot
3.5
5 reviews
Meta ads
87
active
Products
99%
in stock · 63 collections
Rank in United Kingdom
#279
of 8,226 in Personal Care
LinkedIn
120K
followers · 713 employees
Earned media value
—
Data not available

Gravity score

543/ 1000 · 8 of 10 indicators rated
Brand Power453
Momentum579
Performance598

Percentiles within 412 peers: Personal Care brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Moroccanoil UK is a brand that creates oil-infused beauty products, specializing in haircare and body collections.

01 · Traffic

How much traffic Moroccanoil UK gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Moroccanoil UK drew an estimated 66K visits in September 2026, up 16% on the month before and down 1% over three months.

  • Worldwide#134,025of 4.5M sites · Top 5%
  • In United Kingdom#7,002of 192K sites · Top 5%
  • Personal Care, worldwide#6,717of 215,119 brands · Top 5%
  • Personal Care, United Kingdom#279of 8,226 brands · Top 5%
Monthly visitssource Sept 2026

66K

estimated visits in September

1 mo ▲ +16.3%4 mo ▼ −1.4%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Moroccanoil UK.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Moroccanoil UK holds 3.5 out of 5 on Trustpilot over 5 reviews: 60% of customers give five stars and 40% one star.

Trustpilotread 21 Oct 2026
3.5TrustScore · 5 reviews
5 ★60%
4 ★0%
3 ★0%
2 ★0%
1 ★40%

Beauty Supply Store Beauty Product Supplier Hair Product Store Cosmetics Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Moroccanoil UK sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Moroccanoil UK sells on Shopify, 99% of its catalogue in stock. The best seller is Moroccanoil Treatment Original, at £14.50–£38.50, followed by Leave-in Conditioner and Intense Hydrating Mask.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Hair Care50%
Cosmetics35%
Bundles1%
Makeup Bags1%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care97%
Bundles1%
Handbags, Wallets & Cases1%
Cosmetic & Toiletry Bags1%

The dominant category places Moroccanoil UK in its comparison group.

Prices and ratingsstore data
Average rating
4.63 / 5
Rated products
95% of the catalogue
In stock
99%
Upper price quartile
US$35.74
Currency
GBP

05 · Influencers

Who talks about Moroccanoil UK.

The creators who tag @moroccanoileu on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @moroccanoileu on Instagram, led by Oana Ciofu (113K followers, 0.4% engagement).

Influencersaccounts tagging @moroccanoileu · Instagram
AccountProfileFollowersEngagementTagsRelationship
OOana Ciofu@hair_by_oana · INTLBeauty cosmetics skincare Creator113K0.4%10Tagged @moroccanoileu
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Moroccanoil UK competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Moroccanoil UK among Personal Care brands in United Kingdom. The closest is OUAI UK, then Mane UK, Faith In Nature, SALT, TAOH, Miriam's Collection.

CompetitorsPersonal Care · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
OUAI UKtheouai.co.uk
Mane UKmaneuk.com
Faith In Naturefaithinnature.co.uk
SALTsaltgrooming.com
TAOHtaoh.co.uk
Miriam's Collectionmiriamscollection.co.uk
Competitors Gravity finds for Moroccanoil UK. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Moroccanoil UK with OUAI UK

07 · Company

The company behind Moroccanoil UK.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Moroccanoil UK is a company based in Edgware, United Kingdom, founded in 2007 according to LinkedIn. It employs about 713 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · Edgware
Founded
2007, per LinkedIn
Domain registered
Data not available
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
713 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
uk.moroccanoil.com · Shopify · GBP
Catalogue
63 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Moroccanoil UK

What people ask Google about Moroccanoil UK.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Moroccanoil UK a legit company?

According to Gravity by Benchr, Moroccanoil UK is a brand based in Edgware, United Kingdom: it sells on a Shopify store, it employs 713 people on LinkedIn, it has 247,832 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is Moroccanoil UK?

Moroccanoil UK is a brand that creates oil-infused beauty products, specializing in haircare and body collections. Gravity by Benchr classifies it under Personal Care, with Hair Care making up 50% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Moroccanoil UK prices: how much is it?

Moroccanoil UK's best seller, Moroccanoil Treatment Original, sells from £14.50 to £38.50 on uk.moroccanoil.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check uk.moroccanoil.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Moroccanoil UK have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Moroccanoil UK advertises on Facebook and Instagram, where its offers often run. Check uk.moroccanoil.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Moroccanoil UK?

Moroccanoil UK sells on its own website, uk.moroccanoil.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Moroccanoil UK?

Gravity by Benchr records a company based in Edgware, United Kingdom, founded in 2007 according to LinkedIn, with 713 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Moroccanoil UK growing?

Not at the moment. Gravity by Benchr estimates about 66,000 visits to uk.moroccanoil.com in September 2026, up 16% in a month and down 1% over three months. Moroccanoil UK ranks #279 of 8,226 Personal Care brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Moroccanoil UK use?

Gravity by Benchr identifies uk.moroccanoil.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. It advertises through Meta. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Moroccanoil UK spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Moroccanoil UK on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in United Kingdom?

Among Personal Care brands in United Kingdom in the Gravity by Benchr index, Moroccanoil UK ranks #279 of 8,226 by estimated traffic. Its closest competitors on the same market are OUAI UK, Mane UK, Faith In Nature, SALT, TAOH. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Moroccanoil UK.