Brand page · Tools
Woodie's: 1.3M visits a month, 53 active Meta ads.
Woodie's — Woodie's is an Irish-owned DIY and home improvement retailer that sells supplies and accessories for home and garden projects. In September 2026 woodies.ie drew an estimated 1.3M visits, down 7% on the month before. It ranks #1 of 86 Tools brands and holds a 2.4 Trustpilot rating over 706 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026
About the store
Woodie's is an Irish-owned DIY and home improvement retailer that sells supplies and accessories for home and garden projects.
01 · Traffic
How much traffic Woodie's gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Woodie's drew an estimated 1.3M visits in September 2026, down 7% on the month before and down 14% over three months.
- Worldwide#11,854of 4.5M sites · Top 1%
- In Ireland#28of 14.2K sites · Top 1%
- Tools, worldwide#51of 49,532 brands · Top 1%
- Tools, Ireland#1of 86 brands · Top 5%
1.3M
estimated visits in September
1 mo ▼ −6.8%4 mo ▼ −13.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Woodie's.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Woodie's holds 2.4 out of 5 on Trustpilot over 706 reviews, 126 of them in the last twelve months: 41% of customers give five stars and 50% one star. That volume places Woodie's in the top 10 % of the 270,321 Trustpilot pages in the Gravity index.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Woodie's sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Woodie's's catalogue yet.
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Share of the catalogue by product family.
The dominant category places Woodie's in its comparison group.
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04 · Ads
What Woodie's is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Woodie's runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since July 2022 (image, text, video).
AD 👻 Halloween has officially landed at Elibank 🎃 With 50% off Halloween decorations at @woodies_ireland we may have brought home a fewWoodie's7 Oct 2026video
Hands up if you’re over summer🙋♂️ #AutumnDecor #CosySeason #InteriorsWoodie's5 Oct 2026video
Act now so that your garden is ready for spring 2027🍃 #OctoberGardening #GardeningJobs #SpringGardenWoodie's5 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026Woodie's DIY LTDverified
Text ad19 Oct 2026Woodie's DIY LTDverified
Text ad19 Oct 2026Woodie's DIY LTDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Woodie's.
The creators who tag @woodies_ireland on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @woodies_ireland on Instagram, led by Ourkilkennycottage (22K followers, 0.9% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| OOurkilkennycottage@ourkilkennycottage · 🇮🇪 IE | Decoration garden diy Creator | 22K | 0.9% | 2 | Tagged @woodies_ireland |
06 · Competitors according to Gravity
Who Woodie's competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Woodie's among Tools brands. The closest is homebase.co.uk, then BAUHAUS Schweiz, bricocenter.it, OBI.it, Praktiker, Bricomarché.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| homebase.co.ukhomebase.co.uk | |||||||
| BAUHAUS Schweizbauhaus.ch | |||||||
| bricocenter.itbricocenter.it | |||||||
| OBI.itobi-italia.it | |||||||
| Praktikerpraktiker.bg | |||||||
| Bricomarchébricomarche.pt |
07 · Company
The company behind Woodie's.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Woodie's is an e-commerce brand.
- Legal name
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- Employees
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- Investors
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- VC-backed
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- Own store
- woodies.ie
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Woodie's
What people ask Google about Woodie's.
7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Woodie's a legit company?
According to Gravity by Benchr, Woodie's is a brand: its Trustpilot profile is claimed by the brand, it has 104,722 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about Woodie's?
Customers rate Woodie's 2.4 out of 5 on Trustpilot over 706 reviews, 126 of them in the last twelve months: 41% give five stars, 50% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Woodie's?
Woodie's is an Irish-owned DIY and home improvement retailer that sells supplies and accessories for home and garden projects. Gravity by Benchr classifies it under Tools. Source: Gravity by Benchr product classification.
Woodie's promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Woodie's advertises on Facebook and Instagram and on Google, where its offers often run. Check woodies.ie for current promotions. Source: Gravity by Benchr ad records, October 2026.
Is Woodie's doing well?
Not at the moment. Gravity by Benchr estimates about 1,287,200 visits to woodies.ie in September 2026, down 7% in a month and down 14% over three months. Woodie's ranks #1 of 86 Tools brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Woodie's spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Woodie's on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Tools brands?
Among Tools brands in the Gravity by Benchr index, Woodie's ranks #1 of 86 by estimated traffic. Its closest competitors on the same market are homebase.co.uk, BAUHAUS Schweiz, bricocenter.it, OBI.it, Praktiker. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Woodie's.