Brand page · Decor

Morris Top 5% worldwide Top 1% in Decor
wmorrisandco.com· Magento·Since 2023

Morris: 143K visits a month, 154 active Meta ads.

Morris — Morris & Co. is a company that sells authentic patterns and designs from William Morris's archive, offering products including wallpaper, fabric, paint, and wallcoverings. In September 2026 wmorrisandco.com drew an estimated 143K visits, down 2% on the month before. It ranks #211 of 42,373 Decor brands and holds a 4.2 Trustpilot rating over 63 reviews.

wmorrisandco.com@wmorrisandco 312KFacebookTrustpilot 4.2Meta Ad Library 154

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
143K
−2% vs. August 2026
Instagram followers
312K
1,979 posts · @wmorrisandco
Trustpilot
4.2
63 reviews · 50 in 12 months
Meta ads
154
active · on Google since 2024
Products
—
Data not available
Rank in United States
#211
of 42,373 in Decor
LinkedIn
—
Data not available
Earned media value
€31.0k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Morris & Co. is a company that sells authentic patterns and designs from William Morris's archive, offering products including wallpaper, fabric, paint, and wallcoverings.

01 · Traffic

How much traffic Morris gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Morris drew an estimated 143K visits in September 2026, down 2% on the month before and up 22% over three months.

  • Worldwide#69,625of 4.5M sites · Top 5%
  • In United States#22,967of 1.2M sites · Top 5%
  • Decor, worldwide#1,191of 185,686 brands · Top 1%
  • Decor, United States#211of 42,373 brands · Top 1%
Monthly visitssource Sept 2026

143K

estimated visits in September

1 mo ▼ −2.3%4 mo ▲ +22.2%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Morris.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Morris holds 4.2 out of 5 on Trustpilot over 63 reviews, 50 of them in the last twelve months: 67% of customers give five stars and 11% one star. That volume places Morris in the top 40 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40 %.

Trustpilotclaimed page · read 21 Oct 2026
4.2TrustScore · 63 reviews · 50 in 12 months
Top 40% review volumeTop 40% rating quality
5 ★67%
4 ★8%
3 ★3%
2 ★11%
1 ★11%

Decoration and Interior Design Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Morris sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Morris's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Decor
Decor49%
Hobbies & Creative Arts46%
Clothing0%

The dominant category places Morris in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Morris.

The creators who tag @wmorrisandco on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @wmorrisandco on Instagram, led by Lina Isaksson (10.2K followers, 1.6% engagement).

Influencersaccounts tagging @wmorrisandco · Instagram
AccountProfileFollowersEngagementTagsRelationship
LLina Isaksson@lina_isaksson · 🇸🇪 SEDecoration garden diy Creator10.2K1.6%7Tagged @wmorrisandco
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Morris competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Morris among Decor brands. The closest is House of Hackney, then DecoratorsBest, Life n Colors, Etoffe.com, Jane Clayton & Company, fschumacher.co.uk.

CompetitorsDecor · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
House of Hackneyhouseofhackney.com
DecoratorsBestdecoratorsbest.com
Life n Colorslifencolors.in
Etoffe.cometoffe.com
Jane Clayton & Companyjaneclayton.com
fschumacher.co.ukfschumacher.co.uk
Competitors Gravity finds for Morris. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Morris with House of Hackney

07 · Company

The company behind Morris.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Morris is an e-commerce brand, on a domain registered in July 2023.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
Data not available
Domain registered
7 Jul 2023
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
wmorrisandco.com · Magento
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Morris

What people ask Google about Morris.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Morris a legit company?

According to Gravity by Benchr, Morris is a brand: its website has existed since July 2023, its Trustpilot profile is claimed by the brand, it sells on a Magento store, it has 311,725 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What do customers say about Morris?

Customers rate Morris 4.2 out of 5 on Trustpilot over 63 reviews, 50 of them in the last twelve months: 67% give five stars, 11% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Morris?

Morris & Co. is a company that sells authentic patterns and designs from William Morris's archive, offering products including wallpaper, fabric, paint, and wallcoverings. Gravity by Benchr classifies it under Decor. Source: Gravity by Benchr product classification.

Morris promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Morris advertises on Facebook and Instagram and on Google, where its offers often run. Check wmorrisandco.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Morris?

Morris sells on its own website, wmorrisandco.com, a Magento store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who is behind Morris?

Gravity by Benchr records a company, whose domain was registered in 2023. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Morris growing?

Yes. Gravity by Benchr estimates about 142,600 visits to wmorrisandco.com in September 2026, down 2% in a month and up 22% over three months. Morris ranks #211 of 42,373 Decor brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Morris use?

Gravity by Benchr identifies wmorrisandco.com as a Magento store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2024. Source: Gravity by Benchr platform and advertising records.

What is Morris' ad budget?

Gravity by Benchr does not publish a spend figure for Morris on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Decor brands?

Among Decor brands in the Gravity by Benchr index, Morris ranks #211 of 42,373 by estimated traffic. Its closest competitors on the same market are House of Hackney, DecoratorsBest, Life n Colors, Etoffe.com, Jane Clayton & Company. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Morris.