Brand page · Clothing
Madewell: 8.9M visits a month, 136 active Meta ads.
Madewell — Madewell is a clothing company that sells men's and women's styles including denim, knits, and modern clothing for everyday wear. In September 2026 madewell.com drew an estimated 8.9M visits, up 19% on the month before. It ranks #8 of 97,158 Clothing brands and holds a 2.1 Trustpilot rating over 82 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
Madewell is a clothing company that sells men's and women's styles including denim, knits, and modern clothing for everyday wear.
01 · Traffic
How much traffic Madewell gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Madewell drew an estimated 8.9M visits in September 2026, up 19% on the month before and up 10% over three months.
- Worldwide#2,371of 4.5M sites · Top 1%
- In United States#843of 1.2M sites · Top 1%
- Clothing, worldwide#150of 459,295 brands · Top 1%
- Clothing, United States#8of 97,158 brands · Top 1%
8.9M
estimated visits in September
1 mo ▲ +19.4%4 mo ▲ +9.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Madewell.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Madewell holds 2.1 out of 5 on Trustpilot over 82 reviews, 14 of them in the last twelve months: 21% of customers give five stars and 63% one star. That volume places Madewell in the top 30 % of the 270,321 Trustpilot pages in the Gravity index.
Women's Clothing Store Men's Clothing Store Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Madewell sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Madewell sells on Shopify, 82% of its catalogue in stock. The best seller is (Blazer+Pants+Vest)2019 Grey Men Suit Slim Fit Jacket With Black Tuxedo Custom Made Blazer Wedding Groom Suits costume h, at US$140.42, followed by 2019 New Winter Jacket Men Big Artificial Fur Collar Hooded Duck Down Jacket Thick down jacket men warm coat 4XL 5XL and 2019 Winter Shoes Men Warm Boots Men Fur High Quality Split Leather Wterproof Ankle Snow Boots Lace-Up Comfortable New B.
#1(Blazer+Pants+Vest)2019 Grey Men Suit Slim Fit Jacket With Black Tuxedo Custom Made Blazer Wedding Groom Suits costume hMadewellUS$140.42In stock
#22019 New Winter Jacket Men Big Artificial Fur Collar Hooded Duck Down Jacket Thick down jacket men warm coat 4XL 5XLMadewellUS$198.56In stock
#32019 Winter Shoes Men Warm Boots Men Fur High Quality Split Leather Wterproof Ankle Snow Boots Lace-Up Comfortable New BMadewellUS$34.50In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Data not available
Share of the catalogue by product family.
The dominant category places Madewell in its comparison group.
- Average rating
- Data not available
- Rated products
- 0% of the catalogue
- In stock
- 82%
- Upper price quartile
- US$85.00
- Currency
- USD
04 · Ads
What Madewell is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Madewell runs Meta ads on Facebook, Instagram, Threads, whatsapp, and has advertised on Google since October 2021 (image, text, video).
Shop Madewell®Madewell12 Oct 2026image
Shop Madewell®Madewell9 Oct 2026image
Shop Madewell®Madewell7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026J. Crew Group, Inc.verified
Text ad20 Oct 2026J. Crew Group, Inc.verified
Text ad20 Oct 2026J. Crew Group, Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Madewell.
The creators who tag @madewell on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @madewell on Instagram, led by Em (34K followers, 1.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| EEm@mmotherem · 🇺🇸 US | Fashion style luxury Creator | 34K | 1.6% | 7 | Tagged @madewell |
06 · Competitors according to Gravity
Who Madewell competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Madewell among Clothing brands. The closest is Everlane, then Closed, luckybrand.com, MOTHER, Neuw Denim, Levis India Store.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Everlaneeverlane.com | |||||||
| Closedclosed.com | |||||||
| luckybrand.comluckybrand.com | |||||||
| MOTHERmotherdenim.com | |||||||
| Neuw Denimneuwdenim.com | |||||||
| Levis India Storelevi.in |
07 · Company
The company behind Madewell.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Madewell is an e-commerce brand, on a domain registered in November 1997.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- Data not available
- Domain registered
- 4 Nov 1997
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- madewell.com · Shopify · USD
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Madewell
What people ask Google about Madewell.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Madewell legit?
According to Gravity by Benchr, Madewell is a brand: its website has existed since November 1997, it sells on a Shopify store, it has 1,635,392 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Madewell reviews: is it worth it?
Customers rate Madewell 2.1 out of 5 on Trustpilot over 82 reviews, 14 of them in the last twelve months: 21% give five stars, 63% one star. Gravity by Benchr places that review volume in the top 30 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Madewell?
Madewell is a clothing company that sells men's and women's styles including denim, knits, and modern clothing for everyday wear. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification, October 2026.
Is Madewell expensive?
Madewell's best seller, (Blazer+Pants+Vest)2019 Grey Men Suit Slim Fit Jacket With Black Tuxedo Custom Made Blazer Wedding Groom Suits costume h, sells US$140.42 on madewell.com. 82% of the catalogue is in stock. Gravity does not track prices daily: check madewell.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Madewell have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Madewell advertises on Facebook and Instagram and on Google, where its offers often run. Check madewell.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Madewell?
Madewell sells on its own website, madewell.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind Madewell?
Gravity by Benchr records a company, whose domain was registered in 1997. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Madewell growing?
Yes. Gravity by Benchr estimates about 8,949,200 visits to madewell.com in September 2026, up 19% in a month and up 10% over three months. Madewell ranks #8 of 97,158 Clothing brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Madewell use?
Gravity by Benchr identifies madewell.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records.
How much does Madewell spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Madewell on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands?
Among Clothing brands in the Gravity by Benchr index, Madewell ranks #8 of 97,158 by estimated traffic. Its closest competitors on the same market are Everlane, Closed, luckybrand.com, MOTHER, Neuw Denim. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Madewell.