Brand page · Household Supplies · Canada

The Unscented Company Top 5% worldwide Top 5% in Canada Top 5% in Household Supplies Top 5% in Household Supplies in Canada
unscentedco.com·🇨🇦 Montréal, Canada· Shopify·Since 2019

The Unscented Company: 41.1K visits a month, 95 active Meta ads, Gravity score 629.

The Unscented Company — Unscented Co. is a Canadian brand that creates effective unscented home and body care products designed for eco-conscious living and sustainability. In September 2026 unscentedco.com drew an estimated 41.1K visits, down 29% on the month before. It ranks #11 of 669 Household Supplies brands in Canada.

unscentedco.com@unscentedco 32.6KFacebookLinkedIn 8.9KTrustpilot 3.7Meta Ad Library 95

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
41.1K
−29% vs. August 2026
Instagram followers
32.6K
1,333 posts · @unscentedco
Trustpilot
3.7
1 review
Meta ads
95
active · on Google since 2025
Products
93%
in stock · 79 collections
Rank in Canada
#11
of 669 in Household Supplies
LinkedIn
8.9K
followers · 20 employees
Earned media value
€3.2k
per month, Instagram

Gravity score

629/ 1000 · 10 of 10 indicators rated
Brand Power736
Momentum410
Performance741

Percentiles within 19 peers: Household Supplies brands in Canada with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Unscented Co. is a Canadian brand that creates effective unscented home and body care products designed for eco-conscious living and sustainability.

01 · Traffic

How much traffic The Unscented Company gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

The Unscented Company drew an estimated 41.1K visits in September 2026, down 29% on the month before and down 12% over three months.

  • Worldwide#200,792of 4.5M sites · Top 5%
  • In Canada#3,882of 104K sites · Top 5%
  • Household Supplies, worldwide#886of 30,320 brands · Top 5%
  • Household Supplies, Canada#11of 669 brands · Top 5%
Monthly visitssource Sept 2026

41.1K

estimated visits in September

1 mo ▼ −29.2%4 mo ▼ −12.4%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about The Unscented Company.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

The Unscented Company holds 3.7 out of 5 on Trustpilot over 1 review: 100% of customers give five stars and 0% one star.

Trustpilotclaimed page · read 21 Oct 2026
3.7TrustScore · 1 review
5 ★100%
4 ★0%
3 ★0%
2 ★0%
1 ★0%

Health and Beauty Shop Cleaning Products Supplier Hair Product Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What The Unscented Company sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

The Unscented Company sells on Shopify, 93% of its catalogue in stock. The best seller is Hand Soap - 4L Refill Box, at CA$43.99, followed by Dish - 4L Refill Box and Dish - 10L Refill Box.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Household Cleaning Supplies22%
Cosmetics18%
Hair Care14%
Laundry Supplies11%

Share of the catalogue by product family.

Activity mixdominant: Household Supplies
Household Supplies34%
Personal Care34%
Bathroom Accessories8%
Baby & Toddler8%
Linens & Bedding6%

The dominant category places The Unscented Company in its comparison group.

Prices and ratingsstore data
Average rating
4.73 / 5
Rated products
80% of the catalogue
In stock
93%
Upper price quartile
US$21.04
Currency
CAD

05 · Influencers

Who talks about The Unscented Company.

The creators who tag @unscentedco on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @unscentedco · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who The Unscented Company competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for The Unscented Company among Household Supplies brands in Canada. The closest is Mint Cleaning Products, then Zero Waste MVMT, etee, MYNI, Pure, noplanetbrefillery.ca.

CompetitorsHousehold Supplies · Canada · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Mint Cleaning Productsmintcleaningproducts.com
Zero Waste MVMTzerowastemvmt.com
eteeshopetee.com
MYNImyni.ca
Purepurebio.net
noplanetbrefillery.canoplanetbrefillery.ca
Competitors Gravity finds for The Unscented Company. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare The Unscented Company with Mint Cleaning Products

07 · Company

The company behind The Unscented Company.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

The Unscented Company is a company based in Montréal, Canada, founded in 2011 according to LinkedIn, on a domain registered in February 2019. It employs about 20 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇨🇦 Canada · Montréal
Founded
2011, per LinkedIn
Domain registered
15 Feb 2019
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
20 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
unscentedco.com · Shopify · CAD
Catalogue
79 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about The Unscented Company

What people ask Google about The Unscented Company.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is The Unscented Company legit?

According to Gravity by Benchr, The Unscented Company is a brand based in Montréal, Canada: its website has existed since February 2019, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 20 people on LinkedIn, it has 32,600 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What does The Unscented Company sell?

Unscented Co. is a Canadian brand that creates effective unscented home and body care products designed for eco-conscious living and sustainability. Gravity by Benchr classifies it under Household Supplies, with Household Cleaning Supplies making up 22% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is The Unscented Company expensive?

The Unscented Company's best seller, Hand Soap - 4L Refill Box, sells CA$43.99 on unscentedco.com. 93% of the catalogue is in stock. Gravity does not track prices daily: check unscentedco.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does The Unscented Company have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: The Unscented Company advertises on Facebook and Instagram and on Google, where its offers often run. Check unscentedco.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy The Unscented Company?

The Unscented Company sells on its own website, unscentedco.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns The Unscented Company?

Gravity by Benchr records a company based in Montréal, Canada, founded in 2011 according to LinkedIn, on a domain registered in 2019, with 20 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is The Unscented Company growing?

Not at the moment. Gravity by Benchr estimates about 41,100 visits to unscentedco.com in September 2026, down 29% in a month and down 12% over three months. The Unscented Company ranks #11 of 669 Household Supplies brands in Canada in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does The Unscented Company use?

Gravity by Benchr identifies unscentedco.com as a Shopify store (standard plan, not Shopify Plus), selling in CAD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since April 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does The Unscented Company spend on Meta ads?

Gravity by Benchr does not publish a spend figure for The Unscented Company on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Household Supplies brands in Canada?

Among Household Supplies brands in Canada in the Gravity by Benchr index, The Unscented Company ranks #11 of 669 by estimated traffic. Its closest competitors on the same market are Mint Cleaning Products, Zero Waste MVMT, etee, MYNI, Pure. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with The Unscented Company.