Brand page · Personal Care · United Kingdom
Bob: 385K visits a month, 934 active Meta ads, Gravity score 656.
Bob — Bob is a brand that sells refillable body wash products for men. In September 2026 welcometobob.com drew an estimated 385K visits, up 24% on the month before. It ranks #33 of 8,226 Personal Care brands in United Kingdom and holds a 3.9 Trustpilot rating over 771 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 184 peers: Personal Care brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Bob is a brand that sells refillable body wash products for men.
01 · Traffic
How much traffic Bob gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Bob drew an estimated 385K visits in September 2026, up 24% on the month before and up 17% over three months.
- Worldwide#30,693of 4.5M sites · Top 1%
- In United Kingdom#1,486of 192K sites · Top 1%
- Personal Care, worldwide#1,257of 215,119 brands · Top 1%
- Personal Care, United Kingdom#33of 8,226 brands · Top 1%
385K
estimated visits in September
1 mo ▲ +24.1%4 mo ▲ +16.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Bob.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Bob holds 3.9 out of 5 on Trustpilot over 771 reviews, 754 of them in the last twelve months: 56% of customers give five stars and 11% one star. That volume places Bob in the top 10 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40 %.
Health and Beauty Shop Toiletries Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Bob sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Bob sells on Shopify, 100% of its catalogue in stock. The best seller is Lime & Patchouli Refill, at £9.00, followed by Peppermint & Lime Refill and Sandalwood & Geranium Refill.
#1Lime & Patchouli RefillBob£9.00In stock
#2Peppermint & Lime RefillBob£9.00In stock
#3Sandalwood & Geranium RefillBob£9.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Bob in its comparison group.
- Average rating
- 4.78 / 5
- Rated products
- 38% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$41.36
- Currency
- GBP
04 · Ads
What Bob is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Bob runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads.
Voted UK's Best Shower Kit (GQ, 2025)Bob body wash7 Oct 2026image
Every Shower, Covered.Bob body wash6 Oct 2026image
Every Shower, Covered.Bob body wash6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about Bob.
The creators who tag @bob_bodywash on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Bob competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Bob among Personal Care brands in United Kingdom. The closest is usemanly.com.au, then Skinbro, Every Man Jack, Cremo Company, Dr. Squatch, The Black Stuff.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| usemanly.com.auusemanly.com.au | |||||||
| Skinbroskinbro.de | |||||||
| Every Man Jackeverymanjack.com | |||||||
| Cremo Companycremocompany.com | |||||||
| Dr. Squatchshop.drsquatch.com | |||||||
| The Black Stufftheblackstuff.com |
07 · Company
The company behind Bob.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Bob is a company based in London, United Kingdom, founded in 2023 according to LinkedIn, on a domain registered in May 2023. It employs about 18 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · London
- Founded
- 2023, per LinkedIn
- Domain registered
- 18 May 2023
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 18 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- welcometobob.com · Shopify · GBP
- Catalogue
- 5 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Bob
What people ask Google about Bob.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Bob legit?
According to Gravity by Benchr, Bob is a brand based in London, United Kingdom: its website has existed since May 2023, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 18 people on LinkedIn, it has 37,539 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Bob reviews: is it worth it?
Customers rate Bob 3.9 out of 5 on Trustpilot over 771 reviews, 754 of them in the last twelve months: 56% give five stars, 11% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Bob sell?
Bob is a brand that sells refillable body wash products for men. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 38% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Bob prices: how much is it?
Bob's best seller, Lime & Patchouli Refill, sells £9.00 on welcometobob.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check welcometobob.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Bob have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Bob advertises on Facebook and Instagram, where its offers often run. Check welcometobob.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Bob?
Bob sells on its own website, welcometobob.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Bob?
Gravity by Benchr records a company based in London, United Kingdom, founded in 2023 according to LinkedIn, on a domain registered in 2023, with 18 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Bob doing well?
Yes. Gravity by Benchr estimates about 385,100 visits to welcometobob.com in September 2026, up 24% in a month and up 17% over three months. Bob ranks #33 of 8,226 Personal Care brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Bob use?
Gravity by Benchr identifies welcometobob.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Bob's ad budget?
Gravity by Benchr does not publish a spend figure for Bob on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in United Kingdom?
Among Personal Care brands in United Kingdom in the Gravity by Benchr index, Bob ranks #33 of 8,226 by estimated traffic. Its closest competitors on the same market are usemanly.com.au, Skinbro, Every Man Jack, Cremo Company, Dr. Squatch. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Bob.