Brand page · Digital Goods & Currency

Woodpeckers Top 5% worldwide Top 1% in Digital Goods & Currency
woodpeck.com· Shopify·Since 1998

Woodpeckers: 213K visits a month, 7 active Meta ads.

Woodpeckers — Woodpeckers LLC is a company that designs and manufactures precision woodworking tools and accessories in the USA. In September 2026 woodpeck.com drew an estimated 213K visits, down 5% on the month before. It ranks #2 of 838 Digital Goods & Currency brands.

woodpeck.com@woodpeckers_tools 665KYouTube 188KFacebookLinkedIn 1.6KTrustpilot 2.9Meta Ad Library 7

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026

Estimated traffic
213K
−5% vs. August 2026
Instagram followers
665K
3,586 posts · @woodpeckers_tools
Trustpilot
2.9
2 reviews · 1 in 12 months
Meta ads
7
active · on Google since 2025
Products
99%
in stock
Rank in United States
#2
of 838 in Digital Goods & Currency
LinkedIn
1.6K
followers · 88 employees
Earned media value
€15.0k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Woodpeckers LLC is a company that designs and manufactures precision woodworking tools and accessories in the USA.

01 · Traffic

How much traffic Woodpeckers gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Woodpeckers drew an estimated 213K visits in September 2026, down 5% on the month before and down 11% over three months.

  • Worldwide#49,691of 4.5M sites · Top 5%
  • In United States#16,275of 1.2M sites · Top 5%
  • Digital Goods & Currency, worldwide#3of 1,536 brands · Top 1%
  • Digital Goods & Currency, United States#2of 838 brands · Top 1%
Monthly visitssource Sept 2026

213K

estimated visits in September

1 mo ▼ −4.7%4 mo ▼ −10.8%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Woodpeckers.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Woodpeckers holds 2.9 out of 5 on Trustpilot over 2 reviews, 1 of them in the last twelve months: 0% of customers give five stars and 100% one star.

Trustpilotread 21 Oct 2026
2.9TrustScore · 2 reviews · 1 in 12 months
5 ★0%
4 ★0%
3 ★0%
2 ★0%
1 ★100%

Woodworker Lumber Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Woodpeckers sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Woodpeckers sells on Shopify, 99% of its catalogue in stock. The best seller is Ellipse Jig, at US$129.99, followed by Miter Gauge Setup Blocks and Deep Finger Grip Groove Router Bit - Carbide Tipped - 2-Flute - 1/2" Shank.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Document Templates54%
Router Accessories12%
Lumber & Sheet Stock11%
Measuring Tools & Sensors5%

Share of the catalogue by product family.

Activity mixdominant: Digital Goods & Currency
Digital Goods & Currency54%
Tool Accessories22%
Building Materials11%
Tools10%
Hardware Accessories1%

The dominant category places Woodpeckers in its comparison group.

Prices and ratingsstore data
Average rating
4.86 / 5
Rated products
9% of the catalogue
In stock
99%
Upper price quartile
US$59.99
Currency
USD

05 · Influencers

Who talks about Woodpeckers.

The creators who tag @woodpeckers_tools on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @woodpeckers_tools on Instagram, led by Bobs Tree Service (68.3K followers).

Influencersaccounts tagging @woodpeckers_tools · Instagram
AccountProfileFollowersEngagementTagsRelationship
BBobs Tree Service@bobstreeservice · 🇺🇸 USDecoration garden diy Creator68.3K—3Tagged @woodpeckers_tools
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Woodpeckers competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Woodpeckers among Digital Goods & Currency brands. The closest is Rockler, then Woodcraft, KM Tools, Kreg Tool Company, axminstertools.com, Shaper.

CompetitorsDigital Goods & Currency · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Rocklerrockler.com
Woodcraftwoodcraft.com
KM Toolskmtools.com
Kreg Tool Companykregtool.com
axminstertools.comaxminstertools.com
Shapershapertools.com
Competitors Gravity finds for Woodpeckers. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Woodpeckers with Rockler

07 · Company

The company behind Woodpeckers.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Woodpeckers is an e-commerce brand, founded in 1988 according to LinkedIn, on a domain registered in February 1998. It employs about 88 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
1988, per LinkedIn
Domain registered
9 Feb 1998
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
88 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
woodpeck.com · Shopify · USD
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Woodpeckers

What people ask Google about Woodpeckers.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Woodpeckers a legit company?

According to Gravity by Benchr, Woodpeckers is a brand: its website has existed since February 1998, it sells on a Shopify store, it employs 88 people on LinkedIn, it has 665,218 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What is Woodpeckers known for?

Woodpeckers LLC is a company that designs and manufactures precision woodworking tools and accessories in the USA. Gravity by Benchr classifies it under Digital Goods & Currency, with Document Templates making up 54% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Woodpeckers expensive?

Woodpeckers' best seller, Ellipse Jig, sells US$129.99 on woodpeck.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check woodpeck.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Woodpeckers promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Woodpeckers advertises on Facebook and Instagram and on Google, where its offers often run. Check woodpeck.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Woodpeckers?

Woodpeckers sells on its own website, woodpeck.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who is behind Woodpeckers?

Gravity by Benchr records a company, founded in 1988 according to LinkedIn, on a domain registered in 1998, with 88 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Woodpeckers growing?

Not at the moment. Gravity by Benchr estimates about 213,400 visits to woodpeck.com in September 2026, down 5% in a month and down 11% over three months. Woodpeckers ranks #2 of 838 Digital Goods & Currency brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Woodpeckers use?

Gravity by Benchr identifies woodpeck.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since May 2025. Source: Gravity by Benchr platform and advertising records.

What is Woodpeckers' ad budget?

Gravity by Benchr does not publish a spend figure for Woodpeckers on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Digital Goods & Currency brands?

Among Digital Goods & Currency brands in the Gravity by Benchr index, Woodpeckers ranks #2 of 838 by estimated traffic. Its closest competitors on the same market are Rockler, Woodcraft, KM Tools, Kreg Tool Company, axminstertools.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Woodpeckers.