Brand page · Jewelry · Sweden
Vacier: 257K visits a month, 397 active Meta ads, Gravity score 622.
Vacier — Vacier is a jewelry company that sells minimal and versatile jewelry primarily for men, with adjustable sizing for a perfect fit. The company creates timeless designs that can last for years instead of following temporary trends. In September 2026 vacier.com drew an estimated 257K visits, down 9% on the month before. It ranks #140 of 33,382 Jewelry brands in Sweden and holds a 4.9 Trustpilot rating over 3,800 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 7 peers: Jewelry brands in Sweden with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Vacier is a jewelry company that sells minimal and versatile jewelry primarily for men, with adjustable sizing for a perfect fit. The company creates timeless designs that can last for years instead of following temporary trends.
01 · Traffic
How much traffic Vacier gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Vacier drew an estimated 257K visits in September 2026, down 9% on the month before and down 21% over three months.
- Worldwide#42,425of 4.5M sites · Top 1%
- In United States#13,842of 1.2M sites · Top 5%
- Jewelry, worldwide#712of 132,285 brands · Top 1%
- Jewelry, United States#140of 33,382 brands · Top 1%
257K
estimated visits in September
1 mo ▼ −8.7%4 mo ▼ −20.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Vacier.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Vacier holds 4.9 out of 5 on Trustpilot over 3,800 reviews, 1,080 of them in the last twelve months: 95% of customers give five stars and 2% one star. That volume places Vacier in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 1 %.
Jewelry Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Vacier sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Vacier sells on Shopify, 99% of its catalogue in stock. The best seller is SQUARE CHAIN BRACELET, at SEK 260.00–SEK 270.00, followed by MINIMAL VACIER WALLET and BOX CHAIN BRACELET.
#1SQUARE CHAIN BRACELETVacierSEK 260.00–SEK 270.00In stock
#2MINIMAL VACIER WALLETVacierSEK 260.00In stock
#3BOX CHAIN BRACELETVacierSEK 260.00–SEK 270.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Vacier in its comparison group.
- Average rating
- 4.91 / 5
- Rated products
- 89% of the catalogue
- In stock
- 99%
- Upper price quartile
- US$89.94
- Currency
- SEK
04 · Ads
What Vacier is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Vacier runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since December 2022 (image, text, video).
One size that actually fits. Adjustable pieces made to sit exactly where you want it.Vacier8 Oct 2026video
生涯保証Vacier7 Oct 2026image
终身保修Vacier7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Ivercia ABverified
Text ad20 Oct 2026Ivercia ABverified
Text ad20 Oct 2026Ivercia ABverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Vacier.
The creators who tag @vacier on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Vacier competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Vacier among Jewelry brands in Sweden. The closest is Miansai, then LOST GEN CLUB, THE MEN THING, Russet, ARES, Sylvian Grant.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Miansaimiansai.com | |||||||
| LOST GEN CLUBlostgenclub.com | |||||||
| THE MEN THINGthementhing.com | |||||||
| Russetshoprusset.com | |||||||
| ARESares-ring.com | |||||||
| Sylvian Grantsylviangrant.com |
07 · Company
The company behind Vacier.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Vacier is a company based in Göteborg, Sweden, founded in 2021 according to LinkedIn, on a domain registered in March 2018. It employs about 25 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇸🇪 Sweden · Göteborg
- Founded
- 2021, per LinkedIn
- Domain registered
- 12 Mar 2018
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 25 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- vacier.com · Shopify · EUR
- Catalogue
- 36 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Vacier
What people ask Google about Vacier.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Vacier legit or a scam?
According to Gravity by Benchr, Vacier is a brand based in Göteborg, Sweden: its website has existed since March 2018, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 25 people on LinkedIn, it has 466,288 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Vacier?
Customers rate Vacier 4.9 out of 5 on Trustpilot over 3,800 reviews, 1,080 of them in the last twelve months: 95% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Vacier?
Vacier is a jewelry company that sells minimal and versatile jewelry primarily for men, with adjustable sizing for a perfect fit. The company creates timeless designs that can last for years instead of following temporary trends. Gravity by Benchr classifies it under Jewelry, with Bracelets making up 31% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Vacier prices: how much is it?
Vacier's best seller, SQUARE CHAIN BRACELET, sells from SEK 260.00 to SEK 270.00 on vacier.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check vacier.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Vacier discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Vacier advertises on Facebook and Instagram and on Google, where its offers often run. Check vacier.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Vacier?
Vacier sells on its own website, vacier.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Vacier?
Gravity by Benchr records a company based in Göteborg, Sweden, founded in 2021 according to LinkedIn, on a domain registered in 2018, with 25 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Vacier growing?
Not at the moment. Gravity by Benchr estimates about 257,400 visits to vacier.com in September 2026, down 9% in a month and down 21% over three months. Vacier ranks #140 of 33,382 Jewelry brands in Sweden in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Vacier use?
Gravity by Benchr identifies vacier.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since December 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Vacier spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Vacier on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Jewelry brands in Sweden?
Among Jewelry brands in Sweden in the Gravity by Benchr index, Vacier ranks #140 of 33,382 by estimated traffic. Its closest competitors on the same market are Miansai, LOST GEN CLUB, THE MEN THING, Russet, ARES. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Vacier.