Brand page · Clothing · United Kingdom
William Powell: 76.5K visits a month, 1 active Meta ads, Gravity score 364.
William Powell — William Powell is a UK-based retailer specializing in quality shooting clothing, accessories, and footwear, with a focus on country and outdoor apparel. In September 2026 williampowell.com drew an estimated 76.5K visits, down 5% on the month before. It ranks #685 of 19,668 Clothing brands in United Kingdom and holds a 3.0 Trustpilot rating over 89 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 1008 peers: Clothing brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
William Powell is a UK-based retailer specializing in quality shooting clothing, accessories, and footwear, with a focus on country and outdoor apparel.
01 · Traffic
How much traffic William Powell gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
William Powell drew an estimated 76.5K visits in September 2026, down 5% on the month before and down 3% over three months.
- Worldwide#118,096of 4.5M sites · Top 5%
- In United Kingdom#6,158of 192K sites · Top 5%
- Clothing, worldwide#11,394of 459,295 brands · Top 5%
- Clothing, United Kingdom#685of 19,668 brands · Top 5%
76.5K
estimated visits in September
1 mo ▼ −5.2%4 mo ▼ −3.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about William Powell.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
William Powell holds 3.0 out of 5 on Trustpilot over 89 reviews, 29 of them in the last twelve months: 46% of customers give five stars and 48% one star. That volume places William Powell in the top 30 % of the 270,321 Trustpilot pages in the Gravity index.
Shopping & Fashion
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What William Powell sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
William Powell sells on Shopify, 95% of its catalogue in stock. The best seller is Schoffel Oakham Mens Fleece Gilet - Navy, at £160.00, followed by Gift E-Voucher and Ridgeline Monsoon II Arctic Ladies Waterproof Smock - Teak.
#1Schoffel Oakham Mens Fleece Gilet - NavyWilliam Powell£160.00In stock
#2Gift E-VoucherWilliam Powell£5.00–£1,000.00In stock
#3Ridgeline Monsoon II Arctic Ladies Waterproof Smock - TeakWilliam Powell£159.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places William Powell in its comparison group.
- Average rating
- 4.90 / 5
- Rated products
- 9% of the catalogue
- In stock
- 95%
- Upper price quartile
- US$191.92
- Currency
- GBP
04 · Ads
What William Powell is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
William Powell runs Meta ads on Facebook, Instagram, Messenger, Audience Network, and has advertised on Google since October 2021 (image, text, video).
William Powell Massive Online Sale!William Powell1 Oct 2023image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026William Powell Ltdverified
Text ad20 Oct 2026William Powell Ltdverified
Text ad20 Oct 2026William Powell Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about William Powell.
The creators who tag @williampowell1802 on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @williampowell1802 on Instagram, led by New Forest Clothing (22.2K followers, 0.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| NNew Forest Clothing@newforestclothing · 🇬🇧 GB | Fashion style luxury Creator | 22.2K | 0.5% | 1 | Tagged @williampowell1802 |
06 · Competitors according to Gravity
Who William Powell competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for William Powell among Clothing brands in United Kingdom. The closest is The Forum Store Online, then Peggs & son., FRESHMANS, The Great Divide, Brocklehursts, CHO.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| The Forum Store Onlinetheforumstore.co.uk | |||||||
| Peggs & son.peggsandson.com | |||||||
| FRESHMANSfreshmansarchive.com | |||||||
| The Great Dividethegreat-divide.com | |||||||
| Brocklehurstsbrocklehursts.com | |||||||
| CHOcho.co.uk |
07 · Company
The company behind William Powell.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
William Powell is a company based in Banbury, United Kingdom, founded in 1802 according to LinkedIn, on a domain registered in November 2008. It employs about 19 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · Banbury
- Founded
- 1802, per LinkedIn
- Domain registered
- 27 Nov 2008
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 19 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- williampowell.com · Shopify · GBP
- Catalogue
- 266 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about William Powell
What people ask Google about William Powell.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is William Powell legit or a scam?
According to Gravity by Benchr, William Powell is a brand based in Banbury, United Kingdom: its website has existed since November 2008, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 19 people on LinkedIn, it has 36,607 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about William Powell?
Customers rate William Powell 3.0 out of 5 on Trustpilot over 89 reviews, 29 of them in the last twelve months: 46% give five stars, 48% one star. Gravity by Benchr places that review volume in the top 30 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is William Powell known for?
William Powell is a UK-based retailer specializing in quality shooting clothing, accessories, and footwear, with a focus on country and outdoor apparel. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 5% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
William Powell prices: how much is it?
William Powell's best seller, Schoffel Oakham Mens Fleece Gilet - Navy, sells £160.00 on williampowell.com. 95% of the catalogue is in stock. Gravity does not track prices daily: check williampowell.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
William Powell promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: William Powell advertises on Facebook and Instagram and on Google, where its offers often run. Check williampowell.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy William Powell?
William Powell sells on its own website, williampowell.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns William Powell?
Gravity by Benchr records a company based in Banbury, United Kingdom, founded in 1802 according to LinkedIn, on a domain registered in 2008, with 19 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is William Powell growing?
Not at the moment. Gravity by Benchr estimates about 76,500 visits to williampowell.com in September 2026, down 5% in a month and down 3% over three months. William Powell ranks #685 of 19,668 Clothing brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does William Powell use?
Gravity by Benchr identifies williampowell.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
What is William Powell's ad budget?
Gravity by Benchr does not publish a spend figure for William Powell on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United Kingdom?
Among Clothing brands in United Kingdom in the Gravity by Benchr index, William Powell ranks #685 of 19,668 by estimated traffic. Its closest competitors on the same market are The Forum Store Online, Peggs & son., FRESHMANS, The Great Divide, Brocklehursts. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with William Powell.