Brand page · Hobbies & Creative Arts · United States
WOLFpak: 860K visits a month, 2,941 active Meta ads, Gravity score 685.
WOLFpak — WOLFpak is a functional athletic backpack brand that designs and sells gym backpacks, tactical rucksacks, and various fitness-related bags and accessories. In September 2026 wolfpak.com drew an estimated 860K visits, up 8% on the month before. It ranks #17 of 32,083 Hobbies & Creative Arts brands in United States.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 343 peers: Hobbies & Creative Arts brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
WOLFpak is a functional athletic backpack brand that designs and sells gym backpacks, tactical rucksacks, and various fitness-related bags and accessories.
01 · Traffic
How much traffic WOLFpak gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
WOLFpak drew an estimated 860K visits in September 2026, up 8% on the month before and up 66% over three months.
- Worldwide#16,297of 4.5M sites · Top 1%
- In United States#5,383of 1.2M sites · Top 1%
- Hobbies & Creative Arts, worldwide#133of 136,278 brands · Top 1%
- Hobbies & Creative Arts, United States#17of 32,083 brands · Top 1%
860K
estimated visits in September
1 mo ▲ +8.5%4 mo ▲ +65.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about WOLFpak.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
WOLFpak holds 3.3 out of 5 on Trustpilot over 1 review: 0% of customers give five stars and 0% one star. On Google, WOLFpak scores 4.9 over 16 reviews.
Sportswear Store Activewear Store Fitness Equipment Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What WOLFpak sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
WOLFpak sells on Shopify, 80% of its catalogue in stock. The best seller is Free Returns + Package Protection, at US$0.55–US$16.55, followed by WOLFpak T-Shirt and 35L Backpack Alpha Black.
#1Free Returns + Package ProtectionWOLFpakUS$0.55–US$16.55In stock
#2WOLFpak T-ShirtWOLFpakUS$14.95In stock
#335L Backpack Alpha BlackWOLFpakUS$174.95In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places WOLFpak in its comparison group.
- Average rating
- 4.89 / 5
- Rated products
- 78% of the catalogue
- In stock
- 80%
- Upper price quartile
- US$102.26
- Currency
- USD
04 · Ads
What WOLFpak is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
WOLFpak runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since August 2022 (image, text, video).
Find Your WOLFpakWOLFpak14 Oct 2026image
EVERYDAY UTILITY. EVERYDAY BAG.WOLFpak14 Oct 2026image
Find Your WOLFpakWOLFpak14 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad20 Oct 2026MAH GROUP, INC.verified
Text ad20 Oct 2026MAH GROUP, INC.verified
Text ad20 Oct 2026MAH GROUP, INC.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about WOLFpak.
The creators who tag @wolfpak.official on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @wolfpak.official on Instagram, led by Ousmane mbaye (16.4K followers, 0.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| OOusmane mbaye@ouzfitness · 🇷🇴 RO | Fitness sport bodybuilding Creator | 16.4K | 0.3% | 12 | Tagged @wolfpak.official |
06 · Competitors according to Gravity
Who WOLFpak competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for WOLFpak among Hobbies & Creative Arts brands in United States. The closest is Built for Athletes™, then goruck.com, Valhalla Tactical, TACWRK, WARAGOD, INVICTUS.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Built for Athletes™builtforathletes.com | |||||||
| goruck.comgoruck.com | |||||||
| Valhalla Tacticalvalhallatactical.com.au | |||||||
| TACWRKtacwrk.com | |||||||
| WARAGODwaragod.hu | |||||||
| INVICTUSinvictus.com.br |
07 · Company
The company behind WOLFpak.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
WOLFpak is a company based in Costa Mesa, United States, on a domain registered in August 1996. It employs about 56 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Costa Mesa
- Founded
- Data not available
- Domain registered
- 24 Aug 1996
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 56 on LinkedIn · 51-200
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- wolfpak.com · Shopify · USD
- Catalogue
- 430 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about WOLFpak
What people ask Google about WOLFpak.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is WOLFpak legit or a scam?
According to Gravity by Benchr, WOLFpak is a brand based in Costa Mesa, United States: its website has existed since August 1996, it sells on a Shopify store, it employs 56 people on LinkedIn, it has 466,435 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is WOLFpak known for?
WOLFpak is a functional athletic backpack brand that designs and sells gym backpacks, tactical rucksacks, and various fitness-related bags and accessories. Gravity by Benchr classifies it under Hobbies & Creative Arts, with Arts & Crafts making up 23% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
WOLFpak prices: how much is it?
WOLFpak's best seller, Free Returns + Package Protection, sells from US$0.55 to US$16.55 on wolfpak.com. 80% of the catalogue is in stock. Gravity does not track prices daily: check wolfpak.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
WOLFpak promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: WOLFpak advertises on Facebook and Instagram and on Google, where its offers often run. Check wolfpak.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy WOLFpak?
WOLFpak sells on its own website, wolfpak.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind WOLFpak?
Gravity by Benchr records a company based in Costa Mesa, United States, whose domain was registered in 1996, with 56 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is WOLFpak doing well?
Yes. Gravity by Benchr estimates about 860,300 visits to wolfpak.com in September 2026, up 8% in a month and up 66% over three months. WOLFpak ranks #17 of 32,083 Hobbies & Creative Arts brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does WOLFpak use?
Gravity by Benchr identifies wolfpak.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does WOLFpak spend on Meta ads?
Gravity by Benchr does not publish a spend figure for WOLFpak on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Hobbies & Creative Arts brands in United States?
Among Hobbies & Creative Arts brands in United States in the Gravity by Benchr index, WOLFpak ranks #17 of 32,083 by estimated traffic. Its closest competitors on the same market are Built for Athletes™, goruck.com, Valhalla Tactical, TACWRK, WARAGOD. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with WOLFpak.