Brand page · Kitchen & Dining · Netherlands
Xenos: 2M visits a month, 68 active Meta ads.
Xenos — Xenos is a Dutch houseware retail chain that sells affordable and trendy home decor, tableware, and food items. The company offers diverse and unique products from around the world for home decoration and dining. In September 2026 xenos.nl drew an estimated 2M visits, down 1% on the month before. It ranks #1 of 1,494 Kitchen & Dining brands in Netherlands and holds a 3.6 Trustpilot rating over 9,567 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
Xenos is a Dutch houseware retail chain that sells affordable and trendy home decor, tableware, and food items. The company offers diverse and unique products from around the world for home decoration and dining.
01 · Traffic
How much traffic Xenos gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Xenos drew an estimated 2M visits in September 2026, down 1% on the month before and up 30% over three months.
- Worldwide#8,099of 4.5M sites · Top 1%
- In Netherlands#85of 78.6K sites · Top 1%
- Kitchen & Dining, worldwide#130of 145,612 brands · Top 1%
- Kitchen & Dining, Netherlands#1of 1,494 brands · Top 1%
2M
estimated visits in September
1 mo ▼ −0.7%4 mo ▲ +29.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Xenos.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Xenos holds 3.6 out of 5 on Trustpilot over 9,567 reviews, 100 of them in the last twelve months: 65% of customers give five stars and 12% one star. That volume places Xenos in the top 5 % of the 270,321 Trustpilot pages in the Gravity index.
Decoration and Interior Design Store Hobby Store Department Store Outdoor Furniture Store Furniture Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Xenos sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Xenos's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Xenos in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Xenos is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Xenos runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since November 2023 (image, text, video).
Xenos7 Oct 2026video
Xenos7 Oct 2026video
Xenos7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Video ad21 Oct 2026Xenos B.V.verified
Image ad21 Oct 2026Xenos B.V.verified
Video ad21 Oct 2026Xenos B.V.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Xenos.
The creators who tag @xenos_nl on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @xenos_nl on Instagram, led by Joyce ✨ | kleurrijk wonen (52.3K followers, 2.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| JJoyce ✨ | kleurrijk wonen@huizenoir · 🇳🇱 NL | Decoration garden diy Creator | 52.3K | 2.4% | 9 | Tagged @xenos_nl |
06 · Competitors according to Gravity
Who Xenos competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Xenos among Kitchen & Dining brands in Netherlands. The closest is homegoods.com, then lagerhaus.se, Fabrique de Styles, Feel, Maxi Bazar, vidaxl.it.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| homegoods.comhomegoods.com | |||||||
| lagerhaus.selagerhaus.se | |||||||
| Fabrique de Stylesfabriquedestyles.com | |||||||
| Feelfeel.no | |||||||
| Maxi Bazarmaxibazar.fr | |||||||
| vidaxl.itvidaxl.it |
07 · Company
The company behind Xenos.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Xenos is a company based in Netherlands, founded in 1973 according to LinkedIn, on a domain registered in December 1998. It employs about 796 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇳🇱 Netherlands
- Founded
- 1973, per LinkedIn
- Domain registered
- 30 Dec 1998
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 796 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- xenos.nl
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Xenos
What people ask Google about Xenos.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Xenos legit or a scam?
According to Gravity by Benchr, Xenos is a brand based in Netherlands: its website has existed since December 1998, its Trustpilot profile is claimed by the brand, it employs 796 people on LinkedIn, it has 315,529 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about Xenos?
Customers rate Xenos 3.6 out of 5 on Trustpilot over 9,567 reviews, 100 of them in the last twelve months: 65% give five stars, 12% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Xenos known for?
Xenos is a Dutch houseware retail chain that sells affordable and trendy home decor, tableware, and food items. The company offers diverse and unique products from around the world for home decoration and dining. Gravity by Benchr classifies it under Kitchen & Dining. Source: Gravity by Benchr product classification.
Is there a Xenos discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Xenos advertises on Facebook and Instagram and on Google, where its offers often run. Check xenos.nl for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Xenos?
Gravity by Benchr records a company based in Netherlands, founded in 1973 according to LinkedIn, on a domain registered in 1998, with 796 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Xenos growing?
Yes. Gravity by Benchr estimates about 2,046,700 visits to xenos.nl in September 2026, down 1% in a month and up 30% over three months. Xenos ranks #1 of 1,494 Kitchen & Dining brands in Netherlands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Xenos' ad budget?
Gravity by Benchr does not publish a spend figure for Xenos on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Kitchen & Dining brands in Netherlands?
Among Kitchen & Dining brands in Netherlands in the Gravity by Benchr index, Xenos ranks #1 of 1,494 by estimated traffic. Its closest competitors on the same market are homegoods.com, lagerhaus.se, Fabrique de Styles, Feel, Maxi Bazar. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Xenos.