Brand page · Clothing · Sweden
Weekday: 3.4M visits a month, 76 active Meta ads.
Weekday — Weekday is a creative multi-space fashion brand that offers clothing including Monki, Cheap Monday, exclusive drops, and second hand finds, rooted in youth culture. In September 2026 weekday.com drew an estimated 3.4M visits, up 5% on the month before. It ranks #8 of 19,668 Clothing brands in Sweden and holds a 1.6 Trustpilot rating over 704 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
Weekday is a creative multi-space fashion brand that offers clothing including Monki, Cheap Monday, exclusive drops, and second hand finds, rooted in youth culture.
01 · Traffic
How much traffic Weekday gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Weekday drew an estimated 3.4M visits in September 2026, up 5% on the month before and up 15% over three months.
- Worldwide#5,638of 4.5M sites · Top 1%
- In United Kingdom#198of 192K sites · Top 1%
- Clothing, worldwide#352of 459,295 brands · Top 1%
- Clothing, United Kingdom#8of 19,668 brands · Top 1%
3.4M
estimated visits in September
1 mo ▲ +5.1%4 mo ▲ +15.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Weekday.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Weekday holds 1.6 out of 5 on Trustpilot over 704 reviews, 116 of them in the last twelve months: 17% of customers give five stars and 70% one star. That volume places Weekday in the top 10 % of the 270,321 Trustpilot pages in the Gravity index.
Clothing Store Men's Clothing Store Women's Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Weekday sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Weekday's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Weekday in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Weekday is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Weekday runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since February 2023 (image, text, video).
NEUHEITEN ENTDECKENWEEKDAY14 Oct 2026image
NEUHEITEN ENTDECKENWEEKDAY14 Oct 2026image
EXPLORE LES NOUVEAUTÉSWEEKDAY14 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026H & M Hennes & Mauritz GBC ABverified
Text ad20 Oct 2026H & M Hennes & Mauritz GBC ABverified
Text ad20 Oct 2026H & M Hennes & Mauritz GBC ABverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Weekday.
The creators who tag @weekdayofficial on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @weekdayofficial on Instagram, led by Cheap Monday (129K followers, 0.8% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| CCheap Monday@cheapmonday · INTL | Fashion style luxury Creator | 129K | 0.8% | 12 | Tagged @weekdayofficial |
06 · Competitors according to Gravity
Who Weekday competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Weekday among Clothing brands in Sweden. The closest is lumberjack.com.tr, then rifle.com.co, Weekend Offender, House Brand Store, Madewell, Jean Jail.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| lumberjack.com.trlumberjack.com.tr | |||||||
| rifle.com.corifle.com.co | |||||||
| Weekend Offenderweekendoffender.com | |||||||
| House Brand Storehousebrand.com | |||||||
| Madewellmadewell.com | |||||||
| Jean Jailjeanjail.com.au |
07 · Company
The company behind Weekday.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Weekday is a company based in Sweden, founded in 2002 according to LinkedIn, on a domain registered in April 1998. It employs about 584 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇸🇪 Sweden
- Founded
- 2002, per LinkedIn
- Domain registered
- 16 Apr 1998
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 584 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- weekday.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Weekday
What people ask Google about Weekday.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Weekday legit or a scam?
According to Gravity by Benchr, Weekday is a brand based in Sweden: its website has existed since April 1998, it employs 584 people on LinkedIn, it has 708,771 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Weekday reviews: is it worth it?
Customers rate Weekday 1.6 out of 5 on Trustpilot over 704 reviews, 116 of them in the last twelve months: 17% give five stars, 70% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Weekday known for?
Weekday is a creative multi-space fashion brand that offers clothing including Monki, Cheap Monday, exclusive drops, and second hand finds, rooted in youth culture. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
Does Weekday have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Weekday advertises on Facebook and Instagram and on Google, where its offers often run. Check weekday.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Weekday?
Gravity by Benchr records a company based in Sweden, founded in 2002 according to LinkedIn, on a domain registered in 1998, with 584 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Weekday growing?
Yes. Gravity by Benchr estimates about 3,353,600 visits to weekday.com in September 2026, up 5% in a month and up 15% over three months. Weekday ranks #8 of 19,668 Clothing brands in Sweden in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Weekday's ad budget?
Gravity by Benchr does not publish a spend figure for Weekday on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Sweden?
Among Clothing brands in Sweden in the Gravity by Benchr index, Weekday ranks #8 of 19,668 by estimated traffic. Its closest competitors on the same market are lumberjack.com.tr, rifle.com.co, Weekend Offender, House Brand Store, Madewell. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Weekday.