Brand page · Food Items · France
Willy anti-gaspi: 101K visits a month, 19 active Meta ads, Gravity score 487.
Willy anti-gaspi — Willy anti-gaspi is an online e-commerce leader specializing in anti-food waste products, offering French and organic groceries, zero waste items, hygiene products, and baby products at discounted prices. In September 2026 willyantigaspi.fr drew an estimated 101K visits, down 27% on the month before. It ranks #27 of 1,475 Food Items brands in France and holds a 4.7 Trustpilot rating over 15,429 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 25 peers: Food Items brands in France with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Willy anti-gaspi is an online e-commerce leader specializing in anti-food waste products, offering French and organic groceries, zero waste items, hygiene products, and baby products at discounted prices.
01 · Traffic
How much traffic Willy anti-gaspi gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Willy anti-gaspi drew an estimated 101K visits in September 2026, down 27% on the month before and down 16% over three months.
- Worldwide#92,673of 4.5M sites · Top 5%
- In France#3,523of 166K sites · Top 5%
- Food Items, worldwide#2,369of 260,714 brands · Top 1%
- Food Items, France#27of 1,475 brands · Top 5%
101K
estimated visits in September
1 mo ▼ −26.8%4 mo ▼ −16.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Willy anti-gaspi.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Willy anti-gaspi holds 4.7 out of 5 on Trustpilot over 15,429 reviews, 3,005 of them in the last twelve months: 85% of customers give five stars and 1% one star. That volume places Willy anti-gaspi in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10 %. On Google, Willy anti-gaspi scores 4.7 over 14,626 reviews.
Grocery Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Willy anti-gaspi sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Willy anti-gaspi sells on Shopify, 89% of its catalogue in stock. The best seller is Panier du jour -50%, at €25.00, followed by Thon albacore entier au naturel - 160g and Paprika fumé - 40g.
#1Panier du jour -50%Willy anti-gaspi€25.00In stock
#2Thon albacore entier au naturel - 160gWilly anti-gaspi€3.28In stock
#3Paprika fumé - 40gWilly anti-gaspi€1.58In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Willy anti-gaspi in its comparison group.
- Average rating
- 4.70 / 5
- Rated products
- 16% of the catalogue
- In stock
- 89%
- Upper price quartile
- US$6.72
- Currency
- EUR
04 · Ads
What Willy anti-gaspi is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Willy anti-gaspi runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since January 2026 (image, text, video).
Faire ses courses sans se ruiner ? C'est possible avec Willy anti-gaspi ! 😋Willy anti-gaspi7 Oct 2026image
Faire ses courses sans se ruiner ? C'est possible avec Willy anti-gaspi ! 😋Willy anti-gaspi7 Oct 2026video
Willy anti-gaspiWilly anti-gaspi7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026365 Goodverified
Text ad17 Jun 2026365 Goodverified
Text ad17 Jun 2026365 Goodverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Willy anti-gaspi.
The creators who tag @willyantigaspi.fr on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @willyantigaspi.fr on Instagram, led by Bene Bono (143K followers, 0.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| BBene Bono@benebono.fr · 🇫🇷 FR | Food cooking nutrition Creator | 143K | 0.2% | 1 | Tagged @willyantigaspi.fr |
06 · Competitors according to Gravity
Who Willy anti-gaspi competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Willy anti-gaspi among Food Items brands in France. The closest is Asiamarché, then Délices Low Carb, My French Grocery - Your Online French Grocery, The French Box, NKOSI., Panier d'orient.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Asiamarchéasiamarche.fr | |||||||
| Délices Low Carbdeliceslowcarb.com | |||||||
| My French Grocery - Your Online French Grocerymy-french-grocery.fr | |||||||
| The French Boxthefrenchboxstore.com | |||||||
| NKOSI.nkosiagro.com | |||||||
| Panier d'orientpanierdorient.com |
07 · Company
The company behind Willy anti-gaspi.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Willy anti-gaspi is a company based in Saint-Ouen, France, founded in 2022 according to LinkedIn, on a domain registered in April 2022. It employs about 14 people, is listed at seed stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇫🇷 France · Saint-Ouen
- Founded
- 2022, per LinkedIn
- Domain registered
- 19 Apr 2022
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 14 on LinkedIn
- Funding stage
- Seed · last deal: seed
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- willyantigaspi.fr · Shopify · EUR
- Catalogue
- 1,739 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Willy anti-gaspi
What people ask Google about Willy anti-gaspi.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Willy anti-gaspi a legit company?
According to Gravity by Benchr, Willy anti-gaspi is a brand based in Saint-Ouen, France: its website has existed since April 2022, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 14 people on LinkedIn, it has 24,378 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Willy anti-gaspi reviews
Customers rate Willy anti-gaspi 4.7 out of 5 on Trustpilot over 15,429 reviews, 3,005 of them in the last twelve months: 85% give five stars, 1% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. On Google, Willy anti-gaspi scores 4.7 over 14,626 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Willy anti-gaspi known for?
Willy anti-gaspi is an online e-commerce leader specializing in anti-food waste products, offering French and organic groceries, zero waste items, hygiene products, and baby products at discounted prices. Gravity by Benchr classifies it under Food Items, with Tea & Infusions making up 0% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Willy anti-gaspi expensive?
Willy anti-gaspi's best seller, Panier du jour -50%, sells €25.00 on willyantigaspi.fr. 89% of the catalogue is in stock. Gravity does not track prices daily: check willyantigaspi.fr before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Willy anti-gaspi discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Willy anti-gaspi advertises on Facebook and Instagram and on Google, where its offers often run. Check willyantigaspi.fr for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Willy anti-gaspi?
Willy anti-gaspi sells on its own website, willyantigaspi.fr, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Willy anti-gaspi?
Gravity by Benchr records a company based in Saint-Ouen, France, founded in 2022 according to LinkedIn, on a domain registered in 2022, with 14 employees on LinkedIn, listed at seed stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Willy anti-gaspi growing?
Not at the moment. Gravity by Benchr estimates about 101,300 visits to willyantigaspi.fr in September 2026, down 27% in a month and down 16% over three months. Willy anti-gaspi ranks #27 of 1,475 Food Items brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Willy anti-gaspi use?
Gravity by Benchr identifies willyantigaspi.fr as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since January 2026. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Willy anti-gaspi's ad budget?
Gravity by Benchr does not publish a spend figure for Willy anti-gaspi on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Food Items brands in France?
Among Food Items brands in France in the Gravity by Benchr index, Willy anti-gaspi ranks #27 of 1,475 by estimated traffic. Its closest competitors on the same market are Asiamarché, Délices Low Carb, My French Grocery - Your Online French Grocery, The French Box, NKOSI.. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Willy anti-gaspi. Version française.