Brand page · Toys · United States

Vaulted Top 5% worldwide Top 5% in United States Top 5% in Toys Top 5% in Toys in United States
vaultedcollection.com·🇺🇸 Waterloo, United States· Shopify·Since 2023

Vaulted: 95.5K visits a month, 92 active Meta ads, Gravity score 595.

Vaulted — Vaulted is a company that creates premium protectors and displays for collectible items such as cards, Funko Pop figures, comics, and memorabilia. In September 2026 vaultedcollection.com drew an estimated 95.5K visits, down 22% on the month before. It ranks #167 of 9,046 Toys brands in United States.

vaultedcollection.com@vaultedcollect 52.4KYouTube 593FacebookLinkedIn 57Trustpilot 3.2Meta Ad Library 92

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
95.5K
−22% vs. August 2026
Instagram followers
52.4K
1,878 posts · @vaultedcollect
Trustpilot
3.2
1 review · 1 in 12 months
Meta ads
92
active · on Google since 2023
Products
95%
in stock · 27 collections
Rank in United States
#167
of 9,046 in Toys
LinkedIn
57
followers · 6 employees
Earned media value
€1.9k
per month, Instagram

Gravity score

595/ 1000 · 9 of 10 indicators rated
Brand Power600
Momentum443
Performance741

Percentiles within 376 peers: Toys brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Vaulted is a company that creates premium protectors and displays for collectible items such as cards, Funko Pop figures, comics, and memorabilia.

01 · Traffic

How much traffic Vaulted gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Vaulted drew an estimated 95.5K visits in September 2026, down 22% on the month before and down 32% over three months.

  • Worldwide#97,455of 4.5M sites · Top 5%
  • In United States#31,875of 1.2M sites · Top 5%
  • Toys, worldwide#943of 50,509 brands · Top 5%
  • Toys, United States#167of 9,046 brands · Top 5%
Monthly visitssource Sept 2026

95.5K

estimated visits in September

1 mo ▼ −22.4%4 mo ▼ −32.1%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Vaulted.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Vaulted holds 3.2 out of 5 on Trustpilot over 1 review, 1 of them in the last twelve months: 0% of customers give five stars and 100% one star.

Trustpilotread 21 Oct 2026
3.2TrustScore · 1 review · 1 in 12 months
5 ★0%
4 ★0%
3 ★0%
2 ★0%
1 ★100%
Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Vaulted sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Vaulted sells on Shopify, 95% of its catalogue in stock. The best seller is V2 Protectors (4-Inch), at US$34.99–US$99.99, followed by Card Display (PSA/CGC) and Card Case (4-Row).

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Dolls, Playsets & Toy Figures29%
Retail Display Props & Models18%
Decor5%
Baseball & Softball5%

Share of the catalogue by product family.

Activity mixdominant: Toys
Toys33%
Retail19%
Hobbies & Creative Arts19%
Games11%
Athletics6%

The dominant category places Vaulted in its comparison group.

Prices and ratingsstore data
Average rating
4.93 / 5
Rated products
89% of the catalogue
In stock
95%
Upper price quartile
US$142.49
Currency
USD

05 · Influencers

Who talks about Vaulted.

The creators who tag @vaultedcollect on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @vaultedcollect on Instagram, led by Rare Pull (17.7K followers, 1.0% engagement).

Influencersaccounts tagging @vaultedcollect · Instagram
AccountProfileFollowersEngagementTagsRelationship
RRare Pull@rarepull_com · INTLGaming streaming tech culture Creator17.7K1.0%2Tagged @vaultedcollect
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Vaulted competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Vaulted among Toys brands in United States. The closest is Aventi Designs, then Iron Studios, Titanic Creations, Forge-Father, VOLKS USA, TOTYM.

CompetitorsToys · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Aventi Designsaventidesigns.com
Iron Studiosironstudios.com
Titanic Creationstitaniccreations.com
Forge-Fatherforge-father.com
VOLKS USAvolksusa.store
TOTYMtotym.net
Competitors Gravity finds for Vaulted. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Vaulted with Aventi Designs

07 · Company

The company behind Vaulted.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Vaulted is a company based in Waterloo, United States, founded in 2018 according to LinkedIn, on a domain registered in November 2023. It employs about 6 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Waterloo
Founded
2018, per LinkedIn
Domain registered
11 Nov 2023
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
6 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
vaultedcollection.com · Shopify · USD
Catalogue
27 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Vaulted

What people ask Google about Vaulted.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Vaulted legit or a scam?

According to Gravity by Benchr, Vaulted is a brand based in Waterloo, United States: its website has existed since November 2023, it sells on a Shopify store, it employs 6 people on LinkedIn, it has 52,434 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is Vaulted?

Vaulted is a company that creates premium protectors and displays for collectible items such as cards, Funko Pop figures, comics, and memorabilia. Gravity by Benchr classifies it under Toys, with Dolls, Playsets & Toy Figures making up 29% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Vaulted cost?

Vaulted's best seller, V2 Protectors (4-Inch), sells from US$34.99 to US$99.99 on vaultedcollection.com. 95% of the catalogue is in stock. Gravity does not track prices daily: check vaultedcollection.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Vaulted promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Vaulted advertises on Facebook and Instagram and on Google, where its offers often run. Check vaultedcollection.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Vaulted?

Vaulted sells on its own website, vaultedcollection.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Vaulted?

Gravity by Benchr records a company based in Waterloo, United States, founded in 2018 according to LinkedIn, on a domain registered in 2023, with 6 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Vaulted doing well?

Not at the moment. Gravity by Benchr estimates about 95,500 visits to vaultedcollection.com in September 2026, down 22% in a month and down 32% over three months. Vaulted ranks #167 of 9,046 Toys brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Vaulted use?

Gravity by Benchr identifies vaultedcollection.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since September 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Vaulted spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Vaulted on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Toys brands in United States?

Among Toys brands in United States in the Gravity by Benchr index, Vaulted ranks #167 of 9,046 by estimated traffic. Its closest competitors on the same market are Aventi Designs, Iron Studios, Titanic Creations, Forge-Father, VOLKS USA. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Vaulted.