Brand page · Kitchen & Dining · United Kingdom
Yorkshire Trading Company: 214K visits a month, 4 active Meta ads, Gravity score 541.
Yorkshire Trading Company — Yorkshire Trading Company is a chain of variety and discount stores that sells home, garden, DIY, and everyday essentials. In September 2026 yorkshiretrading.com drew an estimated 214K visits, up 3% on the month before. It ranks #50 of 6,546 Kitchen & Dining brands in United Kingdom and holds a 4.5 Trustpilot rating over 18,836 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 106 peers: Kitchen & Dining brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Yorkshire Trading Company is a chain of variety and discount stores that sells home, garden, DIY, and everyday essentials.
01 · Traffic
How much traffic Yorkshire Trading Company gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Yorkshire Trading Company drew an estimated 214K visits in September 2026, up 3% on the month before and up 40% over three months.
- Worldwide#49,667of 4.5M sites · Top 5%
- In United Kingdom#2,533of 192K sites · Top 5%
- Kitchen & Dining, worldwide#1,043of 145,612 brands · Top 1%
- Kitchen & Dining, United Kingdom#50of 6,546 brands · Top 1%
214K
estimated visits in September
1 mo ▲ +2.9%4 mo ▲ +40.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Yorkshire Trading Company.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Yorkshire Trading Company holds 4.5 out of 5 on Trustpilot over 18,836 reviews, 2,138 of them in the last twelve months: 88% of customers give five stars and 5% one star. That volume places Yorkshire Trading Company in the top 1 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %.
Variety Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Yorkshire Trading Company sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Yorkshire Trading Company's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Yorkshire Trading Company in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Yorkshire Trading Company is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Yorkshire Trading Company runs Meta ads on Facebook, Instagram, and has advertised on Google since December 2024 (image, text, video).
Cheap Gardening Tools & Outdoor Essentials Online UKYorkshire Trading Company9 Aug 2026image
Yorkshire Trading CompanyYorkshire Trading Company1 Jun 2026image
Yorkshire Trading Company Black Plastic Plant Pots - Round Plastic Planter 40cmYorkshire Trading Company30 May 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026YTC Limitedverified
Text ad20 Oct 2026YTC Limitedverified
Text ad20 Oct 2026YTC Limitedverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Yorkshire Trading Company.
The creators who tag @yorkshiretradingco on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @yorkshiretradingco on Instagram, led by Sinead Bailey (55.6K followers, 2.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SSinead Bailey@sxneadbailey · 🇬🇧 GB | Beauty cosmetics skincare Creator | 55.6K | 2.7% | 1 | Tagged @yorkshiretradingco |
06 · Competitors according to Gravity
Who Yorkshire Trading Company competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Yorkshire Trading Company among Kitchen & Dining brands in United Kingdom. The closest is Grup Dzc, then Puuilo, MR D.I.Y, therange.co.uk, Yimbly, argos.co.uk.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Grup Dzcgrupdzc.ro | |||||||
| Puuilopuuilo.fi | |||||||
| MR D.I.Ymrdiy.com | |||||||
| therange.co.uktherange.co.uk | |||||||
| Yimblyyimbly.com | |||||||
| argos.co.ukargos.co.uk |
07 · Company
The company behind Yorkshire Trading Company.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Yorkshire Trading Company is a company based in United Kingdom, founded in 1954 according to LinkedIn, on a domain registered in February 2003. It employs about 160 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom
- Founded
- 1954, per LinkedIn
- Domain registered
- 15 Feb 2003
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 160 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- yorkshiretrading.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Yorkshire Trading Company
What people ask Google about Yorkshire Trading Company.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Yorkshire Trading Company legit?
According to Gravity by Benchr, Yorkshire Trading Company is a brand based in United Kingdom: its website has existed since February 2003, its Trustpilot profile is claimed by the brand, it employs 160 people on LinkedIn, it has 3,196 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Yorkshire Trading Company?
Customers rate Yorkshire Trading Company 4.5 out of 5 on Trustpilot over 18,836 reviews, 2,138 of them in the last twelve months: 88% give five stars, 5% one star. Gravity by Benchr places that review volume in the top 1 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Yorkshire Trading Company?
Yorkshire Trading Company is a chain of variety and discount stores that sells home, garden, DIY, and everyday essentials. Gravity by Benchr classifies it under Kitchen & Dining. Source: Gravity by Benchr product classification.
Does Yorkshire Trading Company have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Yorkshire Trading Company advertises on Facebook and Instagram and on Google, where its offers often run. Check yorkshiretrading.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Yorkshire Trading Company?
Gravity by Benchr records a company based in United Kingdom, founded in 1954 according to LinkedIn, on a domain registered in 2003, with 160 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Yorkshire Trading Company growing?
Yes. Gravity by Benchr estimates about 213,600 visits to yorkshiretrading.com in September 2026, up 3% in a month and up 40% over three months. Yorkshire Trading Company ranks #50 of 6,546 Kitchen & Dining brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Yorkshire Trading Company's ad budget?
Gravity by Benchr does not publish a spend figure for Yorkshire Trading Company on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Kitchen & Dining brands in United Kingdom?
Among Kitchen & Dining brands in United Kingdom in the Gravity by Benchr index, Yorkshire Trading Company ranks #50 of 6,546 by estimated traffic. Its closest competitors on the same market are Grup Dzc, Puuilo, MR D.I.Y, therange.co.uk, Yimbly. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Yorkshire Trading Company.