Brand page · Kitchen & Dining · France

Univers du Japon Top 5% worldwide Top 5% in France Top 5% in Kitchen & Dining Top 5% in Kitchen & Dining in France
universdujapon.com·🇫🇷 Paris, France· Shopify·Since 2005

Univers du Japon: 117K visits a month, 12 active Meta ads, Gravity score 613.

Univers du Japon — Univers du Japon is a Japanese boutique that sells traditional clothing, home decor, tableware, and accessories. The shop offers a variety of Japanese cultural products including kimonos, tableware, decorations, and traditional accessories. In September 2026 universdujapon.com drew an estimated 117K visits, down 19% on the month before. It ranks #26 of 1,725 Kitchen & Dining brands in France and holds a 4.8 Trustpilot rating over 8,264 reviews.

universdujapon.com@universdujapon.fr 17.3KFacebookTrustpilot 4.8Meta Ad Library 12

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
117K
−19% vs. August 2026
Instagram followers
17.3K
59 posts · @universdujapon.fr
Trustpilot
4.8
8,264 reviews · 3,341 in 12 months
Meta ads
12
active · on Google since 2023
Products
94%
in stock · 94 collections
Rank in France
#26
of 1,725 in Kitchen & Dining
LinkedIn
—
Data not available
Earned media value
€714.7
per month, Instagram

Gravity score

613/ 1000 · 10 of 10 indicators rated
Brand Power655
Momentum639
Performance544

Percentiles within 26 peers: Kitchen & Dining brands in France with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Univers du Japon is a Japanese boutique that sells traditional clothing, home decor, tableware, and accessories. The shop offers a variety of Japanese cultural products including kimonos, tableware, decorations, and traditional accessories.

01 · Traffic

How much traffic Univers du Japon gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Univers du Japon drew an estimated 117K visits in September 2026, down 19% on the month before and down 14% over three months.

  • Worldwide#81,955of 4.5M sites · Top 5%
  • In France#3,167of 166K sites · Top 5%
  • Kitchen & Dining, worldwide#1,894of 145,612 brands · Top 5%
  • Kitchen & Dining, France#26of 1,725 brands · Top 5%
Monthly visitssource Sept 2026

117K

estimated visits in September

1 mo ▼ −18.7%4 mo ▼ −14.1%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Univers du Japon.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Univers du Japon holds 4.8 out of 5 on Trustpilot over 8,264 reviews, 3,341 of them in the last twelve months: 90% of customers give five stars and 1% one star. That volume places Univers du Japon in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 5 %. On Google, Univers du Japon scores 4.8 over 5,814 reviews.

Trustpilotclaimed page · read 21 Oct 2026
4.8TrustScore · 8,264 reviews · 3,341 in 12 months
Top 5% review volumeTop 5% rating quality
5 ★90%
4 ★6%
3 ★2%
2 ★1%
1 ★1%

Clothing Store Asian Household Goods Store Home Goods Store Stationery Store Gift Shop Kimono Store

Google reviewsread 20 Oct 2026
4.85,814 reviews on the Google business profile
5 ★90%
4 ★6%
3 ★2%
2 ★1%
1 ★1%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Univers du Japon sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Univers du Japon sells on Shopify, 94% of its catalogue in stock. The best seller is Message cadeau manuscrit, at €1.90, followed by Emballage cadeau and Lot 3 Paires Chaussettes Japonaises Tabi.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Tableware16%
Paper Products8%
Clothing Tops6%
Table Linens5%

Share of the catalogue by product family.

Activity mixdominant: Kitchen & Dining
Kitchen & Dining22%
Decor18%
Clothing12%
General Office Supplies8%
Hobbies & Creative Arts6%

The dominant category places Univers du Japon in its comparison group.

Prices and ratingsstore data
Average rating
4.87 / 5
Rated products
35% of the catalogue
In stock
94%
Upper price quartile
US$39.09
Currency
EUR

05 · Influencers

Who talks about Univers du Japon.

The creators who tag @universdujapon.fr on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @universdujapon.fr · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Univers du Japon competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Univers du Japon among Kitchen & Dining brands in France. The closest is Japan Avenue, then SOUSOU, Japan Objects, kimonoflaminia.com, Japanwelt, kimonomachi.co.jp.

CompetitorsKitchen & Dining · France · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Japan Avenuejapan-avenue.com
SOUSOUsousou.co.jp
Japan Objectsjapanobjects.com
kimonoflaminia.comkimonoflaminia.com
Japanweltjapanwelt.de
kimonomachi.co.jpkimonomachi.co.jp
Competitors Gravity finds for Univers du Japon. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Univers du Japon with Japan Avenue

07 · Company

The company behind Univers du Japon.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Univers du Japon is a company based in Paris, France, on a domain registered in May 2005.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇫🇷 France · Paris
Founded
Data not available
Domain registered
7 May 2005
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
universdujapon.com · Shopify · EUR
Catalogue
94 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Univers du Japon

What people ask Google about Univers du Japon.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Univers du Japon legit or a scam?

According to Gravity by Benchr, Univers du Japon is a brand based in Paris, France: its website has existed since May 2005, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 17,258 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Univers du Japon reviews: is it worth it?

Customers rate Univers du Japon 4.8 out of 5 on Trustpilot over 8,264 reviews, 3,341 of them in the last twelve months: 90% give five stars, 1% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. On Google, Univers du Japon scores 4.8 over 5,814 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Univers du Japon sell?

Univers du Japon is a Japanese boutique that sells traditional clothing, home decor, tableware, and accessories. The shop offers a variety of Japanese cultural products including kimonos, tableware, decorations, and traditional accessories. Gravity by Benchr classifies it under Kitchen & Dining, with Tableware making up 16% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Univers du Japon cost?

Univers du Japon's best seller, Message cadeau manuscrit, sells €1.90 on universdujapon.com. 94% of the catalogue is in stock. Gravity does not track prices daily: check universdujapon.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Univers du Japon have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Univers du Japon advertises on Facebook and Instagram and on Google, where its offers often run. Check universdujapon.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Univers du Japon?

Univers du Japon sells on its own website, universdujapon.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Univers du Japon?

Gravity by Benchr records a company based in Paris, France, whose domain was registered in 2005. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Univers du Japon doing well?

Not at the moment. Gravity by Benchr estimates about 117,400 visits to universdujapon.com in September 2026, down 19% in a month and down 14% over three months. Univers du Japon ranks #26 of 1,725 Kitchen & Dining brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Univers du Japon use?

Gravity by Benchr identifies universdujapon.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since June 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Univers du Japon's ad budget?

Gravity by Benchr does not publish a spend figure for Univers du Japon on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Kitchen & Dining brands in France?

Among Kitchen & Dining brands in France in the Gravity by Benchr index, Univers du Japon ranks #26 of 1,725 by estimated traffic. Its closest competitors on the same market are Japan Avenue, SOUSOU, Japan Objects, kimonoflaminia.com, Japanwelt. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Univers du Japon. Version française.