Brand page · Clothing · Japan
Vina of the Valley: 137K visits a month, 58 active Meta ads, Gravity score 644.
Vina of the Valley — Vina of the Valley is a small slow fashion business based in Tokyo that sells clothing inspired by Japanese fashion styles like Harajuku, himekaji and Larme, as well as western styles like coquette, cottagecore, balletcore and fairycore. In September 2026 vinaofthevalley.com drew an estimated 137K visits, down 3% on the month before. It ranks #1,113 of 97,158 Clothing brands in Japan.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 150 peers: Clothing brands in Japan with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Vina of the Valley is a small slow fashion business based in Tokyo that sells clothing inspired by Japanese fashion styles like Harajuku, himekaji and Larme, as well as western styles like coquette, cottagecore, balletcore and fairycore.
01 · Traffic
How much traffic Vina of the Valley gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Vina of the Valley drew an estimated 137K visits in September 2026, down 3% on the month before and up 5% over three months.
- Worldwide#72,016of 4.5M sites · Top 5%
- In United States#23,755of 1.2M sites · Top 5%
- Clothing, worldwide#6,720of 459,295 brands · Top 5%
- Clothing, United States#1,113of 97,158 brands · Top 5%
137K
estimated visits in September
1 mo ▼ −2.9%4 mo ▲ +4.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Vina of the Valley.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Vina of the Valley holds 3.2 out of 5 on Trustpilot over 1 review, 1 of them in the last twelve months: 0% of customers give five stars and 100% one star.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Vina of the Valley sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Vina of the Valley sells on Shopify, 94% of its catalogue in stock. The best seller is Shipping Protection by Route, at JP¥200–JP¥22,300, followed by Cherub's Touch Heart Cutout Dress PINK and Cotton Lace Bloomers WHITE // PREORDER.
#1Shipping Protection by RouteVina of the ValleyJP¥200–JP¥22,300In stock
#2Cherub's Touch Heart Cutout Dress PINKVina of the ValleyJP¥24,600In stock
#3Cotton Lace Bloomers WHITE // PREORDERVina of the ValleyJP¥13,500In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Vina of the Valley in its comparison group.
- Average rating
- 4.91 / 5
- Rated products
- 74% of the catalogue
- In stock
- 94%
- Upper price quartile
- US$149.00
- Currency
- JPY
04 · Ads
What Vina of the Valley is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Vina of the Valley runs Meta ads on Facebook, Instagram, Messenger.
Heart Locked Babydoll Dress - White // PREORDERVina of the Valley4 Oct 2026image
Cupid's Charm Heart Cutout Cotton Blouse - Pink // PREORDERVina of the Valley3 Oct 2026image
Lace Princess Crinoline Cage Skirt - Pink // PREORDERVina of the Valley2 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about Vina of the Valley.
The creators who tag @vina.of.the.valley on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @vina.of.the.valley on Instagram, led by Mikan ☆♪ みかん (398K followers, 14.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMikan ☆♪ みかん@mikan.mandarin · 🇯🇵 JP | Fashion style luxury Creator | 398K | 14.6% | 9 | Tagged @vina.of.the.valley |
06 · Competitors according to Gravity
Who Vina of the Valley competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Vina of the Valley among Clothing brands in Japan. The closest is Unique Vintage, then Retro Stage, MY MUM MADE IT, Topvintage, LoveShackFancy, Simple Retro.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Unique Vintageunique-vintage.com | |||||||
| Retro Stageretro-stage.com | |||||||
| MY MUM MADE ITmymum-madeit.com | |||||||
| Topvintagetopvintage.de | |||||||
| LoveShackFancyloveshackfancy.com | |||||||
| Simple Retrosimpleretro.com |
07 · Company
The company behind Vina of the Valley.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Vina of the Valley is a company based in Edogawa City, Japan, founded in 2022 according to LinkedIn, on a domain registered in March 2022. It employs about 3 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇯🇵 Japan · Edogawa City
- Founded
- 2022, per LinkedIn
- Domain registered
- 8 Mar 2022
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 3 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- vinaofthevalley.com · Shopify · USD
- Catalogue
- 26 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Vina of the Valley
What people ask Google about Vina of the Valley.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Vina of the Valley legit?
According to Gravity by Benchr, Vina of the Valley is a brand based in Edogawa City, Japan: its website has existed since March 2022, it sells on a Shopify store, it employs 3 people on LinkedIn, it has 198,644 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is Vina of the Valley?
Vina of the Valley is a small slow fashion business based in Tokyo that sells clothing inspired by Japanese fashion styles like Harajuku, himekaji and Larme, as well as western styles like coquette, cottagecore, balletcore and fairycore. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 20% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Vina of the Valley prices: how much is it?
Vina of the Valley's best seller, Shipping Protection by Route, sells from JP¥200 to JP¥22,300 on vinaofthevalley.com. 94% of the catalogue is in stock. Gravity does not track prices daily: check vinaofthevalley.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Vina of the Valley have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Vina of the Valley advertises on Facebook and Instagram, where its offers often run. Check vinaofthevalley.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Vina of the Valley?
Vina of the Valley sells on its own website, vinaofthevalley.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Vina of the Valley?
Gravity by Benchr records a company based in Edogawa City, Japan, founded in 2022 according to LinkedIn, on a domain registered in 2022, with 3 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Vina of the Valley doing well?
Yes. Gravity by Benchr estimates about 136,900 visits to vinaofthevalley.com in September 2026, down 3% in a month and up 5% over three months. Vina of the Valley ranks #1,113 of 97,158 Clothing brands in Japan in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Vina of the Valley use?
Gravity by Benchr identifies vinaofthevalley.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Vina of the Valley spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Vina of the Valley on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Japan?
Among Clothing brands in Japan in the Gravity by Benchr index, Vina of the Valley ranks #1,113 of 97,158 by estimated traffic. Its closest competitors on the same market are Unique Vintage, Retro Stage, MY MUM MADE IT, Topvintage, LoveShackFancy. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Vina of the Valley.