Brand page · Communications
Urban Armor Gear: 762K visits a month, 2,347 active Meta ads.
Urban Armor Gear — URBAN ARMOR GEAR (UAG) produces rugged protective cases and mobile accessories for phones, tablets, and laptops with military-grade drop protection and sleek urban design. In September 2026 urbanarmorgear.com drew an estimated 762K visits, up 15% on the month before. It ranks #13 of 2,071 Communications brands and holds a 3.8 Trustpilot rating over 167 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026
About the store
URBAN ARMOR GEAR (UAG) produces rugged protective cases and mobile accessories for phones, tablets, and laptops with military-grade drop protection and sleek urban design.
01 · Traffic
How much traffic Urban Armor Gear gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Urban Armor Gear drew an estimated 762K visits in September 2026, up 15% on the month before and up 61% over three months.
- Worldwide#17,873of 4.5M sites · Top 1%
- In United States#5,893of 1.2M sites · Top 1%
- Communications, worldwide#172of 22,823 brands · Top 1%
- Communications, United States#13of 2,071 brands · Top 1%
762K
estimated visits in September
1 mo ▲ +15.4%4 mo ▲ +60.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Urban Armor Gear.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Urban Armor Gear holds 3.8 out of 5 on Trustpilot over 167 reviews, 46 of them in the last twelve months: 34% of customers give five stars and 56% one star. That volume places Urban Armor Gear in the top 30 % of the 270,321 Trustpilot pages in the Gravity index. On Google, Urban Armor Gear scores 4.2 over 97 reviews.
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Urban Armor Gear sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Urban Armor Gear's catalogue yet.
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Share of the catalogue by product family.
The dominant category places Urban Armor Gear in its comparison group.
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- In stock
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04 · Ads
What Urban Armor Gear is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Urban Armor Gear runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since October 2021 (image, text, video).
Demand more from your phone case! Take your iPhone 18 experience to the next level with UAG.Urban Armor Gear14 Oct 2026video
Find Your Further, and keep your iPhone 18 protected in the process.Urban Armor Gear14 Oct 2026image
The most advanced iPhone demands a new approach to protection.Urban Armor Gear13 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Urban Armor Gear Holdings, Inc.verified
Text ad20 Oct 2026Urban Armor Gear Holdings, Inc.verified
Text ad20 Oct 2026Urban Armor Gear Holdings, Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Urban Armor Gear.
The creators who tag @urbanarmorgear on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @urbanarmorgear on Instagram, led by Dani Moreno (20.3K followers, 2.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| DDani Moreno@dan_yell_a · 🇺🇸 US | Fitness sport bodybuilding Creator | 20.3K | 2.0% | 11 | Tagged @urbanarmorgear |
06 · Competitors according to Gravity
Who Urban Armor Gear competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Urban Armor Gear among Communications brands. The closest is ARMOR-X, then Mous, OtterBox, SFBags, PITAKA, GHOSTEK.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| ARMOR-Xarmor-x.com | |||||||
| Mousrow.mous.co | |||||||
| OtterBoxotterbox.com | |||||||
| SFBagssfbags.com | |||||||
| PITAKAipitaka.com | |||||||
| GHOSTEKghostek.com |
07 · Company
The company behind Urban Armor Gear.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Urban Armor Gear is an e-commerce brand, founded in 2010 according to LinkedIn, on a domain registered in February 2011. It employs about 104 people.
- Legal name
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- VAT
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- Founded
- 2010, per LinkedIn
- Domain registered
- 5 Feb 2011
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- Employees
- 104 on LinkedIn
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- Investors
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- VC-backed
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- Own store
- urbanarmorgear.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Urban Armor Gear
What people ask Google about Urban Armor Gear.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Urban Armor Gear a legit company?
According to Gravity by Benchr, Urban Armor Gear is a brand: its website has existed since February 2011, its Trustpilot profile is claimed by the brand, it employs 104 people on LinkedIn, it has 389,472 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about Urban Armor Gear?
Customers rate Urban Armor Gear 3.8 out of 5 on Trustpilot over 167 reviews, 46 of them in the last twelve months: 34% give five stars, 56% one star. Gravity by Benchr places that review volume in the top 30 % of the 270,321 Trustpilot pages in its index. On Google, Urban Armor Gear scores 4.2 over 97 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Urban Armor Gear known for?
URBAN ARMOR GEAR (UAG) produces rugged protective cases and mobile accessories for phones, tablets, and laptops with military-grade drop protection and sleek urban design. Gravity by Benchr classifies it under Communications. Source: Gravity by Benchr product classification.
Does Urban Armor Gear have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Urban Armor Gear advertises on Facebook and Instagram and on Google, where its offers often run. Check urbanarmorgear.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Urban Armor Gear?
Gravity by Benchr records a company, founded in 2010 according to LinkedIn, on a domain registered in 2011, with 104 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Urban Armor Gear doing well?
Yes. Gravity by Benchr estimates about 761,900 visits to urbanarmorgear.com in September 2026, up 15% in a month and up 61% over three months. Urban Armor Gear ranks #13 of 2,071 Communications brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Urban Armor Gear's ad budget?
Gravity by Benchr does not publish a spend figure for Urban Armor Gear on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Communications brands?
Among Communications brands in the Gravity by Benchr index, Urban Armor Gear ranks #13 of 2,071 by estimated traffic. Its closest competitors on the same market are ARMOR-X, Mous, OtterBox, SFBags, PITAKA. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Urban Armor Gear.