Brand page · Clothing · Sweden

Wakakuu Top 5% worldwide Top 5% in Sweden Top 5% in Clothing Top 5% in Clothing in Sweden
wakakuu.com·🇸🇪 Sweden·Since 2011

Wakakuu: 88.5K visits a month, 612 active Meta ads.

Wakakuu — Wakakuu is an e-commerce platform that sells Scandinavian designer fashion for women, offering luxury fashion, beauty and lifestyle products from curated brands including Acne Studios, Moncler, Stylein and By Malene Birger. In September 2026 wakakuu.com drew an estimated 88.5K visits, down 11% on the month before. It ranks #53 of 1,542 Clothing brands in Sweden and holds a 4.0 Trustpilot rating over 242 reviews.

wakakuu.com@wakakuu 80.1KFacebookLinkedIn 3.7KTrustpilot 4.0Meta Ad Library 612

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026

Estimated traffic
88.5K
−11% vs. August 2026
Instagram followers
80.1K
1,003 posts · @wakakuu
Trustpilot
4.0
242 reviews · 20 in 12 months
Meta ads
612
active · on Google since 2023
Products
—
Data not available
Rank in Sweden
#53
of 1,542 in Clothing
LinkedIn
3.7K
followers · 19 employees
Earned media value
€9.2k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Wakakuu is an e-commerce platform that sells Scandinavian designer fashion for women, offering luxury fashion, beauty and lifestyle products from curated brands including Acne Studios, Moncler, Stylein and By Malene Birger.

01 · Traffic

How much traffic Wakakuu gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Wakakuu drew an estimated 88.5K visits in September 2026, down 11% on the month before and down 11% over three months.

  • Worldwide#104,123of 4.5M sites · Top 5%
  • In Sweden#785of 27.3K sites · Top 5%
  • Clothing, worldwide#9,984of 459,295 brands · Top 5%
  • Clothing, Sweden#53of 1,542 brands · Top 5%
Monthly visitssource Sept 2026

88.5K

estimated visits in September

1 mo ▼ −10.8%4 mo ▼ −10.9%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Wakakuu.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Wakakuu holds 4.0 out of 5 on Trustpilot over 242 reviews, 20 of them in the last twelve months: 49% of customers give five stars and 43% one star. That volume places Wakakuu in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40 %.

Trustpilotclaimed page · read 21 Oct 2026
4.0TrustScore · 242 reviews · 20 in 12 months
Top 20% review volumeTop 40% rating quality
5 ★49%
4 ★3%
3 ★1%
2 ★4%
1 ★43%

Shopping & Fashion

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Wakakuu sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Wakakuu's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing93%
Personal Care1%
Jewelry1%

The dominant category places Wakakuu in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Wakakuu.

The creators who tag @wakakuu on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @wakakuu on Instagram, led by Angelica Aurell (11.1K followers, 1.3% engagement).

Influencersaccounts tagging @wakakuu · Instagram
AccountProfileFollowersEngagementTagsRelationship
AAngelica Aurell@angelicascloset · 🇸🇪 SETravel tourism exploration Creator11.1K1.3%4Tagged @wakakuu
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Wakakuu competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Wakakuu among Clothing brands in Sweden. The closest is Witt, then 1ère Avenue, Jeroen Beekman, Odd Sailor, rustrus.ru, Kids around.

CompetitorsClothing · Sweden · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Wittwitt-international.nl
1ère Avenue1ereavenue.com
Jeroen Beekmanjeroenbeekman.nl
Odd Sailordunken.se
rustrus.rurustrus.ru
Kids aroundkidsaround.com
Competitors Gravity finds for Wakakuu. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Wakakuu with Witt

07 · Company

The company behind Wakakuu.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Wakakuu is a company based in Sweden, founded in 2011 according to LinkedIn, on a domain registered in January 2011. It employs about 19 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇸🇪 Sweden
Founded
2011, per LinkedIn
Domain registered
22 Jan 2011
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
19 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
wakakuu.com
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Wakakuu

What people ask Google about Wakakuu.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Wakakuu a legit company?

According to Gravity by Benchr, Wakakuu is a brand based in Sweden: its website has existed since January 2011, its Trustpilot profile is claimed by the brand, it employs 19 people on LinkedIn, it has 80,115 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Wakakuu reviews: is it worth it?

Customers rate Wakakuu 4.0 out of 5 on Trustpilot over 242 reviews, 20 of them in the last twelve months: 49% give five stars, 43% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Wakakuu sell?

Wakakuu is an e-commerce platform that sells Scandinavian designer fashion for women, offering luxury fashion, beauty and lifestyle products from curated brands including Acne Studios, Moncler, Stylein and By Malene Birger. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.

Is there a Wakakuu discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Wakakuu advertises on Facebook and Instagram and on Google, where its offers often run. Check wakakuu.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind Wakakuu?

Gravity by Benchr records a company based in Sweden, founded in 2011 according to LinkedIn, on a domain registered in 2011, with 19 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Wakakuu doing well?

Not at the moment. Gravity by Benchr estimates about 88,500 visits to wakakuu.com in September 2026, down 11% in a month and down 11% over three months. Wakakuu ranks #53 of 1,542 Clothing brands in Sweden in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does Wakakuu spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Wakakuu on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in Sweden?

Among Clothing brands in Sweden in the Gravity by Benchr index, Wakakuu ranks #53 of 1,542 by estimated traffic. Its closest competitors on the same market are Witt, 1ère Avenue, Jeroen Beekman, Odd Sailor, rustrus.ru. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Wakakuu.