Brand page · Toys

varuhus1.se Top 5% worldwide Top 5% in Toys
varuhus1.se

varuhus1.se: 46.3K visits a month, 41 active Meta ads.

varuhus1.se — Varuhus1 is an online store that sells fun and affordable gadgets, toys, home goods, and novelty items. In September 2026 varuhus1.se drew an estimated 46.3K visits, down 33% on the month before. It ranks #4 of 147 Toys brands and holds a 3.7 Trustpilot rating over 58 reviews.

varuhus1.se@varuhus1.se 23.2KTrustpilot 3.7Meta Ad Library 41

Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026

Estimated traffic
46.3K
−33% vs. August 2026
Instagram followers
23.2K
611 posts · @varuhus1.se
Trustpilot
3.7
58 reviews · 5 in 12 months
Meta ads
41
active · on Google since 2022
Products
—
Data not available
Rank in Sweden
#4
of 147 in Toys
LinkedIn
—
Data not available
Earned media value
—
Data not available

Gravity score

—Data not available

How the score is calculated

About the store

Varuhus1 is an online store that sells fun and affordable gadgets, toys, home goods, and novelty items.

01 · Traffic

How much traffic varuhus1.se gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

varuhus1.se drew an estimated 46.3K visits in September 2026, down 33% on the month before and down 10% over three months.

  • Worldwide#181,521of 4.5M sites · Top 5%
  • In Sweden#1,366of 27.3K sites · Top 5%
  • Toys, worldwide#1,969of 50,509 brands · Top 5%
  • Toys, Sweden#4of 147 brands · Top 5%
Monthly visitssource Sept 2026

46.3K

estimated visits in September

1 mo ▼ −32.7%4 mo ▼ −10.2%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about varuhus1.se.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

varuhus1.se holds 3.7 out of 5 on Trustpilot over 58 reviews, 5 of them in the last twelve months: 60% of customers give five stars and 24% one star. That volume places varuhus1.se in the top 40 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
3.7TrustScore · 58 reviews · 5 in 12 months
Top 40% review volume
5 ★60%
4 ★9%
3 ★3%
2 ★3%
1 ★24%

Computer Store Computer and Accessories Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What varuhus1.se sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read varuhus1.se's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Toys
Toys57%
Kitchen & Dining5%
Hobbies & Creative Arts5%

The dominant category places varuhus1.se in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about varuhus1.se.

The creators who tag @varuhus1.se on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @varuhus1.se · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who varuhus1.se competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for varuhus1.se among Toys brands. The closest is Myth Factory, then AkiMoMo, JH Figure, Oggetti Fantastici, geekzona.ru, campbelltown hobbies.

CompetitorsToys · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Myth Factorymythfactoryshop.com
AkiMoMoakimomo.com
JH Figurejhfigure.com
Oggetti Fantasticioggettifantastici.com
geekzona.rugeekzona.ru
campbelltown hobbiescampbelltownhobbies.com.au
Competitors Gravity finds for varuhus1.se. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare varuhus1.se with Myth Factory

07 · Company

The company behind varuhus1.se.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

varuhus1.se is an e-commerce brand.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
Data not available
Domain registered
Data not available
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
varuhus1.se
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about varuhus1.se

What people ask Google about varuhus1.se.

7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is varuhus1.se legit or a scam?

According to Gravity by Benchr, varuhus1.se is a brand: its Trustpilot profile is claimed by the brand, it has 23,226 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

varuhus1.se reviews

Customers rate varuhus1.se 3.7 out of 5 on Trustpilot over 58 reviews, 5 of them in the last twelve months: 60% give five stars, 24% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is varuhus1.se?

Varuhus1 is an online store that sells fun and affordable gadgets, toys, home goods, and novelty items. Gravity by Benchr classifies it under Toys. Source: Gravity by Benchr product classification.

Does varuhus1.se have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: varuhus1.se advertises on Facebook and Instagram and on Google, where its offers often run. Check varuhus1.se for current promotions. Source: Gravity by Benchr ad records, October 2026.

Is varuhus1.se doing well?

Not at the moment. Gravity by Benchr estimates about 46,300 visits to varuhus1.se in September 2026, down 33% in a month and down 10% over three months. varuhus1.se ranks #4 of 147 Toys brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is varuhus1.se's ad budget?

Gravity by Benchr does not publish a spend figure for varuhus1.se on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Toys brands?

Among Toys brands in the Gravity by Benchr index, varuhus1.se ranks #4 of 147 by estimated traffic. Its closest competitors on the same market are Myth Factory, AkiMoMo, JH Figure, Oggetti Fantastici, geekzona.ru. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with varuhus1.se.