Brand page · Optics · United States

Vaonis Top 5% worldwide Top 5% in United States Top 5% in Optics Top 5% in Optics in United States
vaonis.com·🇺🇸 Edison, United States· Shopify·Since 2015

Vaonis: 117K visits a month, 108 active Meta ads, Gravity score 598.

Vaonis — Vaonis is a company that creates smart telescopes and observation stations to make astronomy easy and accessible, allowing users to photograph the universe and explore space. In September 2026 vaonis.com drew an estimated 117K visits, down 10% on the month before. It ranks #1 of 20 Optics brands in United States and holds a 4.5 Trustpilot rating over 202 reviews.

vaonis.com@vaonis 39.6KYouTube 6.6KFacebookLinkedIn 5.1KTrustpilot 4.5Meta Ad Library 108

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
117K
−10% vs. August 2026
Instagram followers
39.6K
1,499 posts · @vaonis
Trustpilot
4.5
202 reviews · 25 in 12 months
Meta ads
108
active · on Google since 2025
Products
92%
in stock · 2 collections
Rank in France
#1
of 20 in Optics
LinkedIn
5.1K
followers · 35 employees
Earned media value
€5.3k
per month, Instagram

Gravity score

598/ 1000 · 10 of 10 indicators rated
Brand Power560
Momentum664
Performance571

Percentiles within 10 peers: Optics brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Vaonis is a company that creates smart telescopes and observation stations to make astronomy easy and accessible, allowing users to photograph the universe and explore space.

01 · Traffic

How much traffic Vaonis gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Vaonis drew an estimated 117K visits in September 2026, down 10% on the month before and up 3% over three months.

  • Worldwide#82,211of 4.5M sites · Top 5%
  • In France#3,179of 166K sites · Top 5%
  • Optics, worldwide#25of 1,607 brands · Top 5%
  • Optics, France#1of 20 brands · Top 5%
Monthly visitssource Sept 2026

117K

estimated visits in September

1 mo ▼ −9.8%4 mo ▲ +3.0%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Vaonis.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Vaonis holds 4.5 out of 5 on Trustpilot over 202 reviews, 25 of them in the last twelve months: 83% of customers give five stars and 10% one star. That volume places Vaonis in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %. On Google, Vaonis scores 4.1 over 21 reviews.

Trustpilotclaimed page · read 21 Oct 2026
4.5TrustScore · 202 reviews · 25 in 12 months
Top 20% review volumeTop 20% rating quality
5 ★83%
4 ★4%
3 ★0%
2 ★2%
1 ★10%

Optical Products Manufacturer

Google reviewsread 20 Oct 2026
4.121 reviews on the Google business profile
5 ★67%
4 ★10%
3 ★0%
2 ★10%
1 ★14%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Vaonis sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Vaonis sells on Shopify, 92% of its catalogue in stock. The best seller is Vespera Solar Filter, at US$149.00, followed by Vespera Light Pollution Filter and Vespera Dual Band Filter.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Scopes40%
Tripods & Monopods4%
Optic Accessories4%
Educational Toys4%

Share of the catalogue by product family.

Activity mixdominant: Optics
Optics40%
Camera & Optic Accessories32%
Electronics Accessories4%
Toys4%
Video4%

The dominant category places Vaonis in its comparison group.

Prices and ratingsstore data
Average rating
4.54 / 5
Rated products
100% of the catalogue
In stock
92%
Upper price quartile
US$1,590.00
Currency
USD

05 · Influencers

Who talks about Vaonis.

The creators who tag @vaonis on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @vaonis on Instagram, led by Tamanui Guiral (21.6K followers, 2.1% engagement).

Influencersaccounts tagging @vaonis · Instagram
AccountProfileFollowersEngagementTagsRelationship
TTamanui Guiral@tamanui123 · 🇵🇫 PFTravel tourism exploration Creator21.6K2.1%5Tagged @vaonis
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Vaonis competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Vaonis among Optics brands in United States. The closest is Seestar, then dwarflab.com, Svbony, Celestron, Discovery Astrophotography with ZWO ASTRO, astroshop.de.

CompetitorsOptics · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Seestarseestar.com
dwarflab.comdwarflab.com
Svbonysvbony.com
Celestroncelestron.com
Discovery Astrophotography with ZWO ASTROzwoastro.com
astroshop.deastroshop.de
Competitors Gravity finds for Vaonis. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Vaonis with Seestar

07 · Company

The company behind Vaonis.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Vaonis is a company based in Edison, United States, founded in 2016 according to LinkedIn, on a domain registered in September 2015. It employs about 35 people, is listed at seed stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Edison
Founded
2016, per LinkedIn
Domain registered
29 Sept 2015
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
35 on LinkedIn · 11-50
FundingGravity index, Nov 2026
Funding stage
Seed · last deal: seed
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
vaonis.com · Shopify · EUR
Catalogue
2 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Vaonis

What people ask Google about Vaonis.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Vaonis legit?

According to Gravity by Benchr, Vaonis is a brand based in Edison, United States: its website has existed since September 2015, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 35 people on LinkedIn, it has 39,555 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Vaonis reviews: is it worth it?

Customers rate Vaonis 4.5 out of 5 on Trustpilot over 202 reviews, 25 of them in the last twelve months: 83% give five stars, 10% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. On Google, Vaonis scores 4.1 over 21 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Vaonis known for?

Vaonis is a company that creates smart telescopes and observation stations to make astronomy easy and accessible, allowing users to photograph the universe and explore space. Gravity by Benchr classifies it under Optics, with Scopes making up 40% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Vaonis expensive?

Vaonis' best seller, Vespera Solar Filter, sells US$149.00 on vaonis.com. 92% of the catalogue is in stock. Gravity does not track prices daily: check vaonis.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Vaonis have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Vaonis advertises on Facebook and Instagram and on Google, where its offers often run. Check vaonis.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Vaonis?

Vaonis sells on its own website, vaonis.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Vaonis?

Gravity by Benchr records a company based in Edison, United States, founded in 2016 according to LinkedIn, on a domain registered in 2015, with 35 employees on LinkedIn, listed at seed stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Vaonis doing well?

Yes. Gravity by Benchr estimates about 117,000 visits to vaonis.com in September 2026, down 10% in a month and up 3% over three months. Vaonis ranks #1 of 20 Optics brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Vaonis use?

Gravity by Benchr identifies vaonis.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Vaonis' ad budget?

Gravity by Benchr does not publish a spend figure for Vaonis on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Optics brands in United States?

Among Optics brands in United States in the Gravity by Benchr index, Vaonis ranks #1 of 20 by estimated traffic. Its closest competitors on the same market are Seestar, dwarflab.com, Svbony, Celestron, Discovery Astrophotography with ZWO ASTRO. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Vaonis.