Brand page · Household Supplies

vileda.co.uk Top 5% worldwide Top 5% in Household Supplies
vileda.co.uk·Since 1996

vileda.co.uk: 73.4K visits a month, 95 active Meta ads.

vileda.co.uk — Shop Vileda's top-quality cleaning products online for a cleaner, more convenient home and find out tips for better cleaning in our blog.!. In September 2026 vileda.co.uk drew an estimated 73.4K visits, down 26% on the month before. It ranks #38 of 1,208 Household Supplies brands and holds a 1.8 Trustpilot rating over 39 reviews.

vileda.co.uk@viledauk 39.6KYouTube 2.2KFacebookTrustpilot 1.8Meta Ad Library 95

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026

Estimated traffic
73.4K
−26% vs. August 2026
Instagram followers
39.6K
569 posts · @viledauk
Trustpilot
1.8
39 reviews · 9 in 12 months
Meta ads
95
active · on Google since 2021
Products
—
Data not available
Rank in United Kingdom
#38
of 1,208 in Household Supplies
LinkedIn
—
Data not available
Earned media value
€222.2k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Shop Vileda's top-quality cleaning products online for a cleaner, more convenient home and find out tips for better cleaning in our blog.!

01 · Traffic

How much traffic vileda.co.uk gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

vileda.co.uk drew an estimated 73.4K visits in September 2026, down 26% on the month before and down 21% over three months.

  • Worldwide#122,342of 4.5M sites · Top 5%
  • In United Kingdom#6,376of 192K sites · Top 5%
  • Household Supplies, worldwide#471of 30,320 brands · Top 5%
  • Household Supplies, United Kingdom#38of 1,208 brands · Top 5%
Monthly visitssource Sept 2026

73.4K

estimated visits in September

1 mo ▼ −26.0%4 mo ▼ −20.9%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
?

02 · Reviews

What customers say about vileda.co.uk.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

vileda.co.uk holds 1.8 out of 5 on Trustpilot over 39 reviews, 9 of them in the last twelve months: 8% of customers give five stars and 87% one star. That volume places vileda.co.uk in the top 40 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
1.8TrustScore · 39 reviews · 9 in 12 months
Top 40% review volume
5 ★8%
4 ★3%
3 ★0%
2 ★3%
1 ★87%

Cleaning Products Supplier

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What vileda.co.uk sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read vileda.co.uk's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Household Supplies
Household Supplies91%
Household Appliances1%
Household Appliance Accessories1%

The dominant category places vileda.co.uk in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about vileda.co.uk.

The creators who tag @viledauk on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @viledauk on Instagram, led by Alice Riley (786K followers, 0.3% engagement).

Influencersaccounts tagging @viledauk · Instagram
AccountProfileFollowersEngagementTagsRelationship
AAlice Riley@athomewithalicemay · 🇬🇧 GBDecoration garden diy Creator786K0.3%4Tagged @viledauk
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who vileda.co.uk competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for vileda.co.uk among Household Supplies brands. The closest is Vileda, then Simple Green, CLR Brands, swiffer.com, azuma-kaitekihyakka.com, O-Cedar®.

CompetitorsHousehold Supplies · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Viledavileda.de
Simple Greensimplegreen.com
CLR Brandsclrbrands.com
swiffer.comswiffer.com
azuma-kaitekihyakka.comazuma-kaitekihyakka.com
O-Cedar®ocedar.com
Competitors Gravity finds for vileda.co.uk. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare vileda.co.uk with Vileda

07 · Company

The company behind vileda.co.uk.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

vileda.co.uk is an e-commerce brand, on a domain registered in September 1996.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
Data not available
Domain registered
3 Sept 1996
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
vileda.co.uk
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about vileda.co.uk

What people ask Google about vileda.co.uk.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is vileda.co.uk legit or a scam?

According to Gravity by Benchr, vileda.co.uk is a brand: its website has existed since September 1996, it has 39,639 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

vileda.co.uk reviews: is it worth it?

Customers rate vileda.co.uk 1.8 out of 5 on Trustpilot over 39 reviews, 9 of them in the last twelve months: 8% give five stars, 87% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is vileda.co.uk?

Shop Vileda's top-quality cleaning products online for a cleaner, more convenient home and find out tips for better cleaning in our blog.! Gravity by Benchr classifies it under Household Supplies. Source: Gravity by Benchr product classification.

vileda.co.uk promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: vileda.co.uk advertises on Facebook and Instagram and on Google, where its offers often run. Check vileda.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns vileda.co.uk?

Gravity by Benchr records a company, whose domain was registered in 1996. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is vileda.co.uk growing?

Not at the moment. Gravity by Benchr estimates about 73,400 visits to vileda.co.uk in September 2026, down 26% in a month and down 21% over three months. vileda.co.uk ranks #38 of 1,208 Household Supplies brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is vileda.co.uk's ad budget?

Gravity by Benchr does not publish a spend figure for vileda.co.uk on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Household Supplies brands?

Among Household Supplies brands in the Gravity by Benchr index, vileda.co.uk ranks #38 of 1,208 by estimated traffic. Its closest competitors on the same market are Vileda, Simple Green, CLR Brands, swiffer.com, azuma-kaitekihyakka.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with vileda.co.uk.