Brand page · Hobbies & Creative Arts

Vaessen Creative Top 5% worldwide Top 1% in Hobbies & Creative Arts
vaessen-creative.com·Since 1999

Vaessen Creative: 173K visits a month, 48 active Meta ads.

Vaessen Creative — Vaessen Creative is a family business that serves as a point of contact for the craft and hobby sector in Europe, offering a range of over 100,000 products. In September 2026 vaessen-creative.com drew an estimated 173K visits, down 15% on the month before. It ranks #14 of 1,179 Hobbies & Creative Arts brands and holds a 4.6 Trustpilot rating over 4,221 reviews.

vaessen-creative.com@vaessencreative 51.9KYouTube 7KFacebookLinkedIn 1.5KTrustpilot 4.6Meta Ad Library 48

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026

Estimated traffic
173K
−15% vs. August 2026
Instagram followers
51.9K
1,688 posts · @vaessencreative
Trustpilot
4.6
4,221 reviews · 1,576 in 12 months
Meta ads
48
active · on Google since 2023
Products
—
Data not available
Rank in Netherlands
#14
of 1,179 in Hobbies & Creative Arts
LinkedIn
1.5K
followers · 39 employees
Earned media value
€35.7k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Vaessen Creative is a family business that serves as a point of contact for the craft and hobby sector in Europe, offering a range of over 100,000 products.

01 · Traffic

How much traffic Vaessen Creative gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Vaessen Creative drew an estimated 173K visits in September 2026, down 15% on the month before and down 9% over three months.

  • Worldwide#59,238of 4.5M sites · Top 5%
  • In Netherlands#782of 78.6K sites · Top 1%
  • Hobbies & Creative Arts, worldwide#901of 136,278 brands · Top 1%
  • Hobbies & Creative Arts, Netherlands#14of 1,179 brands · Top 5%
Monthly visitssource Sept 2026

173K

estimated visits in September

1 mo ▼ −14.7%4 mo ▼ −8.9%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Vaessen Creative.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Vaessen Creative holds 4.6 out of 5 on Trustpilot over 4,221 reviews, 1,576 of them in the last twelve months: 81% of customers give five stars and 4% one star. That volume places Vaessen Creative in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %. On Google, Vaessen Creative scores 4.5 over 451 reviews.

Trustpilotclaimed page · read 21 Oct 2026
4.6TrustScore · 4,221 reviews · 1,576 in 12 months
Top 5% review volumeTop 20% rating quality
5 ★81%
4 ★10%
3 ★4%
2 ★2%
1 ★4%

Scrapbooking Store Hobby Store Paper Store Craft Store

Google reviewsread 20 Oct 2026
4.5451 reviews on the Google business profile
5 ★80%
4 ★8%
3 ★5%
2 ★2%
1 ★4%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Vaessen Creative sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Vaessen Creative's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Hobbies & Creative Arts
Hobbies & Creative Arts91%
Office Instruments1%
General Office Supplies0%

The dominant category places Vaessen Creative in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Vaessen Creative.

The creators who tag @vaessencreative on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @vaessencreative · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Vaessen Creative competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Vaessen Creative among Hobbies & Creative Arts brands. The closest is Stampin' Up, then Simon Says Stamp, Altenew, Spellbinders, hobbymaker.com, craftelier.com.

CompetitorsHobbies & Creative Arts · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Stampin' Upstampinup.com
Simon Says Stampsimonsaysstamp.com
Altenewaltenew.com
Spellbindersspellbinders.com
hobbymaker.comhobbymaker.com
craftelier.comcraftelier.com
Competitors Gravity finds for Vaessen Creative. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Vaessen Creative with Stampin' Up

07 · Company

The company behind Vaessen Creative.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Vaessen Creative is an e-commerce brand, founded in 1975 according to LinkedIn, on a domain registered in July 1999. It employs about 39 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
1975, per LinkedIn
Domain registered
7 Jul 1999
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
39 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
vaessen-creative.com
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Vaessen Creative

What people ask Google about Vaessen Creative.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Vaessen Creative legit?

According to Gravity by Benchr, Vaessen Creative is a brand: its website has existed since July 1999, its Trustpilot profile is claimed by the brand, it employs 39 people on LinkedIn, it has 51,940 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Vaessen Creative reviews: is it worth it?

Customers rate Vaessen Creative 4.6 out of 5 on Trustpilot over 4,221 reviews, 1,576 of them in the last twelve months: 81% give five stars, 4% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. On Google, Vaessen Creative scores 4.5 over 451 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Vaessen Creative known for?

Vaessen Creative is a family business that serves as a point of contact for the craft and hobby sector in Europe, offering a range of over 100,000 products. Gravity by Benchr classifies it under Hobbies & Creative Arts. Source: Gravity by Benchr product classification.

Is there a Vaessen Creative discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Vaessen Creative advertises on Facebook and Instagram and on Google, where its offers often run. Check vaessen-creative.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind Vaessen Creative?

Gravity by Benchr records a company, founded in 1975 according to LinkedIn, on a domain registered in 1999, with 39 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Vaessen Creative growing?

Not at the moment. Gravity by Benchr estimates about 172,500 visits to vaessen-creative.com in September 2026, down 15% in a month and down 9% over three months. Vaessen Creative ranks #14 of 1,179 Hobbies & Creative Arts brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is Vaessen Creative's ad budget?

Gravity by Benchr does not publish a spend figure for Vaessen Creative on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Hobbies & Creative Arts brands?

Among Hobbies & Creative Arts brands in the Gravity by Benchr index, Vaessen Creative ranks #14 of 1,179 by estimated traffic. Its closest competitors on the same market are Stampin' Up, Simon Says Stamp, Altenew, Spellbinders, hobbymaker.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Vaessen Creative.