Brand page · Toys

xslelut.fi Top 5% worldwide Top 5% in Toys
xslelut.fi·Since 2016

xslelut.fi: 43K visits a month, 18 active Meta ads.

xslelut.fi — XS Lelut - Suomessa tunnettu lasten lelukauppa. Laaja valikoima jännittäviä pelejä sekä lapsille että aikuisille, jotka toimitetaan kaikkiin maan kaupunkeihin. In September 2026 xslelut.fi drew an estimated 43K visits, up 5% on the month before. It ranks #2 of 57 Toys brands.

xslelut.fi@xslelut 9.9KFacebookTrustpilot 3.3Meta Ad Library 18

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
43K
+5% vs. August 2026
Instagram followers
9.9K
1,386 posts · @xslelut
Trustpilot
3.3
5 reviews · 1 in 12 months
Meta ads
18
active · on Google since 2022
Products
—
Data not available
Rank in Finland
#2
of 57 in Toys
LinkedIn
—
Data not available
Earned media value
€34.9
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

XS Lelut - Suomessa tunnettu lasten lelukauppa. Laaja valikoima jännittäviä pelejä sekä lapsille että aikuisille, jotka toimitetaan kaikkiin maan kaupunkeihin.

01 · Traffic

How much traffic xslelut.fi gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

xslelut.fi drew an estimated 43K visits in September 2026, up 5% on the month before and up 69% over three months.

  • Worldwide#193,437of 4.5M sites · Top 5%
  • In Finland#630of 20.4K sites · Top 5%
  • Toys, worldwide#2,122of 50,509 brands · Top 5%
  • Toys, Finland#2of 57 brands · Top 5%
Monthly visitssource Sept 2026

43K

estimated visits in September

1 mo ▲ +4.7%4 mo ▲ +68.7%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about xslelut.fi.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

xslelut.fi holds 3.3 out of 5 on Trustpilot over 5 reviews, 1 of them in the last twelve months: 20% of customers give five stars and 60% one star.

Trustpilotread 21 Oct 2026
3.3TrustScore · 5 reviews · 1 in 12 months
5 ★20%
4 ★20%
3 ★0%
2 ★0%
1 ★60%

Children's Toys Store Toy Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What xslelut.fi sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read xslelut.fi's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Toys
Toys83%
Toys & Games5%
Games2%

The dominant category places xslelut.fi in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about xslelut.fi.

The creators who tag @xslelut on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @xslelut on Instagram, led by Rrona Timeri Elshani (23.9K followers, 0.5% engagement).

Influencersaccounts tagging @xslelut · Instagram
AccountProfileFollowersEngagementTagsRelationship
RRrona Timeri Elshani@rronatimeri · 🇫🇮 FIFashion style luxury Creator23.9K0.5%1Tagged @xslelut
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who xslelut.fi competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for xslelut.fi among Toys brands. The closest is toyskingdom.co.id, then mekupelet.co.il, Sweet Toys, Giocheria, gamesbysmart.com, Bűbáj Webjátékbolt.

CompetitorsToys · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
toyskingdom.co.idtoyskingdom.co.id
mekupelet.co.ilmekupelet.co.il
Sweet Toyssweettoys1.com
Giocheriagiocheria.it
gamesbysmart.comgamesbysmart.com
Bűbáj Webjátékboltwebjatekbolt.hu
Competitors Gravity finds for xslelut.fi. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare xslelut.fi with toyskingdom.co.id

07 · Company

The company behind xslelut.fi.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

xslelut.fi is an e-commerce brand, on a domain registered in June 2016.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
Data not available
Domain registered
16 Jun 2016
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
xslelut.fi
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about xslelut.fi

What people ask Google about xslelut.fi.

7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is xslelut.fi a legit company?

According to Gravity by Benchr, xslelut.fi is a brand: its website has existed since June 2016, it has 9,859 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What is xslelut.fi?

XS Lelut - Suomessa tunnettu lasten lelukauppa. Laaja valikoima jännittäviä pelejä sekä lapsille että aikuisille, jotka toimitetaan kaikkiin maan kaupunkeihin. Gravity by Benchr classifies it under Toys. Source: Gravity by Benchr product classification.

Does xslelut.fi have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: xslelut.fi advertises on Facebook and Instagram and on Google, where its offers often run. Check xslelut.fi for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns xslelut.fi?

Gravity by Benchr records a company, whose domain was registered in 2016. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is xslelut.fi growing?

Yes. Gravity by Benchr estimates about 43,000 visits to xslelut.fi in September 2026, up 5% in a month and up 69% over three months. xslelut.fi ranks #2 of 57 Toys brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does xslelut.fi spend on Meta ads?

Gravity by Benchr does not publish a spend figure for xslelut.fi on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Toys brands?

Among Toys brands in the Gravity by Benchr index, xslelut.fi ranks #2 of 57 by estimated traffic. Its closest competitors on the same market are toyskingdom.co.id, mekupelet.co.il, Sweet Toys, Giocheria, gamesbysmart.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with xslelut.fi.